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Thriving on Facebook After the "Doomsday" Algorithm Change

RebelMouse

It's been nine months since Facebook's bombshell and so-called "friends and family". In January, the massive social platform announced that it would begin to prioritize posts from users' actual Facebook friends in its News Feed over updates from publishers. Though they were able to quickly relaunch after joining RockYou Media.

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The 14 Best Content Planning and Research Tools

Webbiquity

With 93% of B2B marketers now using content marketing to build brand awareness and generate leads, success going forward will require producing higher-quality content —not just more of it. Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics).

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Facebook Makes Moves Toward Creator Networks

RebelMouse

As the makeup of digital consumption changes, so does the formula for effective marketing that caters to it. Influencer marketing is quickly becoming a leading strategy for gaining the attention of the social ecosystem's massive audiences. Facebook Makes Instagram-like Changes. The changes began with the launch of Facebook's.

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Judgment Day for Media Companies

RebelMouse

The New York Times and a few other big news organizations will probably hold on for awhile longer, the real future of media lies in companies being slim and agile, focusing their efforts on content and good reporting without technological or institutional legacy costs.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Either way, it would make me double-check how I have the privacy settings set for photos on my Facebook page. The last thing I need is a dressing room photo of me modeling Diesel brand fat pants hitting the public News Feed on Facebook. The killer app isn’t information, it’s curation. Social curation at work.

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Google Wants Your Ads to Work Smarter, Not Harder: What This Means for Publishers

RebelMouse

During the Google Marketing Live keynote on July 10, 2018, the leading search engine announced new marketing features available on its platform. The brands are now unified into three different platforms: Google Ads, Google Marketing Platform, and Google Ad Manager. Users are often searching for solutions.

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3 Reasons Why It’s Better to Publish on a Centralized CMS

RebelMouse

The tech tug of war between publishers and the Facebook/Google duopoly is a never-ending power struggle. This year, the pendulum has begun to swing the other way thanks to Facebook's information scandal , which prompted both platforms to clean up their ad space and data management practices.