Buzz Marketing for Technology

MARCH 2, 2010

And 85 percent believe companies should not just present information via social media, but use it to interact and become more engaged with them. Their platform is good up to 20,000 people and we had 24,000 signed up for our January 19, 2010 virtual event. A recent Cone Inc.’s

B2B Marketing 100

B2B Marketing B2B B2B Thought Leadership Digg 100

Buzz Marketing for Technology

JUNE 27, 2008

Its Global Compact Office, which promotes corporate responsibility, has embraced a once fringe social technology--the wiki--in hopes that it will help staff in 80 countries share information and reach consensus with less deliberation and more speed. information-sharing source that allows them to merge research and intelligence gathering.

Wiki 100

Wiki Software Wikipedia Copyright 100

Tony Zambito

JANUARY 30, 2011

Image via Wikipedia. One of the interesting outcomes of the rise of Social Media , Demand Generation , and Content Marketing in 2010 was the increasing use of the term audience development.    So I subscribe to some, attend fundraisers for others, and share information with others based on their interests. 

Social Media 100

Social Media Social Marketing Buyer Personas Planning 100

Convince & Convert

JULY 21, 2010

I hope Michael Lasky will take a look at your comments and provide some more insight – he’s the lawyer (I’m just the lowly marketer) and I have found him to be a fascinating source of information around these issues. Wikipedia has a good explanation of it ( [link] ).

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

The ROI Guy

FEBRUARY 10, 2015

Promotion - Communication to provide information to prospects about the products / services including advertising, public relations, content marketing, and sales presentations, collateral and tools. Sources: Wikipedia: Marketing Mix - [link] Forrester Sales Enablement Conference 2010 Presentation.

Relevance 40

Relevance Forrester Elasticity Peer-to-peer 40

Industrial Marketing Today

JULY 14, 2010

by Achinta Mitra on July 14, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing Even though “content curation” is not a common phrase, there’s plenty of discussion to be found on the Internet. I searched Wikipedia for information but couldn’t find an exact definition.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Biznology

FEBRUARY 18, 2013

Photo credit: Wikipedia. Only 21% state they have been successful in mobile – a decrease from 2010. HAIR CLUB : North America’s leading provider of hair restoration solutions for men and women created a mobile website with one purpose, to get mobile phone users to “click-to-call” for more information.

Case Studies 80

Case Studies Case Study Mobile Marketing ROI 80

Smashmouth Marketing

MAY 1, 2009

The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." Wikipedia is the poster-child of a new movement where we all want to contribute to a world where all information is available to all people. Sort of an informal survey. What we do know is that 1.

Top of Funnel 100

Top of Funnel Peer-to-peer Web 2.0 Budget Programs 100

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? It’s in our DNA.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Smashmouth Marketing

MAY 3, 2009

The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." Wikipedia is the poster-child of a new movement where we all want to contribute to a world where all information is available to all people. Sort of an informal survey. What we do know is that 1.

Top of Funnel 100

Top of Funnel Peer-to-peer Web 2.0 Budget Programs 100

Tony Zambito

DECEMBER 19, 2010

Image via Wikipedia.   By the time they get to sales folks, whether it is in person or on the phone, they already are armed with enough information to help make a decision.    More information and more expertise are what buyers are expecting.    And thank you Mr. .  What do I mean? 

Top of Funnel 100

Top of Funnel Trends Conversion Buyer Personas 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Great content this month via the B2B Marketing Zone. in the 1960s.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

WebMarketCentral

MAY 3, 2007

He recommends that marketers reward their best customers with valuable information (something I've said before ) and use Web 2.0 The article notes that Wikipedia has already become the dominant reference website -- outdrawing Encarta by a 3400 to 1 ratio -- and quotes Bill Tancer of Hitwise as saying, ""It's the participatory aspect of Web 2.0

Web 2.0 20

Web 2.0 Wikipedia Paid Search Agency Digg 20

Hubspot

OCTOBER 23, 2013

Here''s are a few big milestones so far: December 2010 : " Google and Bing Confirm that Facebook and Twitter Influence SEO.". 30% of Google searches are for local information. As a result, Google and other search engines have made it easier to find local information. Source: comScore ). Source: Kelsey Group ).

Inbound Marketing 28

Inbound Marketing SEO Correlation Paid Search Agency 28

B2B Marketing Zone Posts

JUNE 9, 2010

9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. If you go to Facebook and look at your profile, your immediate reaction is going to be that it’s asking for too much information. Customers are less willing to give up information.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. B2B Voices , September 1, 2010 Image via CrunchBase. Great stuff in the B2B Marketing world in September. How Is PR Changing?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Hubspot

JUNE 23, 2010

David Meerman Scott recommends that marketers "earn their way in" (via publishing helpful information on a blog etc.) The purpose of these aggregators is to allow for a faster and more efficient consumption of information. This sense is related to relationship marketing and Seth Godin 's idea of permission marketing.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

As of June 2010, LinkedIn had more than 70 million registered users, spanning more than 200 countries and territories worldwide. The purpose of these aggregators is to allow for a faster and more efficient consumption of information. LinkedIn - LinkedIn is a business-oriented social networking site.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

The Effective Marketer

AUGUST 11, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Mapping the Social Media Landscape Infographics, according to Wikipedia are “graphic visual representations of information, data, or knowledge&#. It’s also a wonderful way to communicate your message.

Social Media 100

Social Media Work Management Media Marketing Budget Creation 100

Hubspot

APRIL 10, 2014

Just picture Larry Page back in 1998 saying, "O ur goal is to organize the world''s information and to make it universally accessible and useful." I find this very interesting because according to Wikipedia , Macy''s present day logo was designed in 1988, long before the website was created. Remember when Google was in Beta?

Skype 28

Skype Marketing Websites Web 2.0 Amazon 28

B2B Marketing Zone Posts

JULY 7, 2010

A fascinating “hardcore” B2B social media success - grow - Practical Marketing Solutions , June 20, 2010 With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B. Best of B2B Marketing. Seems doubtful.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Hubspot

JULY 21, 2014

Websites with parallax design house all that juicy content on just a single page with one URL, one set of meta information, and one effective h1 tag. Plus, remember that page load time has been part of Google''s algorithm since 2010. Credits: Dribbble , Wikimedia , Wikipedia. 3) It "doesn''t work" on mobile devices.

SEO 28

SEO Mobile Marketing Case Studies Bundling 28

Convince & Convert

JUNE 21, 2012

I’ll link that up on Wikipedia. The crazy thing is if you look at the growth since 2010, it has increased 17% in those two years. If you actually break it down year by year, it was 9% the first year, from 2010 to 2011. I might have to take the reins back from him. You can look that up. I don’t know. Jill : Yeah.

Work Management 119

Work Management Marketing Management Stats Social Media 119

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) Wikipedia and a handful of open-source software developers were the pioneers. How do you do it?

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Content Marketing Institute

MAY 15, 2018

Putting aside any political connotations, let’s instead consider whether marketers are guilty of inadvertently spreading inaccurate, outdated, or just plain wrong information. Almost all the information we consume, particularly online, is crowdsourced in one way or another. Taken on trust.

Social Media 105

Social Media Media Stats Wikipedia 105