The Beginner’s Guide to Developing a Paid Search Strategy in 2023
SmartBug Media
JUNE 12, 2023
Search engines will determine the quality of your ads based on some of the following considerations: Bidding When implementing a paid search strategy, businesses bid on specific keywords or phrases that are relevant to their products or services. Advertisers bid by setting the maximum amount they are willing to pay for a click on their ad.
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