Biznology

DECEMBER 28, 2016

Here are 11 inspiring case studies of digital transformation. Their goal, however, was not to reduce expenses, but to take resources that were tied up in maintaining fragmented and complex legacy systems and free them for use in expansion and innovation. Do these case studies relate to your business?

Digital Transformation 184

Digital Transformation Case Study Case Studies Studies 184

BenchmarkONE

APRIL 6, 2022

This is where case studies come in handy. . A case study gives skeptical customers evidence backed by data, numbers, and analysis. Where to Use Case Studies. Where to Use Case Studies. Case studies are an important part of your content marketing strategy.

Case Studies 84

Case Studies Case Study Studies Work Management 84

Lake One

OCTOBER 11, 2023

ServiceMax: A Study in Website Functionality ServiceMax makes field technology for infrastructure producers. This is critical, not just for financial budgeting but for all resource allocation. The post AI in B2B Sales and Marketing: Uses and Case Studies appeared first on Lake One ®.

Case Studies 75

Case Studies Case Study B2B Sales Studies 75

Sales Engine

AUGUST 2, 2017

In this article, we look at a case study of lead nurturing that finds that nurtured leads were three times more likely to convert to sales-accepted leads than traditional marketing-qualified leads. The amount of research they conduct, the resources they use, and the pace of that research vary significantly from buyer to buyer.

Lead Ranking 168

Lead Ranking Case Studies Case Study Marketing Qualified Leads 168

nDash

OCTOBER 21, 2021

Case studies are an excellent way to deliver that proof. What is a Case Study? Case studies are written, recorded, or video content businesses publish showcasing how they successfully solve a client or customer’s pain points. How to write a Case Study. Why are they important?

Case Study 52

Case Study Case Studies Studies Work Management 52

Televerde

JUNE 7, 2022

And for those who don’t have a solid support system outside of prison, the resources needed to successfully reenter their communities may seem nonexistent. With few resources and often minimal skills, finding gainful employment can be difficult, even without the negative bias that comes with a criminal record.

Case Study 52

Case Study Case Studies Studies Education 52

SmartBug Media

JANUARY 21, 2020

Although online reviews can help tell a part of story for your organization, a case study can help tell your audience an entire success story (start to game-changing) of one of your customers using your products or services. Would you rather listen to this blog instead of reading it? Just click play below. Use In Multiple Formats.

Case Study 89

Case Study Case Studies Studies Advertising Agencies 89

Sana Commerce

JULY 16, 2023

Leveraging cloud capabilities eliminates the need for traditional upgrades and optimizes resource allocation. ERP e-commerce integration is the process of connecting an e-commerce platform with an ERP (enterprise resource planning) system. You can see how this naturally fits into the philosophy behind composable commerce.

Case Study 52

Case Study Case Studies Work Management Enterprise Management 52

Stevens & Tate

MARCH 22, 2021

Consumers are a lot less susceptible to fancy sales pitches in this day and age, which is why the use of case studies can be very effective in building brand trust. It’s due to these reasons that you should consider using case studies. What are the Benefits of Using Case Studies?

Case Study 59

Case Study Case Studies Studies Word of Mouth 59

WriteSpark

OCTOBER 23, 2012

In this blog, I frequently write about case studies, white papers, and content marketing for technical products and technology companies. Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge.

Case Study 120

Case Study Case Studies Studies Best Practices 120

WriteSpark

OCTOBER 23, 2012

In this blog, I frequently write about case studies, white papers, and content marketing for technical products and technology companies. Over the next few months, I'll list what I consider to be my very best posts on these topics, along with a few "must have" books and other resources to further your knowledge.

Case Study 120

Case Study Case Studies Studies Best Practices 120

Porch Group Media

NOVEMBER 21, 2022

Stay up to date with the latest news and resources: Thank you! The post Case Study: Full-Funnel Connected TV & Omnichannel Programmatic Ad Campaign first appeared on V12. Explore the latest new mover trends and learn why brands can’t afford to miss out on marketing to this lucrative segment.

Case Study 52

Case Study Case Studies Advertising Funnels Top of Funnel 52

Brandpoint

JULY 11, 2022

Check them out to add some new resources to your list! AdAge Content topics: Marketing, advertising, agency life and tech Why read: AdAge merge marketing and advertising into one site full of industry news – it’s an awesome resource for staying updated on the broader communications industry.

Resources 106

Resources Advertising Agencies Paid Search Agency Newsletter 106

PathFactory

DECEMBER 8, 2022

Unfortunately, website visitors didn’t stick around long enough to dive into all of those resources. But what marketer has access to those kinds of data science resources? The post Case Study: How Pragmatic Institute Uses AI to Engage Website Visitors appeared first on PathFactory.

Case Study 52

Case Study Case Studies Studies Marketing Websites 52

OutboundView

JANUARY 19, 2024

Quick Case Study A client of ours ramped up to 6 full-time internal SDRs and an SDR manager over a six-month period. You can make a lot more money by focusing these resources on acquiring existing customers. The Results With two resources dedicated to their account, we are averaging 24 meetings per month.

Case Study 36

Case Study Case Studies Marketing Qualified Leads Studies 36

SWZD

NOVEMBER 1, 2017

emedia’s library of demand generation case studies illustrates real-life applications of our methods and best practices. Click to download a recent emedia case study. The post Case Studies appeared first on emedia.

Case Study 48

Case Study Case Studies Studies Demand Generation 48

Marketing Craftmanship

OCTOBER 14, 2014

This goal is rarely accomplished through anonymous or identified client / customer “case studies,” which are widely used, that prospective clients rarely read, and often carry the same level of credibility as references on a job applicant’s resume. Wittreich website case studies'

Case Study 100

Case Study Case Studies Studies B2B Thought Leadership 100

Hubspot

JANUARY 25, 2018

Case studies and testimonials are useful to have on hand. To build this library, you'll need case study interview questions that will surface valuable details and insights. The following list of 100 case study interview questions will help you build a narrative using the “ Problem - Agitate - Solve ” method.

Case Studies 92

Case Studies Case Study Studies Work Management 92

KoMarketing Associates

JUNE 23, 2016

A Content Marketing Case Study: Boston Marketo User Group Presentation from Derek Edmond. Tools, resources, and best practice insights that have enabled our organization to maintain success in the long run. Key Takeaways from the Presentation. How to leverage search and content analysis to inform tactics and improvements.

Case Study 120

Case Study Case Studies Marketo Studies 120

Webbiquity

APRIL 19, 2022

Provide Insight with Case Studies. 54% of B2B buyers say they want to read through a case study before making a decision. Essentially, case studies are marketing collateral. The more impressive (while plausible) the result, the more likely the case study may convince someone to convert.

Ideal Customer Profiles 332

Ideal Customer Profiles Practices Case Study Case Studies 332

Adobe Experience Cloud Blog

DECEMBER 10, 2019

Brenda is the go-to resource for the very best campaigns and the most in-depth analysis of performance. Have a plan and make sure the plan has been socialized with the appropriate teammates in case of an emergency. Strengthening marketing’s leadership voice. Converting “tribal” knowledge to “institutional” knowledge.

Case Studies 90

Case Studies Case Study Studies Planning 90

Leadspace

JANUARY 23, 2018

Case studies are among the most high-impact pieces of content a B2B marketer can produce. Unlike many other forms of marketing content — for example blogs, ebooks, white papers or reports — case studies give you an opportunity to directly demonstrate the real-life value your solutions are providing to customers.

Case Study 54

Case Study Case Studies Studies Enterprise Management 54

KoMarketing Associates

JANUARY 30, 2018

To help our fellow B2B marketers in their paid efforts, we compiled a thorough list of resources and guides for seven paid platforms. On the other hand, Bing Ads also has a great resource section with tons of guides as well as an insights page with industry trends and success stories. LinkedIn Ads. Twitter Ads.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Buffer

JUNE 8, 2022

This is especially the case for UK-based gifting company Letterbox Gifts. We have been using Buffer for a number of years and it's been an invaluable resource to our social media strategy and how we communicate with our customers. One of the most important features we use is Buffer’s social media calendar.

Case Study 75

Case Study Case Studies Social Media Planning 75

SWZD

MARCH 9, 2016

Case studies…personal, demonstrative, compact. Where does the infamous Case Study fit in? However, when used too soon or too early in the customer journey, your great points often fall on deaf ears. Learn more. So what pieces of content should you be using along the way?

Case Studies 48

Case Studies Case Study Studies Top of Funnel 48

Biznology

MARCH 17, 2016

If you’re looking to make a great investment for your business that has been used for centuries to drive revenue targets, then you should be looking at case study videos and video testimonials for your business. The first is that video testimonials and case studies will stand the test of time.

Case Study 80

Case Study Case Studies Video Marketing Studies 80

MarketMuse

AUGUST 22, 2019

The post ISSA MarketMuse Case Study appeared first on MarketMuse. Discover how ISSA used MarketMuse to transform their blog to generate revenue, build a high-quality audience, improve organic traffic, conversion rates, and engagement rates.

Case Study 40

Case Study Case Studies Studies High Quality Lead 40

Moz

MAY 17, 2020

Later, you will be presented with a case study, where we used SEO sprints for a chain of opticians. In many cases, your screen can also be covered with a Google Shopping ad. These are the typical estimations coming from CTR benchmark studies. However, if you do it right, this is not the case anymore. Twenty-five?

Case Studies 73

Case Studies Case Study Studies SEO 73

MarketMuse

MAY 15, 2019

It’s even harder when your resources are extremely limited. The post Case Study: How MarketMuse Helped Cortex 3x Traffic appeared first on MarketMuse. Creating comprehensive content that ranks well is always a challenge. That was the situation faced by the content team at Cortex. They […].

Case Study 40

Case Study Case Studies Studies Traffic 40

KoMarketing Associates

AUGUST 29, 2017

To answer these and the many other questions you may have about Google Analytics, I’ve compiled a list of 15 free resources offered by Google to help you learn how to implement GA and develop data-driven marketing strategy using all the features it has to offer. How do I configure GA to track XYZ? Where to Learn Google Analytics.

Marketing Analytics Tools 150

Marketing Analytics Tools Resources Google Analytics 150

Vision Edge Marketing

MAY 25, 2021

Or in the case of launches, this work helps any third parties, such as agencies, event planners, understand what you want from the start, reducing rework which helps keeps your costs down. How a Case Study Approach Supports Planning a Product Announcement. This is an excellent aspect to the case study approach.

Product 243

Product Paid Search Agency Planning Case Studies 243

Porch Group Media

FEBRUARY 18, 2020

[case study] How a Regional Furniture Chain Leveraged V12 to Increase Their Sales by Over $12MM. Implemented V12 Velocity to integrate 1st and 3rd party data resources for a seamless customer view. Implemented V12 Velocity to integrate 1st and 3rd party data resources for a seamless customer view. CHALLENGES.

Case Study 52

Case Study Case Studies First-Mover Advantage Studies 52

Biznology

APRIL 24, 2015

While preparing case studies for book, I had the fun of interviewing a bunch of very smart B2B marketers to learn how they were applying data and analytics to their marketing objectives. In an effort to invest marketing resources wisely, Sechrist built a tiered system of lead distribution. Great approach, isn’t it?

Ideal Customer Profiles 80

Ideal Customer Profiles Case Studies Case Study Marketing Management 80

Salesforce Marketing Cloud

OCTOBER 11, 2022

For each of those quadrants, you want to determine if you have the right sales coverage and resourcing, which might require rolling out new sales or communication channels for easier customer engagement and folding in more reps to handle complex accounts. Without surplus financial resources, risk can increase.

Efficiency 98

Efficiency Resources Promotion Enterprise Management 98

SWZD

NOVEMBER 4, 2021

Tap into the power of community and engage actively through flagship events. Discover how Scale Computing leveraged the power of engagement in Spiceworks community.

Case Study 62

Case Study Case Studies Communities Studies 62

Engagio

JUNE 14, 2019

Aaron and Jason just released a revised and updated version of their book, which contains a lot of new ideas and all new case studies. So, we decided to chat about one of those case studies – how inbound has changed in the last 10 years. – Okay. One of them is from my friend Jon Miller founder, CEO of Engagio.

Case Study 48

Case Study Case Studies Inbound Marketing Studies 48

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. Seth Godin.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105