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7 Digital Marketing Services Every Business Needs

Marketing Insider Group

Luckily, perfecting your website design, content creation, and other marketing tactics is simple when you work with digital marketing experts. 7 Digital Marketing Services Every Business Needs Scaling your business and securing a credible online presence starts with digital marketing. Content Creation.

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Top 20 Content Marketing Online Courses and Certifications to Enroll in 2020

Martech Advisor

Content marketing is a vast discipline under digital marketing that consists of strategizing, writing, storytelling, distributing content, analyzing results, and a little bit of search engine optimization (SEO) and design. Content Marketing Course - HubSpot. The Strategy of Content Marketing - Coursera.

Course 87
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Content Marketing KPIs

Anyword

Because of this, it’s extremely important to understand if your marketing tactics and online content are working as well as they should. While some effects of content are visible, like a post going viral or visitor interaction, others are less obvious. What are Content Marketing KPIs? Let’s dive in.

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Battle of the Titans: Content Marketing vs. Traditional Advertising in the Financial Sector

ClearVoice

Both content marketing and traditional advertising fall under the global umbrella of “marketing.” Let’s take a deep dive into content marketing vs. traditional advertising in finance. Today, businesses have another option: content marketing. Plus, how to decide which is best for your company.

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What You Need to Know About Artificial Intelligence in Content Marketing

ClearVoice

Apparently, someone fed a few ‘Batman’ scripts into a content generator and the result was mostly laughable with gibberish served up as dialogue. Beyond the fun or silly parts of AI creative writing efforts, there is a real need for using automated services to support your content marketing plan.

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A Product Storytelling Framework from an Unlikely Seasonal Source

Contently

In this TCS exclusive, we’re featuring a guest post from the content guru, Ann Handley. Ann is a writer, speaker, and the Chief Content Officer of MarketingProfs. This post is an excerpt from her brand-new Everybody Writes: Your New and Improved Go-To Guide to Creating Ridiculously Good Content. Robert wrote the story.

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CMO Insight Summit 2019: Craft Winning Content Marketing Strategies

Martech Advisor

The CMO Insight Summit 2019 in California will bring together senior marketing leaders across the globe to discuss transformational content marketing strategies for 2020 and beyond. He believes in enabling creative and original marketing content to enhance the customer experience.

CMO 58