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Top B2B Social Media Mistakes—and How to Avoid Them

Trade Press Services

Mistake #2: Lack of a Documented Social Media Plan CoSchedule found that organized marketers are 397 percent more likely to report success in their marketing initiatives. Organization starts with a marketing plan that is documented , consistently reviewed and revised, and includes social media tactics.

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Making the Most of the Women’s World Cup 2023

Digilant

Best Practices and Approaches for Engaging World Cup Fans Advertisers no longer solely rely on in-game TV ad placements to engage with World Cup fans. In 2023, the competition is truly an omnichannel experience sweeping nearly all forms of media and channels. Contact us here to get started.

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Making the Most of the Women’s World Cup 2023

Digilant

Best Practices and Approaches for Engaging World Cup Fans Advertisers no longer solely rely on in-game TV ad placements to engage with World Cup fans. In 2023, the competition is truly an omnichannel experience sweeping nearly all forms of media and channels. Contact us here to get started.

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Best Marketing Books You Need To Read

Brightedge

She has practical advice on how to move beyond profiles to personas and solid go-to-market planning. The New Rules of Marketing and PR: How to Use Social Media and Viral Marketing to Reach Buyers Directly by David Scott, 2017. The book is a good introduction to the role of social media marketing and PR.

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Telmar appoints Tomorrow People for lead generation, content, paid social media

Tomorrow People

Media and data analytics technology provider Telmar has appointed product marketing agency Tomorrow People to deliver a range of content and paid social media activity with the goal of lead generation. We’re putting the product experience front and centre by building everything around the goal of driving trials. www.telmar.com.

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A Blogging Style to Call Your Own

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

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The Twofold Benefit of Optimizing Marketing Content

Industrial Marketing Today

Keep in mind your marketing content may exist in various forms and formats; company website, blog, email campaigns, press releases, marketing collateral and social networks. Since each has their own questions, concerns and interests, one needs to develop content around those specific issues. He is the Founder & President of Tiecas, Inc. –