Optinmonster

MARCH 16, 2020

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? In fact, 82% of marketers have reported an increase in open rates through mail personalization. Email segmentation can drastically improve the effectiveness of your email marketing campaigns.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Marketing Insider Group

SEPTEMBER 14, 2020

A great way to increase your chances of success as a business and a brand is to understand the latest digital marketing statistics. Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. Blogging Stats.

Stats 266

Stats Webinar Metrics Marketing & Strategy Marketing Strategy 266

Circle Studio

FEBRUARY 21, 2019

A study by MailChimp showed that segmented campaigns received 14.31% more opens and 100.95% more clicks than non-segmented campaigns. Emails with personalized subject lines are 26% more likely to be opened, and personalized messages improve click-through rates by 14%. DON’T: Continue to email unengaged users.

Newsletter 60

Newsletter Email Marketing Click Rate CAN-SPAM 60

Optinmonster

JULY 21, 2023

Are you looking for digital marketing statistics to learn from and grow your online business ? In this article, we’ll share a collection of up-to-date digital marketing statistics to help you understand the current trends, opportunities, and challenges in the ever-evolving digital landscape. Campaign Monitor ) There are 4.3

Statistics 57

Statistics Marketing Automation Services eCommerce Stats 57

Delivra

FEBRUARY 13, 2019

If that’s the case, consider that open rates for triggered emails are a whopping 70.5% If that’s the case, consider that open rates for triggered emails are a whopping 70.5% Gathering statistics. If you’re a professional with no email marketing strategy, you could be missing out. more than other types of email.

Automation 81

Automation Marketing Automation Services Work Management Marketing Management 81

Outgrow

APRIL 8, 2020

Once you have achieved that perfect landing page with Unbounce , it's time to look at some fantastic Unbounce integration tools to help you achieve your dream conversion rate. Top Unbounce Integration Tools Your Business Needs In 2020. Well, it may be a novel thought about a couple of decades ago. Yeah, call me Captain Obvious!

Marketing Automation Services 52

Marketing Automation Services Tools Outgrow Business 52

Vidyard

DECEMBER 17, 2020

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1

Statistics 157

Statistics Video Marketing Planning Business 157

Hubspot

JULY 12, 2012

To get a little perspective before the debate takes place, let's evaluate some important email marketing statistics that will help fuel this debate. 1) Emails targeted to customer loyalty programs have a 40% higher open rate. But this stat could contribute to both Sam and Dan's stance on the issue.

Email Marketing 28

Email Marketing Ad Frequency Open Rate Correlation 28

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Act-On

NOVEMBER 7, 2023

Focusing only on delivery rate omits important aspects of your email program that contribute to your overall health and reputation as a sender. A holistic approach to deliverability takes more than delivery rate into account. Click Rate: Number of clicks divided by number of emails delivered. But never fear! We’ve got you.

Deliverability 181

Deliverability Top of Funnel Best Practices CAN-SPAM 181

SnapApp

DECEMBER 4, 2017

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

SnapApp

DECEMBER 5, 2016

That’s why we’ve gathered 25 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2017. Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. Content Marketing Stats for 2017. About 53% of emails are opened on mobile devices.

Paid Content 48

Paid Content Stats Marketing Budget Marketing Strategy 48

Convert

AUGUST 9, 2022

There are a wide variety of tools available when integrating your A/B testing platform, so it can be difficult to choose the right ones. To help you make an informed decision, I have compiled a list of well-known and lesser-known integration tools in this article. You can also try them for free when you sign up for a trial !

CMS Development 52

CMS Development Marketing Analytics Tools Industry CMS Marketing Automation Services 52

Optinmonster

JANUARY 22, 2020

And, the email marketing stats show that 58% of us check our email before we even get out of bed! Plus, despite the increasing popularity of social media, email performs better than social media with a 6.05% conversion rate compared to social media’s 1.9% conversion rate. Crafting quality emails. Why Email Marketing?

Email Marketing 99

Email Marketing Practices Ad Building Best Practices 99

Convert

OCTOBER 27, 2021

You can test headlines for open rates, times of day to send, CTAs to click, etc. In reality, it belongs to a larger methodology called CRO or Conversion Rate Optimization. It doesn’t matter if you’re a small business or an enterprise company, A/B testing can help you get ‘more’ from all of your marketing efforts. Send emails ?

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52

Webbiquity

DECEMBER 2, 2014

Find the answers to these questions and many others in more than 100 social and online marketing stats from 20+ different sources. 9 General Marketing Stats. 44% of direct mail is never opened. • 91% of people have unsubscribed from company emails they previously opted into. 5 Online Demographics Stats.

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100

Optinmonster

NOVEMBER 9, 2023

Among the many email marketing metrics available to check the effectiveness of your email marketing campaigns , the one that stands out in particular is email click-through rate (CTR). If you want to learn how to improve CTR and understand what email click-through rate is, this blog is for you. Here are some tips to help you do that.

Click Rate 91

Click Rate Email Marketing CTR Opt-out 91

Convert

APRIL 12, 2022

So you’ve heard about A/B testing through the grapevine. Maybe your competitor casually mentioned it on a podcast or your marketing team thinks it’s a great idea. Or the growth agency you’re in talks with wants to run A/B tests. Growing a business isn’t easy. You know that. What Is E-commerce A/B Testing? But the price?

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52

Convert

APRIL 12, 2022

So you’ve heard about A/B testing through the grapevine. Maybe your competitor casually mentioned it on a podcast or your marketing team thinks it’s a great idea. Or the growth agency you’re in talks with wants to run A/B tests. Growing a business isn’t easy. You know that. What Is E-commerce A/B Testing? But the price?

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52

Hubspot

MAY 21, 2020

The average open rate in North America is 19.49%. But, welcome emails have an open rate closer to 50%. There's a reason 81% of businesses rely on email marketing for customer acquisition — the impressive return on investment (ROI). Image Source. We all know it's important. If you're not sure, don't worry. Image Source.

Top of Funnel 96

Top of Funnel Buyer's Journey Enterprise Management Work Management 96

Single Grain

JULY 19, 2019

NOW UPDATED! This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. AI is now significant in every aspect of digital marketing and in an integral part of most of the trends in this list.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JANUARY 15, 2020

Channels like social media, email, SEO and PPC play a vital role in bringing in a constant flow of prospects, as the following statistics show: 61% of marketers say generating traffic and leads is their top challenge. Online lead generation is important for every industry. When you write on a topic specifically related to your business (i.e.

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

Single Grain

JULY 19, 2019

NOW UPDATED! This post was expanded and updated with new digital marketing trends as of July 2019. Marketing has changed more in the last five years than in the last 50, and the rapid progress doesn’t show any signs of slowing down. AI is now significant in every aspect of digital marketing and in an integral part of most of the trends in this list.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Hubspot

FEBRUARY 23, 2017

After sending hundreds of pitches, I’ve learned treating subject lines like potential article headlines that match the journalist’s style of writing seems to have a higher open rate and the pitch is more likely to get a response -- and our survey results support this observation. 5 Steps for Improving Your Media Outreach.

Outreach 74

Outreach Media PR Paid Search Agency 74

Albacross

MAY 22, 2019

After optimizing your opt-in forms, you’ll also want to do the same for your landing pages. Strategy 1. Fine-Tune Your Landing Page. Here are a few tips that will help you do just that. First, use a single Call To Action (CTA), and display it above the fold. Why is this the case? Again, it boils down to the idea of focus.

Lead Generation 91

Lead Generation Paid Content Lead Ranking Lead Scoring 91