Hubspot

MAY 4, 2020

Social Selling LinkedIn Stats. 92% of B2B customers are willing to engage with sales reps who have positioned themselves as an industry thought leader. The Demand Gen Report 2019 Content Preferences Survey found 95% of respondents seek credible content from industry thought leaders — up from 62% in 2018.

Linkedin 82

Linkedin Stats Lead Scoring Lead Ranking 82

Hubspot

OCTOBER 4, 2019

Whether you’re interested in where to begin the buyer’s journey on Facebook or the cost of paying for ads, find the Facebook statistics you need to know for 2019. Our Facebook stats are organized into five categories: 1. Source: Facebook , 2019). Facebook revenue for twelve months ending in June 2019 was $62 billion.

Statistics 78

Statistics Facebook Cost Per Click Mobile Advertising 78

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Forbes) 93% of online experiences start with a search engine.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Vidyard

JULY 12, 2021

25 Facts & Stats on Using Video in Social Media Marketing New and older generations are embracing social media video at an exponential rate. Video Ads on Twitter help to increase positive brand opinions like +18% cultural association and +9% the perception that the ‘brand is good quality’. HubSpot, 2020 ) Tweet this!

Social Media 151

Social Media Social Marketing Video Marketing Media 151

Optinmonster

OCTOBER 30, 2019

77% of Twitter users report feeling more positive towards a brand when their Tweet has been replied to by the brand’s Twitter account. 71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family. Sources (aka, “we did the research for you”).

Statistics 76

Statistics Social Media Social Marketing Media 76

SmartBug Media

FEBRUARY 24, 2021

Today, we are uncovering insights from a range of SmartBug Media® clients in the SaaS industry that use HubSpot, as well as insights from our own team, on what email strategies we have employed during the pandemic—and how to move forward. According to HubSpot, personalization is the No. The Benefits of Email Marketing. percent to 26.2

Email Marketing 104

Email Marketing Marketing Automation Services Paid Search Agency Click Rate 104

Outbrain

APRIL 9, 2019

Thankfully, there is a solution to get your message heard in 2019. That’s repetitive marketing at its best, and something you’ll need to adopt as you ride the content marketing wave in 2019. There are a lot of articles about “what works” in content marketing in 2019. You will need to learn the art of repetitive marketing.

Paid Content 55

Paid Content Content Marketing Paid Search Agency Distribution 55

KoMarketing Associates

APRIL 7, 2021

It’s also the metric whose importance increased the most from 2019 to 2020. Is packed with shareable stats and quick-hitting insights (40%). In 2019, only 39% said they used it to nurture audiences. HubSpot says “44% of marketers say ‘Better measure the ROI of our demand generation initiatives’ is their top priority for 2021.”.

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Hubspot

JANUARY 22, 2020

Take this example from HubSpot: Asking a question you can answer with a statistic or content like a blog or ebook proves that your business knows its industry. June 25, 2019. December 30, 2019. LinkedIn positioned themselves to swoop in and save the day with this poll. On LinkedIn, post articles/stats about your industry.

Social Media 88

Social Media Media Content Stats 88

ConvertKit

JANUARY 15, 2021

This list of general email marketing stats has the answers you’re looking for. spend upwards of five hours a day checking and responding to emails in 2021 —three hours on work emails, and two hours on personal emails ( Adobe 2019 ). Interactive content generates 200% more conversions than passive content ( Kapost 2019 ).

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Strategic-IC

DECEMBER 15, 2021

Our position is clear. 8) 4 ways HubSpot transforms your ABM. From marketing automation and sales sequence management to in-depth reporting and engagement measurement - HubSpot is your key to a smooth and successful ABM program. 1) Why 2021 is the Year of ABM: 23 Account-based Marketing Stats. The numbers are compelling.

Account Based Marketing 62

Account Based Marketing ABM B2B Thought Leadership Marketing Automation Services 62

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing & Strategy Marketing Strategy 267

Hubspot

MARCH 2, 2020

Today, I work with a diverse team to develop creative content for the HubSpot Blog. To me, HubSpot symbolizes what researchers call the "workplace of the future."But But HubSpot isn't the only workplace changing to support a more modern idea of work. AI implementation climbed from 48% to 72% between 2018 and 2019.

Marketing AI 99

Marketing AI Paid Search Agency Planning Work Management 99

EveryoneSocial

JUNE 10, 2020

When your organization and the brand have positive equity, people will choose your brand more often and are willing to spend more money for the products or services. Apple T-Mobile Coca-Cola HubSpot Drift. Statista ) As of late 2019, Instagram has 1 billion monthly active users, and 500 million of them use it daily. LinkedIn ).

Social Media 52

Social Media Ad Building Brand Identity Branding 52

SnapApp

DECEMBER 26, 2018

There’s the talk of emerging trends in the year ahead, new products, the latest stats , and can’t-miss conferences to plan for. . Follow the steps below to map out your end-of-year digital marketing strategy assessment and to plan for 2019. And that doesn’t only mean positive feedback. Review your goals. We can help.

Planning 59

Planning Paid Search Agency Eye-Tracking Marketing & Strategy 59

Hubspot

JANUARY 16, 2020

While it's helpful to know that a majority of the general population polled use Snapchat most often, you should keep in mind the growing stats that show how these apps are primarily used by younger age groups in Gen-Z or millennial age groups. And, based on TikTok and Snapchat stats, these applications do successfully keep users engaged.

Paid Content 93

Paid Content Advertising Agencies Paid Search Agency Mobile Advertising 93

Strategic-IC

JUNE 19, 2018

However, if you’re going to embrace video content, you must ensure that it is carefully considered; video content must still resonate with your target audience, tell your brand story and reinforce your position as a trusted thought leader. Video is projected to claim more than 80% of all web traffic by 2019. Have a Clear Strategy.

Video Marketing 48

Video Marketing Top of Funnel Tips Content 48

Hubspot

MARCH 15, 2019

Not a great stat, but it does mean that 50% are surviving past the five-year mark. And in 2019, that means embracing the digital revolution in both your communication and marketing. Small businesses can attract rare candidates by having a positive culture, a strong career track, and well-trained, unbiased recruiters. "A

Tips 101

Tips Business Lead Scoring Lead Ranking 101

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. Stats Around Video Engagement 2.5 The use of one-to-one video (most often used in sales conversations) has exploded with an increase from 7% in 2019 to 40% in 2020, representing a 471% increase year-over-year.

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Hubspot

DECEMBER 11, 2019

Yes, in 2019, marketing to both generations as if they're the same demographic might persuade those born on the cusp of each age group to buy your products. In 2019, despite financial woes caused by the poor economy, rising home costs, and high unemployment levels, millennials still remain optimistic about their future and finances.

Mobile Advertising 101

Mobile Advertising Paid Search Agency Mobile Marketing Marketing & Strategy 101

Hubspot

AUGUST 20, 2019

Here, we've compiled a list of 45 essential social media stats to ensure you know where to focus your marketing efforts in 2019 to get the highest ROI. Social Media Marketing Statistics/Data 2019. 42% of the world's population uses social media. billion users worldwide. To break it down, 90.4% of Millennials, 77.5% Emarketer ).

Statistics 101

Statistics Social Media Social Marketing Paid Search Agency 101

Hubspot

SEPTEMBER 12, 2019

To help you learn from the best of the best, I've compiled a list of fascinating 2019 and 2018 Outstanding Commercial nominees. 4 Outstanding Commercial Nominees of 2019. "A By far, the most important takeaway is that you can gain a great deal of brand awareness and maybe even trust by promoting positive messages.

Video Marketing 73

Video Marketing Paid Search Agency Marketing & Strategy Amazon 73

Mailmunch

APRIL 6, 2021

For comparison, just have a look at 2019’s stats: the United States’ eCommerce growth rate was around 15% or nearly 1/3 rd of the 2020 boom. It might take some time to show positive results, however. . Never display fake positive reviews on your store’s website; your customers will quickly catch it & call you out!

eCommerce 53

eCommerce Top of Funnel Ideal Customer Profiles Mobile Marketing 53

Optinmonster

JULY 21, 2023

” ( HubSpot ) For more email marketing stats, read Top Email Marketing Statistics You Need to Know. Small Biz Genius ) For more social selling stats, read Top Social Selling Statistics (Includes Social Media Marketing!). GFK ) For more eCommerce stats, read Useful eCommerce Stats You Must Know. of all clicks.

Statistics 57

Statistics Marketing Automation Services eCommerce Stats 57

Optinmonster

MARCH 16, 2020

EmailMonday sources several stats backing this up, showing that 61.9% of email opens occurred on mobile in 2019. For instance, HubSpot suggests asking everyone who has a Gmail address to add your blog to their Google Reader. There are positives and negatives to both strategies. Sendinblue. ConvertKit. GetResponse.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Vidyard

DECEMBER 17, 2020

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. The use of 1:1 video for sales conversations has exploded with an increase from 7% in 2019 to 40% in 2020, representing a 471% increase year-over-year. more than deals that are closed/lost ( Zoom/Chorus, 2019 ).

Statistics 157

Statistics Video Marketing Planning Business 157

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Single Grain

JUNE 13, 2023

Here are the 100 most important ad revenue stats for this year and ahead to help your business growth. Websiterating ) The top three PPC ad positions account for over 50% of mobile conversions. Websiterating ) The top three PPC ad positions account for over 50% of mobile conversions. Let’s begin! billion USD. Techjury ) U.S.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Hubspot

JULY 13, 2020

In fact, in 2019, most SEO experts said external links were one of the three most valuable aspects of their search optimization strategies. Meanwhile, 51% of marketers say they notice positive effects of general link building strategies within one to three months of executing on those tactics. Search Engine Land ). Databox ).

Link Building 101

Link Building Stats SEO Ad Building 101

Hubspot

FEBRUARY 1, 2021

Let's start out with some stats: 91% of respondents agree ads are more intrusive today compared to two to three years ago, and 87% agree there are more ads in general ( HubSpot ). Here are the stats: 85% of advertisers and 72% of publishers are currently utilizing programmatic advertising ( IAB ). Future of Digital Advertising.

Advertisements 101

Advertisements Advertising Mobile Advertising Stats 101

Webbiquity

JUNE 18, 2019

In fact, at HubSpot, we’ve run several A/B tests and found that personalizing the sender name and email address increases open rates an average of 3%. ” Position your copy in a way that relates to your target persona. will spend over 350 million dollars on email advertising in 2019. Statista, 2019).

Email Marketing 243

Email Marketing Work Management Planning Marketing Automation Services 243

Hubspot

DECEMBER 16, 2019

Here's one example that shows a highlight reel of a gorilla mascot doing tricks and slam dunks: While you might expect the NBA to focus seriously on stats and games, it uses the app's musical features to lighten up the branding and make its athletes look more relatable. Nickelodeon ( @Nickelodeon ). Followers: 4.7 NFL (@NFL). Followers: 1.2

Brand Identity 101

Brand Identity Branding Youtube Social Media 101

Hubspot

FEBRUARY 8, 2023

Artificial intelligence presents a compelling opportunity to improve this stat and level up your sales operation. A recent Salesforce study found that AI is one of the top sales tools considered significantly more valuable in 2022 compared to 2019. AI can also positively impact your team’s morale. Increasing job satisfaction.

Marketing AI 80

Marketing AI RFP Work Management Marketing Management 80

Porch Group Media

JANUARY 19, 2021

Some of the key findings from the (2019) report include: The top email marketing objectives are communicating with customers (74 percent), building brand awareness (64 percent), and communicating with prospects (63 percent). As for call to action placement, the best position will vary based on your content. WordStream).

Tactics 69

Tactics Email Marketing Paid Search Agency Deliverability 69

SmartBug Media

AUGUST 16, 2019

percent in 2019, more than any other segment in the cloud market. HubSpot is a shining example of a SaaS company that built a content empire to fuel their growth. Because these courses are not limited to customers, HubSpot has been able to provide instant value to their visitors without requiring an investment from them.

Paid Search Agency 104

Paid Search Agency Budget Programs Companies Lead Ranking 104

Moz

MAY 6, 2019

In 2019, that’s what search engines like Google care about — solving for their searcher’s intent. If you’re looking for a place to start with creating content that’ll positively impact your audience, then ask your co-workers from other teams like sales and services for some ideas. HubSpot performs CTA tests all the time.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Optinmonster

DECEMBER 2, 2019

On-Page SEO Stats. Off-Page SEO Stats. Check out some more interesting Google ranking factor stats: High-quality content and link building are the top 2 ranking signals in Google’s algorithm. On-Page SEO Stats. Off-Page SEO Stats. General SEO Statistics and Facts. Google Ranking Factor Statistics.

Statistics 80

Statistics Paid Content Traffic SEO 80