Email Marketing Challenges in 2021
SendX
DECEMBER 7, 2020
When surveyed, 58% of marketers said they needed to increase theirs, and 44% of those were failing at doing so ( The Marketing Scope 2019). However, we don't, a recent survey tells us that the average open rate in 2020 is down to 17.80% (Campaign Monitor ). So much so that 35% of email marketers surveyed said it was their #1 challenge!(
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