2023 in review: 3 key trends to inform your 2024 marketing plan
Martech
NOVEMBER 14, 2023
As you do, let’s think about some events that shaped decision-making and will likely factor into your planning for 2024. My agency, RPE Origin, released a study with Ascend2 that assessed how enterprise email marketers used and thought about AI in general and generative AI in particular. Fast-forward to October 2023.
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