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Leveraging User-Generated Content in Your Curation Strategy


Want to use content created by users (UGC) in your curation strategy? Understanding User-Generated Content Chances are, you already have a lot of UCG content available to you; it’s just a matter of finding it. That way, there is live content out there when users search for it.

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The Marketer’s Guide to User-Generated Content


We say, embrace user-generated content. If you’re new to user-generated content, keep reading! What is user-generated content? As you may have guessed, user-generated content (UGC) refers to content created by users or customers who are not professionally affiliated with your brand.


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10 Ways to Increase Traffic With User-Generated Content

In a world where AI is taking over quite a few functions, including writing, genuine human-generated content is still valuable, as humans can provide a context to their content. The same survey also revealed that 58% of consumers worldwide viewed user-generated content as the most authentic content amidst everything a brand published.

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User-generated content from Catch+Release fuels success for cybersecurity firm F5


” Licensing and developing user-generated content How does Catch+Release differ from other well-known suppliers of image and video content like Shutterstock, Getty Images and Adobe? The post User-generated content from Catch+Release fuels success for cybersecurity firm F5 appeared first on MarTech. In your inbox.

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9 Award-Winning Customer Advocacy Success Stories

Get an inside look at the strategies behind: How Cisco published 4,000 pieces of user-generated content. How Staples got 4,112 social shares that generated 19,210 clicks. These 9 short, easy-to-read success stories will teach you new strategies to mobilize your advocate community to drive ROI.

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A Complete Guide for Brands: User-Generated Content


There are many ways to get user-generated content (UGC) for your brand, but most of them won't help you reach new audiences or make connections with customers. User-generated content is.

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Influencers and User-Generated Content: Making The Customer Journey Smarter

As businesses adapt to embrace new technologies, they’ve started to use influencers and user-generated content for marketing purposes. Influencers carry a lot of trust and clout with their followers as user-generated content tends to feel more authentic and shared than corporate messaging.

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Has Your Content Marketing Strategy Evolved?

Here are some tips to make sure you’re executing the right content strategy that will lead to higher user engagement and lead generation. When was the last time you evaluated your tactics to make sure your content marketing strategy has kept pace with the changing digital landscape? How visuals add strength to your content strategy.