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How to Capture Buyer Intent in B2B Marketing

Marketing Insider Group

Simply put, collecting buyer intent data involves learning information about a company (or individual users in B2C cases) and their online activities. Information can include various forms of online behavior data like visiting a website, clicking on an ad, attending a webinar, or downloading a PDF. Demographic information.

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Improve Your SEO Research With SEO Tools

Brightedge

By leveraging an enterprise SEO solution like the BrightEdge platform, you can access a host of features that help draw a complete picture, from a central data source, with the added benefit of integrated workflows. Tools are best used in conjunction with well-known platforms like Google PageSpeed Insights, and offer additional information.

SEO 111
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5 Common SEO Mistakes and How to Avoid Them

nDash

The introduction paragraph has one goal, encourage people to read the rest of the article. When readers don’t choose to read the article, they don’t stay on your page. Use external links based on the quality of the link, not the quantity of how many links you can stuff into an article. Staying away from Long-tailed keywords.

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How Consumer Behaviors Shape Digital Marketing

Scoop.it

If you disagree, then this article is for you. This proactive approach empowers businesses to make well-informed decisions regarding inventory management, production schedules, and resource allocation. What are their pressing challenges? And how does your product or service fit into the solution?

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5 ways to harness AI in B2B content creation

Martech

They can produce data-driven articles, reports or product descriptions based on predefined parameters. These tools quickly sift through large volumes of data, identify relevant information and generate initial drafts. This information helps AI algorithms deliver personalized content recommendations and tailored experiences.

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The Do’s and Don’ts of Writing Content for SEO

ClearVoice

Some may need long-tail content, while others thrive on short-tail. Some questions to consider: What is the takeaway someone should have when reading the article? . Readers can tell when an article is drawn out to meet a specific word count. . Do you have a list of competitors’ websites ready? . Reaves says.

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What is E-A-T and How Can It Improve the Credibility & Quality of Your Content?

Brandpoint

Pages that offer financial information, e.g., investment or tax information. Pages that offer medical information about specific diseases or conditions or mental health. Pages that offer legal information about topics like child support, divorce, creating a will, becoming a citizen, etc. Writing and SEO best practices.