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The Power of Goal-Setting: Freelancers on Where They Hope to Be in 2030 (Part 5 of 5)

ClearVoice

If the past decade can predict the next, it’s safe to say the years between 2020 and 2030 will see growth in the gig economy. If the thought of 2030 seems lightyears away, that’s probably because in the land of freelancing, it sort of is: so much can transform in a handful of years. freelancing #goals Click To Tweet.

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Ethical marketing: Building trust and consumer engagement in the digital age

SmartBrief - Marketing

These consumers demand transparency and authenticity from brands. For brands seeking longevity and relevance in a crowded marketplace, ethical marketing is not just desirable but necessary due to the increasing demand for transparency and authenticity. They are working toward becoming net zero and planting 1 million trees by 2030.

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Five ways business buying is changing: Ignore these at your peril

Biznology

Christine Crandell brought this to my attention recently, with examples like Marriott embracing the UN 17 Sustainable Development Goals 2030 as a source of competitive differentiation, and how event planners are routinely making venue carbon footprints and greenhouse gas emissions an evaluating criterion in property selection.

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9 best practices for AI tools in content creation

Martech

billion by 2030. Address any ethical concerns Of course, depending on how you use AI software, you need to be transparent about your practices. The genie is out of the bottle, and it’s not going back in. The use of AI is inevitable and worth investigating. Unfortunately, computers can only absorb what humans provide.

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Why Carbon Credits Are a Great Addition to Your Climate Action Plan

Salesforce Marketing Cloud

We need to cut emissions in half by 2030 and to near zero by 2050. The global voluntary carbon market is estimated to grow to $50 billion by 2030 , yet many organizations may not know how to build a carbon credit portfolio — or even where to start. On a global scale, our first step must be to greatly reduce greenhouse gas emissions.

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Sustainable Marketing Basics: 5 Strategies for Greener E-Commerce

Spiralytics

For example, if the audience is calling for more clarity or transparency in the company’s sustainable practices or carbon emissions, then you can make those details available on your website and marketing materials. Its business is built on “making sustainability sexy” by producing trendy clothing pieces from recycled plastics.

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65+ Statistics About Artificial Intelligence

Zoominfo

China will reap the most economic benefit from AI by 2030, followed by North America ( source ). jobs could be at high risk of automation by the early 2030s, higher than Germany (35%), the UK (30%) and Japan (21%) ( source ). IDC predicts 40% of digital transformation initiatives will use AI services by 2019 ( source ).