Valasys

SEPTEMBER 10, 2019

Besides, Word of Mouth Marketing (WOMM) is also inexpensive & hence, is highly rewarding in terms of revenue generation & optimization. B2B marketers think that if they are providing spectacular products or services, it’s more than enough as the services will speak for themselves.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

SEPTEMBER 25, 2019

To keep the Customer Acquisition Cost (CAC) at an optimal & not to scale the Lifetime value (LF); the B2B companies can opt for either a generalized or explicit targeting methodology (keeping in view their niche & audience base). Most content syndication publishers have a range between $20 – $80 Cost Per Lead (CPL).

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

NOVEMBER 22, 2019

Nurture examined that 81% of the businesses reported blogs being imperative to B2B lead generation. Clearly, a lack of confidence in answering delineates that probably you are not executing an optimal blog content strategy focused on bolstering the Return on Marketing Investment (ROMI). How often should you blog for business?

Paid Search Agency 90

Paid Search Agency Companies B2B Lead Ranking 90

Valasys

AUGUST 20, 2019

With approximately half of the total population of the world using Email marketing , it certainly is a tool that B2B companies have always relied on for a consolidated return on their marketing investments (ROMIs). According to a report by Campaign Monitor, Email Marketing generates 4400% ROI & $44 for every $1 spent.

Marketing AI 58

Marketing AI Email Marketing Campaigns Personalization 58

Valasys

OCTOBER 3, 2019

According to an article published on SnapRetail, Pinterest is the third-largest source for generating referral traffic across the web. Social Media KPIs form an important part of the marketing endeavors for the brands worldwide. KPIs are the lifelines for social media marketers.

Social Media 51

Social Media Media Landing Pages Marketing Analytics Tools 51

Valasys

AUGUST 26, 2019

When it comes to B2B marketing nothing is stagnant, things are fast-paced & dynamic & immobility is synonymous to some serious incongruences in marketing strategies opted for. The marketers need to optimize the return on their marketing investments (ROMI) to generate maximum business profitability.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

JULY 30, 2019

Investing in the right format of display ads is important for B2B marketers as the prospects for B2B marketing are scattered across numerous referral sites & hence, it gets entirely arduous and essential to track both the opportunities as well as revenue generated from each display ad. Display ads differ from search ads in numerous ways.

Display 40

Display Paid Content Advertising Agencies Advertisements 40

Valasys

AUGUST 28, 2019

Live events help in boosting the overall marketing endeavors of a company & lead to optimized sales revenue. The importance of Event marketing is reflected in the following quotation by Walt Disney: “Whatever you do, do it well. The events can be used as an excellent platform for launching new products or for their demos.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Valasys

AUGUST 8, 2019

Email Marketing is the use of emails to promote products or services & is an indispensable ingredient of any B2B marketing strategy. The power of emails is immense & as an essential element of B2B marketing arsenal it possesses the capability of attracting, engaging & converting the buying prospects into the actual customers.

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

JULY 16, 2019

In the long & short of it, optimizing the experiences of prospects (UX) across omnichannel, often by opting for niche-specific targeting, targeting for specific geographies including regional/local areas & radii-based targeting or geotargeting have become essential components of any B2B content strategy.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Anteriad

APRIL 25, 2023

With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. See White Hat SEO.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. We’ve all been there—you’ve heard a new buzzword in a meeting or at an event and made a mental note to research what exactly it means later. See White Hat SEO.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Valasys

JULY 8, 2019

Visually appealing pieces of content weaved in the form of stories, videos in particular when employed in B2B marketing, help in convincingly fostering customers’ rendezvous & simultaneously help the marketers in optimizing the Return on Marketing Investment (ROMI).

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56