Google Sitelinks: How to Acquire Google Sitelinks [9 Steps]

seo.co

Google sitelinks are listed after a main search result, in which it is followed by multiple indented sitelink results. ” Google tells you more about sitelinks within Webmaster Tools. How to Acquire Google Sitelinks [9 Steps]. Use Google Signals.

You’re doing SEO wrong: it’s all about authority

Biznology

Google doesn’t rank anything based solely on how well the semantics of the piece relate to the query. Your content can be indexed by Google for the keywords it contains. Domain authority is not a new concept, it’s been a staple of good SEO for a long time. For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results.

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8 Ways to Use External Links to Improve Your SEO

Single Grain

Undeservedly hated and commonly despised, external links have long lived in the shadow of their internal brethren. Most bloggers feel they must add those links and that it's a sacrifice they have to make in order to appease the oh-so-cruel Google God. No one besides Google knows.

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Social business, the forest and the garden: Your intranet is not the Internet

Biznology

Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Even if you use Google as your corporate search engine, you’ll notice that the results are not as accurate or crispy as the ones you get at Google.com. The concept of a long tail is very relevant there. Google quickly replaced Yahoo! Photo credit: Wikipedia.

Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As of Friday of last week, Google confirmed that it had permanently removed all right-hand ads on its SERPs (search engine results pages) worldwide, making room for ads at the top and bottom of the page. ” In this case, that limited real estate is like Google’s ads, the difference being that the ads aren’t guaranteed to replenish your comfort and energy. ” Did I just compare Google Ads to The Sims? Think your AdWords clicks are expensive?

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SEO Isn’t Mystical

SugarCRM

PageRank (PR): Google assigns every website a value between 0 and 10 (with 10 being the best), this value is known as your PageRank (though it often appears as PR). Your PageRank value is based on factors like link popularity and trust that Google uses to determine where your website ranks on its search engine results page (SERP). Unlike PageRank, your Domain Authority score is not determined based on one of Google’s own algorithms.

SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

You probably already know search engines (especially Google) are one of the most common platforms people use to access information on the internet. Most search engine users today understand that Google considers the authority of domains when delivering search results to users. If you host a blog on your website, you can target all sorts of long-tail keywords related to questions people ask about your industry. Long-term benefits.

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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As of Friday of last week, Google confirmed that it had permanently removed all right-hand ads on its SERPs (search engine results pages) worldwide, making room for ads at the top and bottom of the page. ” In this case, that limited real estate is like Google’s ads, the difference being that the ads aren’t guaranteed to replenish your comfort and energy. ” Did I just compare Google Ads to The Sims? Think your AdWords clicks are expensive?

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Why a Keyword Strategy Is Important for SEO and B2B Marketing

Directive Agency

Getting your site to rank on Google is not as simple as plugging a keyword into a website and hoping for the best. For example, blogs are not as concerned with their visitor type, so long as they are drawing in visitors. These keyword phrases help Google do a wider sweep, returning more tailored results. These keyword phrases are professionally known as “long tail keywords.” Long Tail Keywords. PageRank Checker.

Fifteen Years Is a Long Time in SEO

Moz

Content for the long tail: Alongside this era, the length of the long tail began to be better-understood by both webmasters and by Google themselves — and it was in the interest of both parties to create massive amounts of (often obscure) content and get it indexed for when it was needed.

Best SEO Guides, Tips and Resources of 2010

Webbiquity

How does the introduction of Google Instant change SEO tactics? Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint. SEO 101: Defining the long tail by Conversation Marketing. 1 on Google by iMediaConnection. ** 5 Stars. On the value side, getting your site ranked #1 on both Google and Yahoo/Bing means you’ll attract (on average) 40% of ALL organic search clicks for that term. Google Instant and SEO.

Glossary: 24 SEO Terms Marketers Should Know

Hubspot

A link from another site will improve your SEO, especially if that site has a high PageRank. Long tail keyword - An uncommon or rarely used keyword. Small businesses should consider targeting long tail keywords. PageRank - A number from 0-10, assigned by Google, indicating how good your overall SEO is. It is technically known as 'Toolbar PageRank.' Note: PageRank relevancy is changing. Google AdWords is the classic example of this.

The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Blame Google. He spoke to ClearVoice regarding the importance of seamless, quality content — and the need to place a premium on the visitor’s experience: The search engines — and particularly Google — have been telling us for years that quality of reader experience is paramount. If you’re unable to deliver that, it’s fairly likely they will just click back to Google to find a website that can. Keywords have long been the focus of many digital marketers.

Blogger outreach is earned media PR, isn’t it?

Biznology

Long-story-short is that my long-tail strategy for blogger outreach, influenced heavily by the Cluetrain Manifesto , digs much deeper than just the top-50 or even to top-600 bloggers; in fact, my strategy doesn’t care anything at all about Klout , Compete, Google PR, or even page views or age of site. My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers.

40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

A link from another site will improve your SEO, especially if that site has a high PageRank. Long Tail Keyword - An uncommon or infrequently searched keyword, typically with two or more words in the phrase. Small businesses should consider targeting long tail keywords , as they are lower difficulty and often have more qualified searchers. PageRank - A number from 0-10, assigned by Google, indicating how good your overall SEO is.

Best of 2009: SEO Tips, Part 1

Webbiquity

How can you get the most of out of Google’s free webmaster tools to improve rankings? The brilliant—and entertaining—David Harry provides an exhaustive list of the primary and secondary factors affecting search engine rank, from link-related factors (link text, relevance, PageRank) and header data through trust-related factors (domain history, outbound links) and “dampening factors&# (poor coding, duplicate content and URL issues).

Best of 2008 - SEO Tools, Part 1

WebMarketCentral

THE Best Link Analyzer Tool by Search Marketing Blog Online Jon Clark raves about the Link Diagnosis tool, which provides detailed data on any site's backlinks including Pagerank, anchor text and nofollow information. Simply type in any URL and (optionally) a couple of competitors, and this tool provides a very useful and detailed report on the SEO quality of the site, including metadata, domain information, Google Pagerank, social bookmarks, and an overall score.

A Handy Content Marketing Glossary of Terms

Single Grain

Typically, a major goal behind content marketing is improving your site’s rankings on the search engines, especially Google. Dive Deeper: What Is the Google BERT Search Algorithm Update? Dive Deeper: Google Analytics for Content Marketing: How to Track and Improve Your ROI.

Best of 2009 (So Far): SEO Guidance, Part 4

WebMarketCentral

How can you get the most of out of Google's free webmaster tools to improve rankings? Guide to Search Engine Ranking Factors by HuoMah SEO Blog The brilliant—and entertaining—David Harry provides an exhaustive list of the primary and secondary factors affecting search engine rank, from link-related factors (link text, relevance, PageRank) and header data through trust-related factors (domain history, outbound links) and "dampening factors" (poor coding, duplicate content and URL issues).

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Eventually, these smart people see that blogging thrusts them and their content into the spotlight in a long-term, efficient manner. That could mean theyve been doing the same old thing for too long and are in a rut. Since my audience uses Google, and since Google "loves" blogs, I use blog platforms as my primary repository of content.