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How To Prepare for Black Friday and Cyber Monday Marketing

Optinmonster

Are you looking for the best and easy-to-follow Black Friday marketing guide? For eCommerce businesses, holiday sales marketing like Black Friday represents more than just dates on a calendar. In this post, I’ll share a marketing calendar specifically tailored for Black Friday and Cyber Monday (BFCM) marketing.

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The Foolproof Guide to Hiring Direct Response Copywriters Who’ll Make the Cash Registers Ring for Your DTC Brand (+ Our Curated List of Copywriters)

Convert

And while good copy starts with hiring good direct response copywriters, it’s also the biggest stumbling block. There’s no universally recognized board that certifies copywriters or a singular path to greatness. What is Direct Response Copywriting? Direct response copywriting compels the reader to take action now.

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Ecommerce email marketing: 7 tried-and-true tactics to sell your online products in 2021

ConvertKit

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. A solid email marketing strategy is one of the best ways to reach those oversaturated minds. Every creator with an ecommerce business should leverage his or her email list to move products.

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The Top CTAs to Use to Boost Performance

Anyword

When marketers or copywriters have unclear, weak (or even multiple) CTAs, it becomes confusing or off-putting for the audience. But as marketers and copywriters, it’s our job to make sure we get that desired action out of our customers. Landing Pages. Launching an ecommerce or retail site? Social Ads.

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How to Write AI-Powered Cold Emails That Will Get You Results

Anyword

At the very least, use your marketing email software to address your customers by name to get you started on the right path. If you’re running a business or ecommerce website, there are two types of CTAs you can use in your cold emails: soft and hard. Hard CTAs , on the other hand, are designed with more urgency.

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Make Your Product Pages Sell More: 6 Unique Product Page Optimization Tips

Convert

Based on your search, you’re likely an eCommerce entrepreneur. A little frustrated by your flatlining conversion rate, you’re blasé about the internet’s advice on how to optimize a product page. You did everything right—ran the ads, zhushed up the page, and played nice with the algorithm. FADE IN: Well, hello there! Who are you?

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What is AI marketing? Everything digital marketers need to know

Unbounce

That’s true for marketers, too. Businesses are adopting AI marketing tools to help them get better results from their campaigns—often with less effort and lower costs. Some marketers are already using AI to create more customized campaigns. So, what does AI marketing really even mean ? What are some types of AI marketing?