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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. If you are planning to incorporate thought leadership with content curation, then you’re not late. This would ultimately strengthen your SEO profile.

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4 Tools to Make You a Content Curating Master

Adobe Experience Cloud Blog

Content curation provides a direct path to thought leadership for brands and individuals. As you curate and share high-quality content , you’ll generate awareness and gain credibility. My content curation used to be 100% manual. I’d finish reading an interesting article, then head to Twitter, LinkedIn or Facebook and share it.

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The Pros & Cons of LinkedIn Company Pages for Employee Advocacy

EveryoneSocial

In 2020, LinkedIn made an official announcement that they would be sunsetting their employee advocacy product called Elevate. While some of the Elevate features certainly help improve the use of LinkedIn company pages, it does not create a true employee advocacy solution. LinkedIn Company Pages. Great news, right?

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What social media tasks to automate and what to personalize

Sprout Social

That clever LinkedIn or eye-catching Instagram post? Influencer marketing Using smart filters to sort through vetted creators and influencers whose profiles have been analyzed as a potential fit for your brand. When you think of a social media manager’s job, you probably picture them planning and posting content all day.

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Top 6 Social Media Marketing Tools for Small Businesses

TrustRadius Marketing

The $49/month tier allows one user to schedule posts and respond to messages across up to ten different social profiles. You’ll also have a desktop view where you can quickly see how your profile looks on each social media network. There’s a standard calendar view for social media scheduling across networks. Save $60 a year.

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7 Content Marketing Tasks to Automate Right Now

Content Marketing Institute

It helps craft personalized cold emails and integrates with your LinkedIn account to send follow-up emails. Once you set up your Zapier account, you link it to your social media profiles. You also need to set up your RSS feed. If you need help with RSS, read this guide. Automated emails: Mailchimp. Cost: Free.

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My Top-5 Most Compelling Apps

Biznology

Everyone recommended trying out Circloscope but at $47 for an annual license covering one Google + personal profile & three business pages I was hesitant. Create circles from those that engaged with the most recent posts of any Google+ profile, and those that have been circled by others. I pay for premium which costs either $9.99/month

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