Zoominfo

MAY 9, 2022

Whether you’re the proprietor of a family business, launching a pre-seed startup or work for an enterprise firm, sales engagement platforms can help you optimize every stage of the sales cycle and achieve more as a team. Sales professionals are expensive,” says Christy Green, a senior product marketing manager at ZoomInfo.

Marketing Automation Services 130

Marketing Automation Services Buy Enterprise Management Work Management 130

InsightSquared

MARCH 8, 2019

It’s easy to think that the Sales Rep of the Year, or the CRO of that multi-million dollar startup, or the VP of Sales at your company has had a month, a quarter, maybe even a year where they didn’t hit quota. Without ZoomInfo , I’m not sure where I would get my prospects’ contact info. Personal Accountability.

Zoominfo 265

Zoominfo Work Management Outreach Linkedin 265

Zoominfo

MAY 25, 2022

The more information business development teams know about prospects, the better they can tactically craft outreach that cuts through the noise and conveys true value. Intent data Understanding a prospect’s technology stack is important — but it’s intent data that prompts timely outreach. Example of an org chart in ZoomInfo.

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

JANUARY 26, 2021

At ZoomInfo, we’re always working to enable you to be the best. G2dotcom [link] pic.twitter.com/1FEAc6jlUP — ZoomInfo (@ZoomInfo) September 25, 2020. You shouldn’t be targeting enterprise leads the same way you target SMB or startup leads, because their needs are drastically different. ABM For Targeted Outreach.

Enterprise Management 189

Enterprise Management Lead Generation Lead Scoring Lead Ranking 189

Zoominfo

JULY 29, 2020

To avoid monotony and disconnect, making your cold outreach data-driven puts more focus on customization and personalization. I’m calling to see if I could reduce production costs for your startup after working with [company] to reduce theirs. Out of all the daily tasks a salesperson does, it can be the most uncomfortable.

Cold Calling 100

Cold Calling Work Management Zoominfo Intent Data 100

Zoominfo

MARCH 3, 2019

ZoomInfo What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. AngelList AngelList’s tagline says it all– where the world meets startups.

B2B Sales 100

B2B Sales Research Paid Search Agency Tools 100

Zoominfo

SEPTEMBER 25, 2018

Bowery Capital Startup Sales Podcast. This podcast is a discussion between the Bowery Capital team and experienced industry friends in an effort to help a younger generation of startups better understand the issues and pain points they will face when thinking about early revenue generation. Startup Selling. Listen here.

Top of Funnel 269

Top of Funnel B2B Thought Leadership Enterprise Management Work Management 269

SalesIntel

DECEMBER 6, 2023

These solutions encompass a wide array of functionalities, including lead identification, data enrichment, personalized outreach, predictive analytics, and multichannel engagement. Due to its diversity, CRM can benefit any business – from a startup to a large enterprise. Choosing the right CRM is a tough ask for businesses.

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

ClearVoice

APRIL 30, 2020

A lead generation tool is a tool or software that makes it easy to capture qualified leads without doing a ton of manual outreach, follow-ups, and nurturing. Many marketers claim that OptinMonster is one of the best lead generation tools available today for startups and small businesses, agencies, bloggers, and even e-commerce businesses.

Lead Generation 95

Lead Generation Marketing Automation Services Budget Programs Lead Scoring 95

Zoominfo

OCTOBER 22, 2021

This can be particularly ruinous to early stage startups. Tools like ZoomInfo’s Chorus conversation intelligence platform help home in on areas where your reps can improve their communications with prospects. It all depends on what growth areas you’re targeting within your company at a given moment.

Top of Funnel 130

Top of Funnel Sales Qualified Leads Buyer Personas Best Practices 130

LeanData

MARCH 19, 2021

Determine clear calls-to-action (CTAs) on every outreach activity. Your Marketing team might also implement third-party data tools like Zoominfo to enrich the data you collect for your Accounts. Curate a collection of multichannel content assets, . Define a comprehensive follow-up strategy.

Account Based Marketing 52

Account Based Marketing ABM Ideal Customer Profiles Automation 52

MKT1

JUNE 16, 2022

I’ve worked at startups at various stages of growth with bottom up, top down, and B2B2C, and this general advice has always held true. Meeting focus vs. full-funnel conversion focus: SDRs will often over-index their lead gen and outreach on the audience that gets them meetings. What should SDRs do compared to marketers?

Marketing Analytics Tools 52

Marketing Analytics Tools Top of Funnel Sales Qualified Leads Planning 52

LeanData

MARCH 9, 2021

Determine clear calls-to-action (CTAs) on all outreach activities. Additionally, your Marketing team might also use a third-party data tool like Zoominfo to enrich the data you collect and share for your accounts. Curate a collection of multichannel content assets, . Define a comprehensive follow-up strategy.

Account Based Marketing 52

Account Based Marketing Ideal Customer Profiles Marketing Analytics Tools Marketing AI 52

SalesIntel

JULY 21, 2022

You also ruin all the investments relying on your CRM data such as your marketing outreach tools.”. And, data on recent company news or funding can help sales reps personalize their outreach. Why is Your Data Provider Important? You need an accurate data provider for effective prospecting, audience segmentation, and CRM ROI. .

B2B Sales 52

B2B Sales Contacts B2B Paid Search Agency 52

Zoominfo

JANUARY 26, 2021

You shouldn’t be targeting enterprise leads the same way you target SMB or startup leads, because their needs are drastically different. As you probably already know, the whole spray and pray method is outdated, and doesn’t really work today. So why bother with enterprise lead generation?

Enterprise Management 130

Enterprise Management Lead Generation Lead Scoring Lead Ranking 130

Zoominfo

APRIL 15, 2018

But even if you’re a small company or startup, there are steps you can take to ensure data quality and consistency. Lead scoring: Lead scoring is a system in which you assign point values to each lead or prospect based on specific criteria for the purpose of prioritizing leads and improving outreach.

Marketing & Strategy 170

Marketing & Strategy Marketing Automation Services Lead Scoring Lead Ranking 170

Zoominfo

APRIL 29, 2020

Prioritize Pre-Event Outreach. Enterprise, mid-market, or startup/small business? It’s time-consuming, yes. With this data in hand, marketers can identify which prospects to focus on during the show and can begin pre-marketing to these individuals. Once you know who’s going to the event, you can prioritize prospects.

Trade Show 191

Trade Show Lead Generation Sales Qualified Leads Generation 191

Zoominfo

AUGUST 23, 2023

For quite some time, ZoomInfo has been thought of as a contact database platform that helps sales reps find their best customers. Historically, ZoomInfo has been strongly associated with sales and data, including our No. But that’s only the beginning of how we help businesses go to market. Why Did We Decide to Run this Campaign?

Marketing Analytics Tools 130

Marketing Analytics Tools Campaigns Zoominfo Brand Identity 130

Outgrow

MARCH 24, 2023

” Saksham Sharda: So how many goals are we looking at, say, for like an early-stage startup? Samuel Thimothy: I think the early-stage startup companies most likely are probably revenue numbers in the number of logos achieved, right? That’s when we bought outreach from the founder himself. We just have, to adapt it.

Marketing AI 52

Marketing AI Acquisitions Work Management Marketing Automation Services 52

SalesIntel

FEBRUARY 28, 2024

ZoomInfo LeadIQ Datanyze Lead411 Lusha LinkedIn Sales Navigator G2 Rating: 4.3/5 Features for news and person alerts you of which prospects should be contacted Lead validation and lead quality in the context of lead creation Worked with Zoho, Keap, Pipedrive, Zapier, Salesforce, and Outreach CRM, sales, and marketing solutions.

Work Management 52

Work Management Marketing Management Ideal Customer Profiles Zoominfo 52

Zoominfo

AUGUST 26, 2021

This can be particularly ruinous to early-stage startups. They’ll also be collaborating with your marketing departments to devise new channels for prospect outreach — for example, via an in-house webinar, podcast, or video series or through expanding your social presence (e.g., to the realities of your new market segments.

Top of Funnel 130

Top of Funnel Sales Qualified Leads Buyer Personas Best Practices 130

Zoominfo

APRIL 23, 2020

Many startups and small-to-midsized businesses (SMBs) don’t know enough about their target market to know where their niche is and strengths are. Watch our 4-part true story of Account-Based Everything: Note: DiscoverOrg acquired ZoomInfo in 2019. Example of an org chart in ZoomInfo. An ICP is that starting point.

Ideal Customer Profiles 189

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 189

Zoominfo

APRIL 29, 2020

Prioritize Pre-Event Outreach. Enterprise, mid-market, or startup/small business? It’s time-consuming, yes. With this data in hand, marketers can identify which prospects to focus on during the show and can begin pre- marketing to these individuals. Once you know who’s going to the event, you can prioritize prospects.

Trade Show 100

Trade Show Lead Generation Sales Qualified Leads Generation 100

SalesIntel

SEPTEMBER 18, 2023

Quick Outreach: Thanks to its efficient data access and download process, businesses can kickstart their outreach efforts with Seamless. Budget-Friendly Options: Seamless caters to various budget levels, making it an affordable choice for startups and small businesses. Read About – Best Zoominfo Alternatives 5.

Marketing Management 40

Marketing Management B2B Marketing Zoominfo Ideal Customer Profiles 40

DiscoverOrg

MARCH 7, 2019

In February 2019, DiscoverOrg acquired data provider ZoomInfo. The recent ZoomInfo acquisition is business – but for Schuck, who co-founded DiscoverOrg just over a decade ago , it’s personal, too. DiscoverOrg and ZoomInfo are two companies coming at the same problem with different perspectives: quality vs. quantity.

Zoominfo 24

Zoominfo Acquisitions Enterprise Management Lead Scoring 24

SalesIntel

AUGUST 29, 2023

For the past few years, people have started comparing SalesIntel with the other competitors in the market – from RockectReach and LeadFuze to Seamless and ZoomInfo. Teams can conduct extensive research, segmentation, and outreach without being hindered by data limitations.

Ideal Customer Profiles 40

Ideal Customer Profiles Enterprise Management Marketing Automation Services Zoominfo 40

Albacross

JANUARY 17, 2020

When we outreach to these companies, they already have a prior knowledge of who we are which in turn makes it less of a cold call or email. One thing that has brought me a lot of leads is cold email outreach. Lemlist It is also another must-have if you are doing cold email outreach. Marcus Svensson Albacross.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Rev

JANUARY 18, 2023

Whether you’re working at a startup or a large enterprise, demand generation marketing is too good for business to ignore. BuzzStream : A tool for managing and organizing outreach campaigns to potential leads and influencers. ZoomInfo : A tool for finding and connecting with targeted accounts through advanced search filters.

Demand Generation Agencies 78

Demand Generation Agencies Demand Generation Ideal Customer Profiles Lead Ranking 78

Zoominfo

SEPTEMBER 9, 2020

Even though this may seem like the most basic characteristic of a lead generation or outreach program, you would be surprised how many businesses struggle when it comes to identifying and quantifying their most relevant buying demographics. On the other hand, what if no one is actively looking for your product or service?

Top of Funnel 191

Top of Funnel Ideal Customer Profiles Acquisitions Sales Qualified Leads 191

Metadata

JUNE 24, 2021

You can market to these accounts with your demand gen programs, without any real difference in tactics and outreach—just with a much more targeted audience. Are they VC-backed startups that just took on recent funding? You know the drill: your top tier (in the 10s of accounts) gets your most personalized outreach, and so on.

Demand Generation 98

Demand Generation Ideal Customer Profiles Campaigns Account Based Marketing 98

Metadata

DECEMBER 3, 2020

You’re talking about Drift, the next episode we have is going to be with Henry Schuck from Zoominfo and David Cancel from Drift. Let’s say you have an email list of 5,000 people that you’ve built, because you said, “Hey, we’re a startup, we’re going to start doing this podcast, B2B Category Creators.”

Paid Content 52

Paid Content B2B B2B Thought Leadership Top of Funnel 52

Metadata

DECEMBER 3, 2020

You’re talking about Drift, the next episode we have is going to be with Henry Schuck from Zoominfo and David Cancel from Drift. Let’s say you have an email list of 5,000 people that you’ve built, because you said, “Hey, we’re a startup, we’re going to start doing this podcast, B2B Category Creators.”

Paid Content 52

Paid Content B2B B2B Thought Leadership Top of Funnel 52

Lead Liaison

MAY 1, 2018

Small to mid-sized businesses and startups need to think out of the box and not expend precious cycles trying to mimic traditional sales and marketing methods. Here it is: Top of the Funnel: Rhythms™ , Lead411 , ZoomInfo. Top of the Funnel : Rhythms™ , Lead411, ZoomInfo, Hunter, MailTester.com, FullContact, Clearbit.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Marketing Automation Services 50

Lead Liaison

MAY 1, 2018

Small to mid-sized businesses and startups need to think out of the box and not expend precious cycles trying to mimic traditional sales and marketing methods. Here it is: Top of the Funnel: Rhythms™ , Lead411 , ZoomInfo. Top of the Funnel : Rhythms™ , Lead411, ZoomInfo, Hunter, MailTester.com, FullContact, Clearbit.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48

Zoominfo

SEPTEMBER 9, 2020

Even though this may seem like the most basic characteristic of a lead generation or outreach program, you would be surprised how many businesses struggle when it comes to identifying and quantifying their most relevant buying demographics. On the other hand, what if no one is actively looking for your product or service?

Top of Funnel 100

Top of Funnel Ideal Customer Profiles Acquisitions Sales Qualified Leads 100

Engagio

MARCH 23, 2020

Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications. It could be direct mail or outbound prospecting, like with Outreach or SalesLoft. Brian: I’ve been in the Enterprise Sales role exclusively for just shy of 10 months.

Enterprise Management 91

Enterprise Management Work Management Account Based Marketing Marketing Management 91

OutboundView

SEPTEMBER 20, 2018

If you’re a small businesses or startup that is looking for strategies to identify new sales opportunities, this guide is for you. Finding target accounts that are showing “buying triggers” for your business should be the highest priority for your top of funnel outreach efforts. Follow up and reference your outreach.

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34