Marketing Interactions

MAY 21, 2018

Email metrics are a great example. For years, we’ve measured opens and clicks, deliverability and unsubscribe rates. If you get a 40% open rate, do you consider your email a successful send? A well-crafted email is designed to do one thing: get the recipient to take you up on its call to action (CTA).

Webinar Metrics 74

Webinar Metrics Marketing Strategy Marketing & Strategy Dwell 74

TrustRadius Marketing

NOVEMBER 14, 2019

Common automation themes include outbound and inbound lead generation, campaign management, workflows, email sequences, reporting, and analytics. Some tools are set up for success in different channels like SMS, email, and social media, or are even native to applications. Automated marketing began with the “email”.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

Marketing Insider Group

FEBRUARY 5, 2024

(Startups Magazine) Over 90% of brands utilize social media for marketing. Engati) 76% of social media users have bought items they saw on social platforms. Forbes) 73% of marketers find social media to be effective for their business. RankIQ) 80% of online users engage with blogs and social media sites.

Paid Content 217

Paid Content Stats Marketing Budget Webinar Metrics 217

Optinmonster

NOVEMBER 27, 2023

Coming up with new ideas every day is a challenge, whether you’re writing email campaigns, social media posts, website copy, or any other marketing copy. Copy templates, as well as copywriting examples from other successful marketing campaigns, can inspire you and breathe new life into your marketing copy.

Copywriting 105

Copywriting Template Work Management Marketing Management 105

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Email and Online Marketing. Email marketing is often the most important online marketing channel. Marketing Automation.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Optinmonster

JULY 21, 2023

Email Marketing Statistics Social Selling Statistics eCommerce Statistics Mobile Commerce Statistics SEO Statistics Content Marketing Statistics Social Proof Statistics Conversion Rate Optimization Statistics Email Marketing Statistics 61% of consumers prefer to be contacted by brands through email.

Statistics 56

Statistics Marketing Automation Services eCommerce Stats 56

Hubspot

NOVEMBER 6, 2018

From P&G’s “Thank You, Mom” to American Express’s “Small Business Saturday” to Dos Equis’s “Most Interesting Man in the World,” marketing campaigns have a way of sticking with us long after an impression or purchase. Well, campaigns make companies memorable. Marketing campaigns can do the same for your business. Why is that?

Paid Content 101

Paid Content Campaigns Paid Search Agency Planning 101

Single Grain

SEPTEMBER 13, 2019

Nothing says ‘yawn’ more than an interminable text-based email or 50 slide attachment. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. Social Media.

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

SendX

SEPTEMBER 8, 2020

You'll get an email as soon as it's added. SendX is an Email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Cyber Monday 2019 is upon us!

Marketing Automation Services 195

Marketing Automation Services Work Management Marketing Management Paid Search Agency 195

Single Grain

AUGUST 27, 2019

Before reading this action-packed, example-laden article, check out our 3-minute video on cold emails from our Leveling Up YouTube channel : Cold email is dead…or at least it is for people who don’t know the intricacies of this channel. But people who do are still generating incredible results through cold emails.

Open Rate 103

Open Rate Work Management Click Rate Paid Search Agency 103

Webbiquity

FEBRUARY 27, 2012

As figures below show, email marketing remains a vital element of modern B2B and B2C marketing programs. More than four out of five internet users check their email first when they go online for business each day, and nearly three-quarters check email six or more times per day. Email and social media play well together.

Email Marketing 100

Email Marketing Planning Best Practices Ad Frequency 100

Single Grain

JANUARY 15, 2020

Channels like social media, email, SEO and PPC play a vital role in bringing in a constant flow of prospects, as the following statistics show: 61% of marketers say generating traffic and leads is their top challenge. 27% of marketers have reported below-average CPLs (cost-per-lead) for both social media and email marketing.

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

SnapApp

JULY 7, 2017

It’s difficult to convince readers to shell out their email address, let alone enough information to adequately qualify prospects for sales teams. The insights were eye-opening (and impressive) to say the least. BrightSpark | Social Media Strategist. . . Before we dive in. . Maryrose Lyons. Results are superb. Kane Jamison.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118

Single Grain

OCTOBER 20, 2020

Interactive Emails. Quite often, brands offer interactive content as a lead magnet to collect email addresses. The more data you get — and the more accurate and relevant it is — the better you can optimize your marketing campaigns. The Benefits of Using Interactive Content. 12 Best Types of Interactive Content. Calculators.

Paid Content 145

Paid Content Paper Content Interactive Marketing 145

Albacross

MAY 22, 2019

Signing up for your email newsletter. Automated email reports. Monitor Social Media Mentions. Next on our list: monitoring social media mentions. Now, most marketers will post on social media and reply to tags or Tweets, but they don’t monitor their social media mentions. Reading your blog articles.

Lead Generation 91

Lead Generation Paid Content Lead Ranking Lead Scoring 91

Litmus

AUGUST 16, 2019

Dan and Jason dig into email’s role in journalism, how to vet newsletter ideas, what email professionals should stop doing, and embracing Google Docs. Litmus is the only platform that helps you send email with confidence, every time. Welcome to Delivering, a podcast about the email industry. Episode Transcript. [00:00:00.870]

Newsletter 42

Newsletter Email Marketing Click Rate Google 42