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Unlocking Customer Retention in HubSpot

SmartBug Media

Fortunately, CCOs who use HubSpot are well positioned to retain customers and even turn renewals into upsells. Here are four customer retention strategies to help boost retention and, subsequently, business growth. How Can You Analyze Purchase History in HubSpot?

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Understanding Influenced vs. Attributed Revenue in HubSpot

SmartBug Media

This includes the emails they open or click, content they download, pages they view, and so on. Each has its own purpose in your overall revenue attribution process—but how do these two concepts translate in HubSpot reporting? Doing so will help you customize your attribution reports to fit the needs of your business and your team.

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Maximizing ROI: The Benefits of Conducting a HubSpot Audit

Lake One

You have HubSpot, and that’s awesome, but are you getting your money’s worth? That’s where the Lake One HubSpot Audit comes into play. Signs You Need a HubSpot Audit If you are unsure if you need a HubSpot Audit, ask yourself these questions. Sentiment: Do teams feel like HubSpot is a burden vs. a value add?

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HubSpot Customer Journey Analytics Unveils 3 Game-Changing Insights

Lake One

But that changed when HubSpot introduced its new Customer Journey Analytics tool. HubSpot’s Customer Journey Analytics at a glance Launched at HubSpot’s Inbound22 conference, Customer Journey Analytics is available to Marketing Hub Enterprise users. You may need to run an A/B test to confirm your hypothesis.

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API Integrations in HubSpot: A Beginner’s Guide

SmartBug Media

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

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Getting Started with HubSpot: A 4-Step HubSpot Setup Plan

SmartBug Media

Whether you are just getting started with HubSpot (as your first CRM platform), or you’re migrating from your current marketing automation platform into HubSpot, there are four defined phases that will help you run a smooth setup. Keep in mind that HubSpot does not provide SSL certificates for domains that exceed 64 characters.

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HubSpot Product Update Roundup - INBOUND 2023

SmartBug Media

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! As an agency specializing in full-service digital marketing, we understand the importance of staying on top of the latest tools and features to help our clients reach their marketing and sales goals. SmartBug's Impact This update changes the game.

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