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37 Must-Know Marketing Trends & Statistics Post COVID

Outgrow

According to a study , 94% of B2B content marketers changed their content marketing strategy to adapt to the changing dynamics of marketing in the post COVID world. Paid Advertisement Trends & Statistics Post COVID. Now let’s have a look at how online advertising has been affected by the Coronavirus pandemic: 8. to £2.84bn.

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What is Behavioral Targeting? A Guide for CROs (in 2020)

Convert

This information is then used to provide better website experiences and strengthens your marketing and advertising campaigns. Benefit #2: Higher CTR of Ads and Content. If you know how an audience engaged with content in the past, you can replicate these patterns for higher CTR. Key #1: Use Customized Advertising.

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Localized Social Media Marketing Success in 2020: Lessons for Small Businesses

DAGMAR Marketing

The concept of LSM—localized social marketing—has been around for awhile, but an interesting study was recently released that’s causing a bit of a buzz. The Local Search Association (LSA) collaborated with SOCi to study 163 national franchise brands’ LSM strategies. Zero in on zero click mobile searches. How is this happening?

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5 Email Marketing Metrics and KPIs All Marketers Should Track

Sharpspring

KPIs (Key Performance Indicators) are the numbers/stats that determine how you are performing compared to your goal. . Some studies show eight out of ten people only read the headlines; another study shows six out of ten. But let’s dilute the number a bit and hear it from the advertising G.O.A.T. Conversion rate.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

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4 Email Marketing Tips to Improve Your 2016 ROI

Content Standard

In this post, I offer four additional tips as well as some remarkable statistics from recent studies that marketers should know. Optimize Emails for Mobile. We live in an increasingly mobile world. More than half of emails (53 percent) are opened on a mobile device. Survey Your Subscribers. Know the Data.

ROI 50
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4 Email Marketing Tips to Improve Your 2016 ROI

Content Standard

In this post, I offer four additional tips as well as some remarkable statistics from recent studies that marketers should know. Optimize Emails for Mobile. We live in an increasingly mobile world. More than half of emails (53 percent) are opened on a mobile device. Survey Your Subscribers. Know the Data.

ROI 40