Zoominfo

MAY 18, 2022

Companies rely on accurate and comprehensive B2B intelligence to identify new opportunities for growth, prospect and prioritize accounts, expand customer intelligence , surface insights, connect with customers, and close more deals. What is a ZoomInfo Data Brick? For most IT leaders, the more data you have, the better.

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Zoominfo Ideal Customer Profiles Marketing Analytics Tools Lead Ranking 130

Zoominfo

OCTOBER 3, 2022

You’ve probably seen questionable social media accounts trolling the comment section of your personal feed, or heard of scammers attempting to make a buck through fake Facebook or Instagram profiles. But recently, there’s been attention on a new frontier of fake social media accounts — business profiles on LinkedIn.

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Ideal Customer Profiles Profiling Linkedin Zoominfo 130

SalesIntel

MARCH 25, 2024

The ideal data solution for you should be the most accurate, reliable, and actionable for your team. You’ll need to directly compare SalesIntel and other B2B data companies like ZoomInfo to see which is best for your unique circumstances. ZoomInfo and other companies like them have the most contact data.

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Zoominfo Ideal Customer Profiles Paid Search Agency Companies 52

Zoominfo

NOVEMBER 17, 2020

Here at ZoomInfo, we understand that if left unchecked, data collection could lead to both quality concerns and legal repercussions. Additionally we will cover how Zoominfo is GDPR compliant. As a marketer, can you remember the last time you emailed someone’s contact information? Assemble a customer requests team.

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Zoominfo Privacy Opt-out Privacy Policies 225

Zoominfo

NOVEMBER 16, 2021

We recently got to know more about how AJ Liddell, a marketing strategist at Blue Frog , focuses on helping clients become more data-driven. I’m a marketing strategist at Blue Frog, which means I help drive the overall strategic leadership for my team’s group of clients. The services we offer vary from client to client.

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Ideal Customer Profiles Profiling Zoominfo Peer-to-peer 100

Zoominfo

JULY 25, 2023

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. A typical definition of a lead is any potential customer who has expressed interest in a company’s goods or services.

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Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

JULY 12, 2021

Imagine that you have searched, found, and enriched data on all C-level leaders at ZoomInfo. If one of the CEOs has an update on their profile, you wouldn’t know it unless you requested that CEO’s data again using the Search and Enrich APIs after the update. Introducing ZoomInfo Webhooks. Where APIs fall short.

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Zoominfo Ideal Customer Profiles Enterprise Management API 130

Zoominfo

JULY 23, 2021

Chatbots have the power to create a truly buyer-centric experience for customers. Acclaimed data expert and serial entrepreneur Peter Gentsch says in his book, AI in Marketing, Sales, and Services : “To the user, chatbots seem to be ‘intelligent’ due to their informative skills. and now SVP of Growth and Strategy at ZoomInfo.

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Zoominfo Ideal Customer Profiles Conversion High Quality Lead 130

Zoominfo

JULY 23, 2021

Chatbots have the power to create a truly buyer-centric experience for customers. Acclaimed data expert and serial entrepreneur Peter Gentsch says in his book, AI in Marketing, Sales, and Services : “To the user, chatbots seem to be ‘intelligent’ due to their informative skills. and now SVP of Growth and Strategy at ZoomInfo.

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Zoominfo Ideal Customer Profiles Conversion High Quality Lead 130

SalesIntel

OCTOBER 25, 2023

The ideal data solution for you should be the most accurate, reliable, and actionable for your team. You’ll need to directly compare SalesIntel and other B2B data companies like ZoomInfo to see which is best for your unique circumstances. ZoomInfo and other companies like them have the most contact data.

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Zoominfo Ideal Customer Profiles Paid Search Agency Companies 52

Zoominfo

OCTOBER 22, 2020

That was the main message from Founder and CEO of ZoomInfo, Henry Shuck, for the audience at the 2020 SaaStock EMEA conference. Perfect example: I send an email message to the chief information officer at a Fortune 500 company. I have to be targeted with my outreach, so that it’s relevant to the receiver of that information.

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Zoominfo Marketing Management Ideal Customer Profiles Privacy 246

Zoominfo

AUGUST 1, 2023

When a company is consuming a larger-than-usual amount of information on a particular topic, the ZoomInfo platform will display an intent spike for that account. ZoomInfo covers over 4,500 topics, ranging from sales enablement tools to M&A to private equity. We also run a live feed of companies spiking on various topics.

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Zoominfo Intent Data Intent Intent Signal 130

Zoominfo

MAY 25, 2022

Sales intelligence uses data and sophisticated software for lead generation , creating an ideal customer profile , data quality management, and more. Ideal sales intelligence tools supply your team with up-to-date information about your prospects and addressable market — and how you can reach them.

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Ideal Customer Profiles Budget Programs Enterprise Management Tools 130

Zoominfo

JULY 13, 2022

As consumers in a technology-driven world, our information has become a new form of currency. Consumer-oriented businesses collect data to create profiles that can, among other things, power more personalized marketing campaigns and introduce people to products that are more relevant to their needs and interests. Answer: No.

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Zoominfo

AUGUST 13, 2018

We talk about buyer personas a lot on the ZoomInfo blog— for good reason! Marketers use buyer personas to inform every piece of their marketing strategy and ultimately generate more revenue for their respective companies. But buyer personas only work if they’re accurate and include the right kinds of information.

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Buyer Personas Ideal Customer Profiles Profiling Zoominfo 165

Zoominfo

DECEMBER 23, 2020

A organized, accessible database helps give a full, 360-view of potential customers, and is overall essential for marketing campaign success. As experts in quality data, here at ZoomInfo we could go on about the benefits of quality data. Gather More First-Party Contact Information with Content. Invest in Third-Party Data.

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Ideal Customer Profiles Zoominfo Verticals Data Hygiene 245

Zoominfo

OCTOBER 28, 2020

You may be asking yourself: Wait, ZoomInfo launched a new product then acquired a company with a similar use case? value to our customers? ZoomInfo is Launching Streaming Intent. They collect the data in real time, but they need time to process and package it for their customers. How (And Why!)

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Intent Data Zoominfo Buyer Intent Intent 208

Zoominfo

JUNE 28, 2021

That’s what you get with ZoomInfo Chat thanks to our recent acquisition of Insent.ai. What is ZoomInfo Chat and how does it work? Once the identification is done, the chatbot can qualify your prospects based on your ideal customer profile while they are still on the website. What is unique about ZoomInfo Chat?

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Zoominfo Ideal Customer Profiles Conversion Top of Funnel 147

Zoominfo

OCTOBER 10, 2023

For data providers such as ZoomInfo, this poses a significant, ongoing challenge. From the Americas to Europe, from Africa to Australia, ZoomInfo aims to deliver the world’s best business data to our customers so they can make informed decisions that drive growth on a global scale.

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Zoominfo Marketing Analytics Tools Privacy Network Marketing 261

Act-On

APRIL 29, 2024

Lead scoring tools: lead enrichment Lead enrichment tools like ZoomInfo supplement your first-party data (like form fills and website tracking) with third-party information. Here are the lead scoring tools you can expect to use in your quantitative quest. Lead scoring, segmentation, and nurturing are a powerful combination.

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Lead Ranking Lead Scoring Marketing Automation Services Marketing Qualified Leads 167

Zoominfo

SEPTEMBER 20, 2022

At ZoomInfo, we know that a constantly evolving data asset is the key to unlocking the potential of sales and marketing teams — getting them out of the slog of searching for information and back into the business of connecting with prospects and making the sale. You’d have the information you need, and your reps could take action.

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Ideal Customer Profiles Zoominfo Business Marketing Automation Services 130

Zoominfo

JULY 19, 2022

Data and operations teams spend a considerable amount of time manually collecting and cleaning information. But thanks to ZoomInfo’s new partnership with Amazon Web Services (AWS), things are quickly changing. With ZoomInfo enabling Amazon S3 automation, we now receive ZoomInfo’s updated and enriched data every three hours.

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Zoominfo Advertising Agencies Work Management Marketing Management 130

The Point

AUGUST 25, 2020

For some, it might be defining Ideal Customer Profile (ICP), buying personas and associated messages. To better help our clients plan, design, operationalize, and scale their ABM strategies , the team at Spear developed a workbook designed to assist companies in assessing their ABM readiness. Target Account List.

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Ideal Customer Profiles Account Based Marketing ABM Lead Ranking 147

Zoominfo

JANUARY 5, 2021

For many companies, ZoomInfo serves as the information engine that powers how they go to market. With this intel, you can: Identify and target your best prospects Access up-to-date company and contact information Prioritize leads Close more sales. How are go-to-market teams more productive with ZoomInfo and Salesforce?

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Zoominfo Data Hygiene Paid Search Agency Lead Scoring 173

Zoominfo

MAY 31, 2022

It’s a scalable yet customized approach that places emphasis on the buyer experience. Improved customer experience : Personalization is the biggest selling point of ABM. ZoomInfo MarketingOS Finally, ABM with data you can trust. To target your key accounts, you must develop an Ideal Customer Profile (ICP).

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Account Based Marketing Ideal Customer Profiles Planning ABM 130

Zoominfo

SEPTEMBER 7, 2021

Identify companies in your ideal customer profile that may be impacted by current events, legislation, or market trends. Brian Vital, VP of sales development, ZoomInfo Scenario As the economy fluctuates, new opportunities arise. Trigger Recent market developments (e.g.

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Ideal Customer Profiles Campaigns Zoominfo Trigger Marketing 100

Zoominfo

FEBRUARY 5, 2021

Let’s start with that dream customer. The B2B sales funnel depicts how prospective customers move through the buying process in stages. Their contact information goes into the CRM, and a salesperson gets the most promising prospects on the phone. If you think a B2B sales funnel is an abstract idea, brace yourself.

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Top of Funnel Ideal Customer Profiles B2B Sales Ad Building 179

Zoominfo

MARCH 8, 2021

Every data point helps your revenue team (sales, marketing, and customer success) determine if this lead fits your ideal customer profile (ICP). This is, of course, assuming you’re given a lead with website information. Waiting until leads provide more information through progressive profiling.

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Lead Qualification Response Rate Ideal Customer Profiles Sales Qualified Leads 246

Zoominfo

JULY 22, 2021

Where APIs fall short Imagine that you have searched, found, and enriched data on all C-level leaders at ZoomInfo. If one of the CEOs has an update on their profile, you wouldn’t know it unless you requested that CEO’s data again using the Search and Enrich APIs after the update. This can be specified when creating the Webhook.

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Zoominfo Enterprise Management API Bandwidth 130

Zoominfo

JULY 26, 2023

“What we’re seeing in the market is companies running with smaller teams and supplying them with more accurate and highly personalized datasets, to drive more revenue,” says Millie Beetham, director of ZI Labs & GTM innovation at ZoomInfo. Teams can focus on their highest ROI task — selling.

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Marketing Analytics Tools Ideal Customer Profiles Zoominfo Automation 130

SalesIntel

MAY 5, 2023

If you’re searching for a comprehensive solution for prospecting and maintaining a contact database for your growing business, you may have encountered ZoomInfo. Here, we will explore ZoomInfo’s pricing and plans to help you determine whether the investment is worthwhile for your business needs. What is ZoomInfo’s Pricing?

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Zoominfo Pricing Price Ideal Customer Profiles 52

Martech

JANUARY 29, 2024

Today, digital platforms and data enrichment strategies are the status quo, reshaping how we identify, engage and nurture potential customers we’d like to have. The irony here is that most B2B organizations rely heavily on pulling cold lists from databases like ZoomInfo and instantly coin them as leads worthy of reaching out to.

Lead Ranking 122

Lead Ranking Lead Gen Ideal Customer Profiles Lead Scoring 122

Zoominfo

JANUARY 5, 2021

For many companies, ZoomInfo serves as the information engine that powers how they go to market. Here’s what happens: sales reps spend countless hours jumping between systems—copying and pasting information. Instead of working on activities that help close business, they spend time cross-referencing information.

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Zoominfo Data Hygiene Paid Search Agency Lead Scoring 130

Zoominfo

OCTOBER 28, 2020

You may be asking yourself: Wait, ZoomInfo launched a new product then acquired a company with a similar use case? value to our customers? ZoomInfo is Launching Streaming Intent For readers unfamiliar with intent data, let’s provide essential context: intent data uncovers buying signals based on online consumption patterns.

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Zoominfo

JANUARY 22, 2021

As much as we like to think that all of our content is amazing, relevant, and engaging, if it’s not reaching potential customers, it’s falling on deaf ears. Yet if you tried to market your product or service to that entire group of people, your success rate would be … less than ideal, to put it nicely. Narrow Down Your TAM.

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Ideal Customer Profiles Zoominfo Buyer Personas Paid Search Agency 221

Zoominfo

JUNE 28, 2021

That’s what you get with ZoomInfo Chat thanks to our recent acquisition of Insent.ai. What is ZoomInfo Chat and how does it work? Once the identification is done, the chatbot can qualify your prospects based on your ideal customer profile while they are still on the website. What is unique about ZoomInfo Chat?

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Zoominfo Ideal Customer Profiles Conversion Top of Funnel 100

Zoominfo

AUGUST 26, 2020

At ZoomInfo, we care about the sales numbers, but we know to get there we must: Always. Prospects expect you to know about their business, accurate sales intelligence, combined with a tailored pitch, increases the chance of a successful customer relationship. For a long time, it was the motto of any worthwhile salesperson.

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Cold Calling Zoominfo Work Management Effectiveness 207