Zoominfo

AUGUST 6, 2020

When in doubt, turn to the data — that’s our rule of thumb at ZoomInfo. 10 Great Podcasts About Recruiting and Hiring (via @recruiterdotcom ) [link] — ZoomInfo (@ZoomInfo) July 8, 2019. Where Does ZoomInfo Come In? ZoomInfo’s extensive database of contact information is a recruiter’s best friend.

Zoominfo 221

Zoominfo Marketing Management B2B High Quality Lead 221

Zoominfo

JULY 26, 2022

An enterprise API strategy can transform your data management system for better GTM sales motions, targeted outreach, and success. But APIs are only as good as the quality of information they process and provide. That’s the value of ZoomInfo’s Enterprise API technology.

API 130

API Enterprise Management Top of Funnel Zoominfo 130

Zoominfo

NOVEMBER 9, 2023

The presentation was led by Ben Salzman and Millie Beetham of ZoomInfo Labs , the company’s innovation hub dedicated to researching and developing go-to-market strategies and offering strategic professional services to customers. Benchmark Your Current State: the Modern GTM Index (MGI) Where do you currently stand?

Marketing Analytics Tools 130

Marketing Analytics Tools Rules Zoominfo Paid Search Agency 130

Zoominfo

AUGUST 18, 2021

In sales, as with any other field or practice, sometimes you need to think outside the box to come out on top. Knowing the rules for a sales call is vital; so is knowing when to break those rules. Our research has shown how much sales calls have changed in the last year. Longer sales cycles.

Rules 100

Rules Sales Qualified Leads Lead Ranking Lead Scoring 100

Zoominfo

JULY 12, 2022

Unfortunately, it’s all too common for sales teams to be hamstrung by incomplete routing systems and low-quality data. To set their sales teams up for success — and drive the largest possible return on investment for their businesses — today’s go-to-market leaders need comprehensive, integrated data and intelligent lead-routing systems.

Marketing Analytics Tools 130

Marketing Analytics Tools Top of Funnel High Quality Lead Lead Ranking 130

Zoominfo

OCTOBER 5, 2021

For sales or marketing professionals, planning go-to-market efforts in Europe and the UK without reliable B2B contact data and software solutions is like traveling without a passport: You’ll spend a lot of time and money, but you won’t get very far. That’s why we created the ZoomInfo Data Passport. Yep, you guessed it: your passport.

Zoominfo 130

Zoominfo Privacy Marketing Analytics Tools Opt-out 130

Zoominfo

AUGUST 17, 2021

One of the many benefits of conversational marketing is its ability to accelerate your sales cycle. After all, it is built for and used by both your marketing and sales teams to drive pipeline and generate revenue. Employ HubSpot sales routing. Seven Sales Acceleration Strategies Using Hubspot and Conversational Marketing.

Hubspot 195

Hubspot Top of Funnel Conversion Sales Qualified Leads 195

Zoominfo

OCTOBER 13, 2021

A 2018 study by the University of Zurich found that even a small gift from a sales representative makes customers much more likely to make a purchase. In the study, reps gave customers six tubes of toothpaste — a trivial offering. In practice, corporate gifting has been a runaway success at ZoomInfo. The results?

Sales Management 130

Sales Management Top of Funnel Lead Ranking Marketing Qualified Leads 130

Zoominfo

AUGUST 20, 2018

While its name implies marketing automation is strictly for marketers, sales teams can also use marketing automation to boost productivity and efficiency. Unfortunately, many sales reps are still in the dark when it comes to marketing automation and it’s easy to see why. increase in sales productivity ( source ).

Marketing Automation Services 113

Marketing Automation Services Marketing Automation Automation Sales Qualified Leads 113

Zoominfo

DECEMBER 16, 2020

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Sales professionals — yes, even managers — on frontlines of business development. ZoomInfo is here to change that with our latest release, Salesforce Sync.

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Zoominfo Marketing Management Peer-to-peer Opt-out 219

DealSignal

FEBRUARY 1, 2024

You’ve probably heard of DealSignal , ZoomInfo, and Apollo, right? Here’s the deal: while ZoomInfo and Apollo have some good points, they also have a few misses, especially in key areas that really matter for businesses. A notable shortcoming of ZoomInfo is the static nature of its database.

Zoominfo 52

Zoominfo Enterprise Management Lead Ranking Marketing Automation Services 52

Zoominfo

OCTOBER 4, 2021

As sales and marketing tech stacks grow more complex and data proliferates within them, the infrastructure is beginning to show some digital cracks. But they can cause lead routing problems, inconsistencies within a customer relationship management (CRM) system, and most importantly, missed deals.

Enterprise Management 130

Enterprise Management Marketing Automation Services Work Management Marketing Management 130

Zoominfo

MAY 3, 2022

We’ve got more updates to share from the ZoomInfo platform, and we’re especially excited about the new releases from OperationsOS and Engage. Now you can access all of your ZoomInfo data and intelligence directly within BigQuery. And sales engagement and automation runs well when it’s powered by solid data.

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Zoominfo Marketing Analytics Tools Enterprise Management Lead Ranking 130

Zoominfo

SEPTEMBER 24, 2021

The last time sales teams were offered real change in their tech offerings was back in the early 2000s, when cloud-based customer relationship management (CRM) systems came into vogue. That technology permanently shifted the way sales teams operated. Types of Sales Automation Tools The reach of this technology is widespread.

Demand 130

Demand Automation Work Management Marketing Management 130

Zoominfo

FEBRUARY 2, 2021

But how do you know when your B2B customer is indicating sales-readiness for cross-selling opportunities? Simply put, cross-selling is a sales technique that encourages customers to purchase a product or service that is related to a purchase they already plan to make. indicate that the rule is valid. They saw a 37.4%

Cross-Selling 162

Cross-Selling Lead Ranking Top of Funnel Zoominfo 162

Zoominfo

JANUARY 15, 2021

As a rule, it should focus on the personas you are targeting and address their pain points, while illustrating how your product or service can fix their problem. To be actionable, your content must make tactical use of calls to action, offers, promotions, demos, and free trials that move prospects along the buyer’s journey.

Lead Generation 264

Lead Generation Lead Ranking Paid Content Lead Scoring 264

Zoominfo

DECEMBER 17, 2020

Everyone who works in sales dreams about achieving President’s Club status. Each sales person’s motivation is unique, and while the financial incentives motivate many, a President’s Club award that comes with recognition and a unique prize also provides motivation. "My only rule is you don’t touch the gong.

Zoominfo 234

Zoominfo Class Rules High Quality Lead 234

Zoominfo

APRIL 16, 2018

If you’re one of the few sales professionals who’s never heard of Keenan the Sales Guy, here’s a little introduction. Keenan is the self-described CEO/President and Chief Antagonist of A Sales Guy Inc. With more than 20 years of sales experience, Keenan has influenced, learned, and shaped the world of sales.

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Zoominfo Verticals B2B Sales Rules 171

Zoominfo

MARCH 8, 2021

Every data point helps your revenue team (sales, marketing, and customer success) determine if this lead fits your ideal customer profile (ICP). Afterward, they’re either disqualified or passed onto sales teams. Some things need to be as automated as possible for sales teams to make the best decisions when acting on MQLs and leads.

Lead Qualification 246

Lead Qualification Response Rate Ideal Customer Profiles Sales Qualified Leads 246

Zoominfo

NOVEMBER 30, 2020

While the idea of getting a text from a sales professional may seem a little out of the ordinary. Yet, in the current remote working universe, sales reps are turning to text more than ever before. . Rules for Texting Sales Prospects. Texting your sales prospects is in. How TO Cold Text Your Sales Prospects.

Lock-In 195

Lock-In Cold Calling Zoominfo Opt-out 195

Zoominfo

OCTOBER 13, 2023

Enacted in 2018, the GDPR requires organizations to have a lawful basis for processing personal data. Double opt-in is a two-stage process. The rules around telemarketing in a B2B context are more relaxed, making telemarketing a viable go-to-market channel in Germany.

Marketing Analytics Tools 130

Marketing Analytics Tools Telemarketing Zoominfo Effectiveness 130

Webbiquity

JANUARY 18, 2022

The value proposition of intent data vendors is typically that will combine their data (which is third-party data from your perspective) with your website analytics data (your first-party data) to identify companies that are actively looking to buy what it is you sell, and where they are in the buying process. Source: TrustRadius.

Intent Data 322

Intent Data Marketing AI Intent Lead Ranking 322

Zoominfo

MAY 21, 2020

We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized BASHO email. Great sales emails typically reflect a deep understanding of who the prospect is and what they care about. A best practice is called the “five-by-five” rule.

Outreach 264

Outreach Examples Zoominfo Account Based Marketing 264

Zoominfo

SEPTEMBER 9, 2021

Without it, software and platforms just aggregate information that might be correct and might help a rep find the next best buyer. Businesses need a clean, complete, and actionable data asset to inform engagement and drive intelligent automated workflows that increase sales efficiencies and close more deals.

Zoominfo 52

Zoominfo Enterprise Management Work Management Marketing Management 52

Zoominfo

FEBRUARY 2, 2021

But how do you know when your B2B customer is indicating sales-readiness for cross-selling opportunities? Simply put, cross-selling is a sales technique that encourages customers to purchase a product or service that is related to a purchase they already plan to make. indicate that the rule is valid. They saw a 37.4%

Cross-Selling 130

Cross-Selling Lead Ranking Zoominfo Top of Funnel 130

Zoominfo

APRIL 29, 2022

While the idea of getting a text from a sales professional may seem a little out of the ordinary, the rise of remote and hybrid work means sales reps are turning to text messaging more than ever. Text outreach is a whole new ballgame, and we’re just starting to figure out the rules. So, Should You Text Sales Prospects?

Lock-In 130

Lock-In Zoominfo Opt-out Outreach 130

Zoominfo

SEPTEMBER 12, 2018

Today’s sales professionals have more ways than ever to get in touch with prospects. And yet, sales reps can’t escape the most common and often the most frustrating method of sales prospecting communication—and that’s voicemail. . Of course, this tactic isn’t possible without conducting research prior to the call.

Tips 210

Tips Marketing Automation Services Zoominfo Urgency Marketing 210

Zoominfo

JUNE 8, 2022

As privacy compliance regulations become more stringent, an increasing number of organizations are being penalized for activities that were once seen as standard practice for sales and marketing. Your team can automate Do Not Call list tracking directly inside the ZoomInfo platform. Many other countries have a similar system.

Privacy 100

Privacy Zoominfo Telemarketing Work Management 100

Zoominfo

NOVEMBER 13, 2019

Today we’re exploring this conundrum with nine tips from our top sales closers. 9 B2B Closing Techniques People buy from people first, then product second, according to ZoomInfo’s Director of Sales Steve Wernke. So here are nine steps to humanize your closing process, and strengthen your overall sales strategy.

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B2B Sales Top of Funnel Zoominfo B2B 130

Zoominfo

AUGUST 17, 2021

One of the many benefits of conversational marketing is its ability to accelerate your sales cycle. After all, it is built for and used by both your marketing and sales teams to drive pipeline and generate revenue. Employ HubSpot sales routing. Sales success comes down to one thing: your speed to connect.

Hubspot 100

Hubspot Top of Funnel Conversion Sales Qualified Leads 100

Zoominfo

JUNE 15, 2020

Most other sales development representatives could say something similar. Sales Voicemail Statistics Today’s sales professionals have more ways than ever to get in touch with prospects. And yet, sales reps can’t escape the most common and frustrating method of sales prospecting communication — voicemail.

Cold Calling 113

Cold Calling Zoominfo Response Rate Work Management 113

Zoominfo

SEPTEMBER 7, 2022

You’ve probably heard by now how intelligent lead routing — an automated system of processing leads — can help sales teams improve their speed to lead and ensure nothing falls through the cracks. That may look like actual sales numbers or a certain lead volume. This has immensely cut down our sales cycle time.”

Enterprise Management 130

Enterprise Management Work Management Marketing Management Marketing Automation Services 130

Zoominfo

JUNE 10, 2022

The General Data Protection Regulation (GDPR) was created to provide individuals more control over their personal data and to help ensure that personal data is adequately protected when it is collected, stored, and processed by businesses. GDPR fines are prioritized and processed differently from country to country. What is GDPR?

Organization 130

Organization Zoominfo Enterprise Management Privacy 130

Zoominfo

OCTOBER 5, 2021

Increasing sales with enterprise customers starts here — find out how to build custom solutions. ZoomInfo MarketingOS Finally, ABM with data you can trust. Case in point: 40% of CMO Council members agree that improving GTM processes are top priority. GTM strategies also help with maximizing customer lifetime value (CLV).

Enterprise Management 147

Enterprise Management Ideal Customer Profiles Marketing Analytics Tools Work Management 147

Zoominfo

APRIL 20, 2021

As a result of that process, we recently attained a pair of important privacy validations: the General Data Protection Regulation (GDPR) Practices Validation and the California Consumer Privacy Act (CCPA) Practices Validation, ensuring that our policies are in line with the strictest privacy regulations in the world.

Privacy 130

Privacy Zoominfo Advertising Benchmark Privacy Protection 130

Zoominfo

DECEMBER 16, 2020

As adoption rates in Customer Relationship Management Software (CRMs) continue to rise, a (data-driven) gap in usefulness and effectiveness is very clear. Sales professionals — yes, even managers — on frontlines of business development. ZoomInfo is here to change that with our latest release, Salesforce Sync.

Zoominfo 100

Zoominfo Marketing Management Peer-to-peer Opt-out 100

Zoominfo

JUNE 14, 2022

Sure, your cost per lead might be cheap, but your cost per marketing-qualified lead (MQL) will skyrocket,” says Colin Chang, a marketing programs manager at ZoomInfo. “Native targeting is okay in some cases, but there are so many ways to make it better,” says Mitchell Hanson, senior director of demand generation at ZoomInfo.

Display 130

Display Lead Ranking Marketing Qualified Leads Advertisements 130