Remove Aggregators Remove Communities Remove Enterprise Management Remove Peer-to-peer
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Marketer Showcase: Jacqueline Schklar, B2B Marketing Buzzword Killer

NetLine

Jacqueline Schklar is an experienced marketing director with a proven track record in B2B and tech. Her dedication to results in product marketing, leading customer acquisition, and growing nurture programs deliver consistent, increased ROI for her clients—including Microsoft and DocuSign. I was hooked on programmatic marketing.

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Optimizely Alternatives: A/B Testing Platforms to Consider for 2021

Convert

Take the A/B testing tool Optimizely, a high-priced player in the experimentation world — can you replace it with another SaaS diamond that will fit better into your marketing strategy and budget? Optimizely Software Advice Rating : 4.5 In addition, EpiServer, a content management company, has recently acquired Optimizely.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

Personal Knowledge Management (PKM) -- an Update. I first got interested in the idea of bottom-up knowledge management, focused on the unique needs of each front-line employee, in 2003, my last year as Global Director of Knowledge Innovation for a major professional services firm. Was the training inadequate?

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Martech consultants are the secret weapon for conquering martech complexity

Martech

The marketing technology landscape has exploded into a vast ecosystem of over 15,000 products across 500+ categories, fueled by relentless innovation from generative AI to new channels and data sources. This growth challenges enterprise organizations to build integrated, data-driven martech stacks for seamless customer experiences.

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How to Save the World

Buzz Marketing for Technology

Our professional value really is a function of the extent of, and our ability to integrate, our knowledge, our thinking competencies, and our communication competencies. Reportage is the application of our communication skills to what we know. Dave Pollards environmental philosophy, creative works, business papers and essays.

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How to Save the World - PKM An Update

Buzz Marketing for Technology

Personal Knowledge Management (PKM) -- an Update. I first got interested in the idea of bottom-up knowledge management, focused on the unique needs of each front-line employee, in 2003, my last year as Global Director of Knowledge Innovation for a major professional services firm. Was the training inadequate?

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4 Content Strategies for B2B Corporate Blogging

Online Marketing Institute

I am going to set up PPC for three senior living communities, all. Pop-out the activity stream to keep a real-time feed of what the SEW community is saying, reading and sharing. More importantly, this type of strategy provides an opportunity to connect and share with social media friendly peers.