Zoominfo

JANUARY 27, 2022

The truth behind improving your cold calling (and cold emailing) is also a larger truth about sales in general — it’s not about volume, it’s about productivity. Here’s how you can work smarter by working with the right data to improve your cold calling. Your ideal customer profile. Absolutely.

Cold Calling 100

Cold Calling Ideal Customer Profiles Forecasting Touchpoints 100

Zoominfo

JULY 29, 2020

One of the best ways to improve sales numbers involves something everyone dreads — cold calling. To avoid monotony and disconnect, making your cold outreach data-driven puts more focus on customization and personalization. Why do Sales Cold Calling Scripts Matter? Thank you very much.

Cold Calling 100

Cold Calling Work Management Zoominfo Intent Data 100

Zoominfo

JANUARY 31, 2023

As a ZoomInfo user and partner , there is no way I could do my job without the firmographic, technographic, and demographic information and filters in SalesOS. Any responses from yesterday’s outreach? OK, let’s check the status of the cold email campaign you sent yesterday: 50% open rate, two responses. What’s the difference?

Zoominfo 130

Zoominfo Enterprise Management Work Management Marketing Management 130

Zoominfo

DECEMBER 16, 2019

In 3 hours, the go-to-market teams at ZoomInfo made 24,000 calls, ended up on the phone with our customers and prospects for 250 hours, scheduled 400 follow up meetings, etc. Is cold calling dead? Today, rather than tell you cold calling is alive and well, we’re going to prove it with real-world results.

Zoominfo 200

Zoominfo Cold Calling Work Management B2B Sales 200

Zoominfo

FEBRUARY 17, 2021

Now comes the hard part — the cold call. Daily, sales reps (mostly SDRs) face the daunting task of turning cold calls into warm calls. Sales reps look to increase conversion rates by upping their cold call game. And If you haven’t tried out cold calling scripts yet, now’s the time.

Cold Calling 100

Cold Calling Guidelines Practices Work Management 100

Zoominfo

JANUARY 28, 2019

In 2019, ZoomInfo is taking to Twitter to host a series of 12 Q&A-type discussions. The ultimate goal of #ChatZoomInfo is to engage with the diverse group of professionals, customers, and partners who follow ZoomInfo on Twitter. Each chat will be moderated by a different member of the ZoomInfo team. Cold Calling.

Zoominfo 157

Zoominfo Twitter Account Based Marketing Cold Calling 157

Zoominfo

FEBRUARY 1, 2021

As part of your strategy, your sales reps use ICPs to guide prospect cold calls and have a personalized voicemail script ready if they can’t reach their decision-maker prospect. They personalize outreach emails with the contact’s name and get follow up calls on the calendar before they hang up.

Cold Calling 246

Cold Calling Zoominfo Marketing & Strategy Ideal Customer Profiles 246

Zoominfo

DECEMBER 15, 2020

Improve Your Cold Outreach with BASHO Emails. While digital automation has made outreach much easier, sending cold emails is still a tricky game. Personalization is the key to improving your outreach, and one form of it is the BASHO email. It’s no secret that cold calling is a salesperson’s least favorite activity.

Work Management 237

Work Management Marketing Management Cold Calling Tips 237

Zoominfo

FEBRUARY 6, 2023

Try it Now Prompt: Write me a casual prospecting email selling ZoomInfo. Imagine you used ZoomInfo’s Scoops to determine that a company was looking for a new database for company and contact information. We can adjust the email to call out capabilities more specific to this topic. ChatGPT can tackle cold calling, too.

Marketing AI 130

Marketing AI Cold Calling Zoominfo Marketing Analytics Tools 130

Zoominfo

FEBRUARY 3, 2023

Email Email outreach typically requires a series of targeted emails, delivered on a predetermined cadence, that relate to the prospect and their pain points. These cold email templates can help you use the customer data at your fingertips to convert prospects faster. Cold Calling Cold calling gets a bad rap.

Conversion 130

Conversion Lead Ranking Ideal Customer Profiles Cold Calling 130

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. But ‘regular, consistent outreach alone isn’t enough. What is cold calling in sales? Cold calling is the old tried and true form of marketing for salespeople.

Sales Management 208

Sales Management Top of Funnel Ideal Customer Profiles Cold Calling 208

Zoominfo

APRIL 13, 2020

Martin , ZoomInfo surveyed 350+ B2B buyers, and we put this question to the test: Are there differences selling B2B solutions to women and men? Who prefers a phone call? And despite the “cold-calling is dead” debate, the combined effect of a cold-call and email remains the most effective outreach method.

Cold Calling 130

Cold Calling Peer-to-peer Zoominfo Outreach 130

Zoominfo

FEBRUARY 14, 2021

Conversely, point-in-time data leaves sales and marketing professionals with inaccurate data, causing issues with go-to-market strategies and individual prospect outreach. link] — ZoomInfo (@ZoomInfo) February 9, 2021. Let’s look at some examples. GTM teams need deeper insights to identify department structures (e.g.,

Marketing Analytics Tools 162

Marketing Analytics Tools Zoominfo Cold Calling Sales Qualified Leads 162

Zoominfo

APRIL 16, 2022

Suddenly, cold calling — one of the most challenging parts of sales — got tougher. In today’s environment, it’s getting harder to connect with prospects on a cold call. In an analysis of more than 35 million calls, ZoomInfo’s Chorus team saw a 15% drop in average quarterly cold-call connect rates by the end of 2020.

Cold Calling 100

Cold Calling Work Management Multi-Channel Best Practices 100

Zoominfo

JULY 25, 2023

ZoomInfo’s OperationsOS platform enables more robust GTM automation, including helping users creatively customize their lead-scoring models and unlock account-based scoring. Cold-ish Outreach You may think of the term “cold calling” and get a little squeamish, but there are plenty of benefits to this method of B2B lead generation.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

FEBRUARY 14, 2021

Conversely, point-in-time data leaves sales and marketing professionals with inaccurate data, causing issues with go-to-market strategies and individual prospect outreach. link] — ZoomInfo (@ZoomInfo) February 9, 2021 On the sales side, live data provide sales teams with prospecting insights for nurturing and converting qualified leads.

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Cold Calling Sales Qualified Leads 130

Zoominfo

JULY 31, 2018

To help you answer that question, the experts at ZoomInfo put together the following infographic, which outlines common reasons your B2B sales prospects say no. For more infographics like this one, check out the following blog posts- you won’t be disappointed: The Ultimate Guide to Sales Outreach [Infographic]. Check it out!

Zoominfo 164

Zoominfo Cold Calling B2B Sales Lead Scoring 164

Zoominfo

SEPTEMBER 23, 2020

Is ZoomInfo an integral part of your GTM strategy? pic.twitter.com/eJJLHYV1jY — ZoomInfo (@ZoomInfo) November 1, 2019. Take Atlatl Software, a ZoomInfo customer that was trying to capture customers in an unestablished market. We want to hear your story. Comment below and we'll be in touch! to nearly 10%.

Marketing Analytics Tools 189

Marketing Analytics Tools Ideal Customer Profiles Zoominfo Marketing & Strategy 189

Zoominfo

FEBRUARY 1, 2021

Reinforce Your Sales Strategy With Prospecting Data As part of your strategy, your sales reps use ideal customer profiles (ICPs) to guide prospect cold calls and have a personalized voicemail script ready if they can’t reach their decision-maker prospect. That’s where your prospecting insights come in.

Ideal Customer Profiles 100

Ideal Customer Profiles Cold Calling Zoominfo Marketing & Strategy 100

Zoominfo

NOVEMBER 30, 2020

Benefits Of Cold Texting. In a recent ZoomInfo poll on LinkedIn, 65% of respondents said that they cold-text prospects, and gave compelling reasons as to why. Text outreach is a whole new ballgame, and we’re just starting to figure out the rules. How NOT to Cold Text Your Sales Prospects. We’ve made our point.

Lock-In 195

Lock-In Cold Calling Zoominfo Opt-out 195

Convince & Convert

FEBRUARY 9, 2024

Solutions in this group are working to stand out by providing the largest data set, the most up-to-date data, This process ensures that your sales team has accurate and comprehensive data, crucial for personalized outreach and effective lead nurturing.

Deliverability 129

Deliverability Ad Frequency DemandBase Paid Search Agency 129

Zoominfo

MAY 25, 2022

The more information business development teams know about prospects, the better they can tactically craft outreach that cuts through the noise and conveys true value. Intent data Understanding a prospect’s technology stack is important — but it’s intent data that prompts timely outreach. Example of an org chart in ZoomInfo.

Ideal Customer Profiles 130

Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

MARCH 4, 2021

Cold calling — or really any form of cold outreach. But that doesn’t mean cold outreach isn’t worth looking into. Find out more about cold outreach for lead gen — 9 Cold Calling Tips to Generate More Leads. And what are one of the most difficult methods of lead generation?

Ideal Customer Profiles 246

Ideal Customer Profiles Lead Generation Lead Scoring Lead Ranking 246

Zoominfo

MAY 10, 2018

You make too many cold calls. You don’t need to work in sales to know the phrase, “cold calling.” Cold calling is a classic sales technique, but many sales professionals question its effectiveness. Less than 1% of cold calls result in a sale. Cold calling is ineffective 90.9%

Sales Management 236

Sales Management Top of Funnel Cold Calling Work Management 236

Zoominfo

AUGUST 30, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. Unless explicitly expressed, contacts should not be automatically included in marketing outreach. Are you allowed to cold-call prospects in this country? Does the country have a prior relationship exception? Is there an exemption for B2B activities?

Privacy 130

Privacy Opt-out Opt-in Zoominfo 130

Zoominfo

MAY 30, 2019

Access to direct dial phone numbers is a simple but huge way to improve your sales outreach. Rather than leaving the fate of your call in the hands of a switchboard operator, direct dial phone numbers give you immediate access to your prospect. Consider warming up your prospect before making your first cold call.

Spending 186

Spending Peer-to-peer Outreach B2B Sales 186

Zoominfo

SEPTEMBER 23, 2020

Is ZoomInfo an integral part of your GTM strategy? pic.twitter.com/eJJLHYV1jY — ZoomInfo (@ZoomInfo) November 1, 2019 Take Atlatl Software , a ZoomInfo customer that was trying to capture customers in an unestablished market. We want to hear your story. Comment below and we'll be in touch! to nearly 10%.

Marketing Analytics Tools 100

Marketing Analytics Tools Ideal Customer Profiles Zoominfo Marketing & Strategy 100

Zoominfo

MAY 3, 2018

There’s no way around it, bad data impacts every aspect of a business — from lead generation to marketing, customer relationships, cold calling , and revenue. These discrepancies, though they may seem inconsequential, can have a huge impact on your sales and marketing outreach. What Is B2B Data? Choose wisely. Well, think again!

Data Hygiene 100

Data Hygiene Marketing Management Zoominfo B2B 100

Zoominfo

DECEMBER 4, 2023

The timing of a cold call can make all the difference between landing a sale or getting hung up on. What is the Best Time to Make a Cold Call? We’ve found that it’s best to target your cold calling at five minutes before the half-hour and hour. Are late mornings on Wednesdays good? How about 4 p.m.

Cold Calling 130

Cold Calling Best Practices Zoominfo Outreach 130

OutboundView

JANUARY 19, 2024

Underutilized Phone Outreach : Despite the availability of direct phone lines for cold calling, many inside sales teams aren’t capitalizing on this method. Often, there’s a lack of optimization in terms of quality control, data management, and technology for effective calling. they were spending $70K/month.

Case Study 36

Case Study Case Studies Marketing Qualified Leads Studies 36

Zoominfo

FEBRUARY 7, 2023

You see that buyers who were initially contacted via cold call spent the most money with your company. Then, based on the number of reps you have and the number of prospects within your target audience, you predict you could double revenue by hiring 10 more outbound sales reps to focus on cold calling. Get creative!

Marketing Automation Services 130

Marketing Automation Services Marketing & Strategy Lead Scoring Lead Ranking 130

SalesIntel

FEBRUARY 15, 2024

Nevertheless, the ability to connect with unfamiliar individuals doesn’t warrant mass outreach efforts. Traditional Prospecting Understanding the nuances between LinkedIn and traditional methods is crucial for optimizing outreach strategies. This ambiguity makes it challenging to accurately assess the impact of your outreach.

Sales Management 52

Sales Management Linkedin Ideal Customer Profiles Top of Funnel 52

Zoominfo

DECEMBER 5, 2017

Whether you conduct your sales outreach by phone, social media, or email—it’s undeniably an essential aspect of B2B sales. Email marketing has two times higher returns than cold calling ( source ). Phone Calls 10. The average sales development rep makes 52 calls daily ( source ). Of the opportunities accepted, 29.3%

Statistics 100

Statistics Cold Calling Peer-to-peer Marketing Qualified Leads 100

LeanData

APRIL 13, 2023

Unfortunately, outbound motions get a bad rap because people associate them with intrusive, unwanted cold calls and spammy emails. Cold calls and cold emails are a costly way to do outbound without any signal from the buyer. And here’s the truth: Outbound done wrong is incredibly expensive.

Ideal Customer Profiles 52

Ideal Customer Profiles Account Based Marketing Work Management ABM 52

Zoominfo

DECEMBER 13, 2018

With just the click of a mouse and a quick Google search, today’s sales reps have a whole host of resources right at their fingertips—resources that help them streamline and simplify activities like prospect research, sales outreach, and professional development. Featured Video: Managing Salespeople One at a Time. Mark Hunter. Art Sobczak.

Youtube 187

Youtube Advertising Channels B2B Thought Leadership Zoominfo 187

Zoominfo

MAY 3, 2018

There’s no way around it, bad data impacts every aspect of a business—from lead generation to marketing, to customer relationships, to cold calling, to revenue. These discrepancies, though they may seem inconsequential, can have a huge impact on your sales and marketing outreach. Final thoughts about your B2B database.

B2B 100

B2B Marketing Management Data Hygiene B2B Sales 100