Optinmonster

SEPTEMBER 2, 2020

11 great examples of calls to action. This is true for blog posts, YouTube videos, social media posts, podcast episodes, and more. The web copy leads your eyes down to the call to action, Get OptinMonster Now. Take this example from an OptinMonster post on Facebook: The call to action is Read this and then get to it!

Examples 122

Examples Click Rate Social Media Copywriting 122

Optinmonster

AUGUST 17, 2021

Do you want to learn how to generate leads for your online business? Whether you are an established business or a startup, creating consistent lead generation strategies is a must. If you’re looking to create a highly successful lead generation strategy, then you’re at the right place. How to Generate Leads: 7 Expert Tips.

Lead Scoring 89

Lead Scoring Lead Ranking Generation Webinar Metrics 89

SmartBug Media

JULY 17, 2020

Generating leads is one of the hardest but most important tasks in business—it attracts interest, builds relationships, and helps you increase your revenue. Using authoritative content can help you generate leads, and there are some great content strategies that you can use to boost your chances of getting the leads you want.

Generation 99

Generation Lead Scoring Lead Ranking Leads 99

Buffer

JANUARY 23, 2023

Here are four examples from small businesses and content creators who’re implementing new social media strategies in 2023. Connecting with customers authentically via YouTube Janet Hoang grew her small business from an Etsy store to a lifestyle brand, known as Janet Gwen , that now pulls in seven figure sales.

Small Business Marketing 123

Small Business Marketing Social Media Media Marketing & Strategy 123

Marketing Insider Group

MARCH 16, 2023

Let’s look at a few Gryffindor-esque content examples. Whether it’s through their massive YouTube library, engaging social media, or in-person sporting events, Red Bull has mastered the art of telling people how their product can make them feel — and making them want to experience it firsthand.

Marketing Agencies 2 223

Marketing Agencies 2 Lead Ranking Content Work Management 223

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. For example, the link in bio feature can direct your audience to more content on your website. For example, if your goal is to increase sales, choose a platform with shopping features.

Social Media 95

Social Media Features Media Curation 95

Hubspot

SEPTEMBER 15, 2020

Get your leads and conduct an educational session, explaining the principles of your work and promoting your brand values. 6 Examples of Brands Using Live Streaming. Another example of a successful influencer live stream is Nestle's Drumstick marketing campaign.

Examples 101

Examples Ad Building Brand Identity Branding 101

Vidyard

DECEMBER 13, 2018

Sales reps there record a personal video that includes a CTA leading back to the hub where viewers can get lost in Charity Dynamics’ own personalized, YouTube-like experience. aria-describedby="tt">viral ” within prospects’ companies, reaching the CEO and earning more than 75 views. Have more ideas?

Video Marketing 110

Video Marketing Examples Paid Search Agency Sales Qualified Leads 110

The Lead Agency

APRIL 14, 2024

There are endless examples of businesses doing it right and even more who’ve sadly entered the graveyard of short-lived endeavours. You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. You could submit them into awards videos. The sky is the limit.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Optinmonster

FEBRUARY 11, 2024

For example, if you use MailChimp, you can message your first 2000 users for free. You’ll need to set up an exit intent campaign with a lead magnet, like this one: A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. That’s it!

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Valasys

SEPTEMBER 21, 2021

Through these examples of successful brands and how they architected their social media marketing campaigns, we’ll take a closer look at the content types to create for social media and the benefits of social media as a whole. Brilliant Social Media Campaign Examples to Learn From. Improve customer satisfaction and retention.

Social Media 52

Social Media Examples Campaigns Media 52

Optinmonster

MAY 27, 2020

Let’s use the fitness industry as an example of how affiliate marketing works: A brand selling at-home fitness equipment starts an affiliate program to promote their products. Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok.

Social Media 131

Social Media Paid Content Social Marketing Advertising Agencies 131

Sprout Social

JULY 19, 2022

Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. We explore what hashtags are, how to use them and examples of ways brands are successfully ushering in the new era of hashtagging. What is hashtagging?

Effectiveness 113

Effectiveness Social Media Paid Search Agency Viral Marketing 113

Heinz Marketing

OCTOBER 22, 2021

The Marketing and Advertising Reddit, for example, has over 377,000 members. Sales Pipeline Radio covers the entire pipeline—demand generation, lead management, sales effectiveness, technology and more—all focused on helping you find, manage and win more business. But it’s not just for viral dance videos and tide pod challenges.

Planning 122

Planning Work Management Marketing Management Marketing Automation Services 122

Sprout Social

MARCH 16, 2022

Click-through rate (CTR) is the number of times users clicked in your post as a percentage of impressions during its lifetime—especially important if your goal is to boost conversions or leads. Stand-out YouTube video metrics. But beyond its popularity as a social platform, YouTube also has SEO and search applications.

Video Marketing 116

Video Marketing Youtube Click Rate Allocation 116

Oktopost

SEPTEMBER 13, 2022

Generate sales: According to GlobalWebIndex , 54% of social media users use social media to research services and products, making it an excellent platform for generating leads that can be converted into sales. For example, you can use LinkedIn Analytics to track who your target audience is, where they live, and their interests.

Social Media 84

Social Media Work Management Marketing Management Service 84

Optinmonster

DECEMBER 21, 2023

Because what you do in the months leading up to the launch will determine whether it’s a big bang or a dud. We’ll also share some real-life pre-launch marketing examples for you to take inspiration from. Apple’s product launches are another example of a brilliant pre-launch strategy. The hype he created has led 1.5

Campaigns 89

Campaigns Ad Building Planning Paid Search Agency 89

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. For example, Nike is one of the world’s well-known sports brands.

Social Media 110

Social Media Social Marketing Paid Search Agency Media 110

Tomorrow People

OCTOBER 24, 2017

These companies are leading the pack when it comes to innovation, creativity, quality and, crucially, results. There are many examples of. According to Ryan Rimsnider , Taco Bell's senior manager of social strategy: “[We] saw the opportunity to start contributing like a fan or YouTube creator would. content marketing strategy.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

Sprout Social

FEBRUARY 2, 2023

and their efforts led to audience growth, multiple viral videos and revenue-driving ads. Here are the four leading reasons why social media consistency matters. Build an audience Going viral on TikTok was an impressive milestone for Figo. But Bridgett pointed out virality wasn’t their number one priority.

Social Media 106

Social Media Media Business Viral Marketing 106

Sprout Social

JUNE 22, 2021

According to the latest Sprout Social Index™ Edition XVII: Accelerate , Facebook, Instagram and YouTube are the top three platforms where consumers follow brands. 47% of consumers follow brands on YouTube. Why you should be on YouTube. Key Stats: Over 2.1 billion global active users. 210 million US viewers. 140 million US users.

Social Media 110

Social Media Stats Ideal Customer Profiles Media 110

Scoop.it

JANUARY 7, 2021

This company is a great example of how a smart and efficient approach to building an online brand looks like. For instance, Death Wish Coffee uses its Instagram for posting memes and engaging with their audience, while their YouTube channel is mostly focused on marketing videos and podcasts. Make Use of Viral Trends.

Ad Building 98

Ad Building Brand Identity Branding Business 98

Onalytica B2B

NOVEMBER 12, 2018

Charities focus on creating content that raises awareness of the cause whereas membership associations want to be the leading voice of the industry. Creating industry standard, best practice guides that will help their prospects and clients, while also acting as a lead capture. Social Media Channels. Content Focus.

Top of Funnel 189

Top of Funnel B2B Thought Leadership B2B Thought Leadership 189

Vidyard

DECEMBER 13, 2018

Sales reps there record a personal video that includes a CTA leading back to the hub where viewers can get lost in Charity Dynamics’ own personalized, YouTube-like experience. Jeff Howell of AyalaCare narrates some of his videos, and they sometimes go “viral” within prospects’ companies, reaching the CEO and earning more than 75 views.

Video Marketing 65

Video Marketing Examples Paid Search Agency Sales Qualified Leads 65

Navigate the Channel

SEPTEMBER 28, 2021

For example, creating 3D animations to help clients get a feel for your project design is important. Using videos like those we’ve mentioned in this guide as a way to engage followers is a wonderful way to attract more attention and potential leads. Here are four ways architects can use video marketing as a promotional tool.

Promotion 65

Promotion Video Marketing Tools Ideal Customer Profiles 65

Sprout Social

DECEMBER 4, 2018

Get a viral head start from your most loyal fans. Let’s say that you share a new video on your brand’s Facebook page, Instagram account or even Youtube channel and that you are hoping to get some organic (viral) reach from it. Especially if it helps us get more viral reach. Wouldn’t that be cool?

Email Marketing 92

Email Marketing Social Marketing Marketing & Strategy Marketing Strategy 92

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. The platforms with the biggest audiences, and the most mature live streaming tools, took the lead. Additionally, emerging platforms like Twitch.tv

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Hubspot

JANUARY 5, 2021

I think the perception of short-form content on platforms like YouTube is actually around that 10-minute sweet spot because content on YouTube tends to be more comprehensive and longer.". So, when you’re thinking of short-form video, Youtube is the exception, whereas TikTok and other growing short-form videos are the rule.

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Navigate the Channel

JANUARY 8, 2024

It also boosts lead generation when it motivates users to step into the experience, Marketing Insider Group. For good B2B examples, go here. RELATED: 5 Ways Video Marketing is Transforming B2B Marketing The virality and shareability of videos makes them valuable to companies who want to share their stories.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. Let’s look at why ephemeral content works for brands, how you can use it to drive results and examples from real brands. Let’s look at why ephemeral content works for brands, how you can use it to drive results and examples from real brands.

Marketing Strategy 109

Marketing Strategy Marketing & Strategy Planning Work Management 109

Sprout Social

AUGUST 3, 2023

For example, this YouTube video from Google uses storytelling to subtly highlight its features while also comparing them with a competitor in the friendliest manner. Lead with personality Every brand has a distinct personality that sets it apart from competitors. Take, for example, budget airline, Ryanair.

Social Media 87

Social Media Media Content Storytelling 87

Hubspot

JULY 24, 2020

Ads, search results, and sponsored content that's paid to be promoted are common examples of this ad type. For example, If I were running a social media campaign for a client, and one of my content marketing strategies included paid ads, I might consider including the cost it takes to run them in the total price I charge the client.

Advertising Agencies 96

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 96

Referral Rock

NOVEMBER 21, 2019

Every month there seems to be a new viral video or meme. If you’re a marketer, I’m sure you’ve dreamed of working on a piece of viral content. But what makes a piece of content a viral marketing hit? What’s Viral Marketing? Why viral marketing is worth the risk.

Viral Marketing 56

Viral Marketing Campaigns Examples Paid Search Agency 56

Hubspot

SEPTEMBER 21, 2010

These 10 videos provide great examples of what it takes to make a video that can capture the attention of millions and market your product in the process. These videos prove that it doesn't matter if your company is B2B or B2C; anyone can create a video that goes viral. YouTube HD Camera Trick Challenge- Samsung.

Viral Marketing 28

Viral Marketing Video Marketing Examples Mobile Marketing 28

Vidyard

JULY 7, 2014

But beyond talk of benefits, what strategies can you use to drive more qualified leads through the funnel with video? In particular, today we’ll explore how they’re using targeted pre-roll to make the most of their YouTube presence. leaving YouTube to cruise around their branded content instead!)

Youtube 50

Youtube Paid Search Agency Ads Practices 50

QuanticMind

JUNE 21, 2023

of the United States’ total TikTok users, US adults overall spend almost an hour on the platform each day—more than YouTube, Twitter, Snapchat, Facebook, or Instagram! Want an example? Granted, goofiness and viral challenges might not be your brand’s bag, and that’s OK! But by the numbers , TikTok may surprise you.

Advertising Agencies 52

Advertising Agencies Planning Viral Marketing ROAS 52