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Content Creating Processes: Do you know too much?

Writing on the Web

Every speech should have only one intention. You’re supposed to build your content around this intention. Here’s what a group of smart experts say about this: If speakers are not careful, they can be at the mercy of negative or destructive intentions. Post on Google Buzz. Blog this on Blogger. Tweet This!

Process 100
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Customer Media Congress: Patsi’s in Dutch…

Writing on the Web

Its intent is to serve as a rallying cry for people to stand up and talk about why print magazines still work. Post on Google Buzz. Jane Ottenberg , President of The Magazine Group, the leading quality custom media company, penned a column in the May issue of Folio: entitled “Give Print a Chance.&# Blog this on Blogger.

Media 100
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Online Reputation? 4 Tips

Writing on the Web

Get URLs for your site before somebody else does so with the poor intentions. Post on Google Buzz. Well, it wouldn’t look great if one of those got bought by an angry customer whose goal is to take down the company. Protect yourself. If you can afford it, purchase ones that ridicule you blatantly, such as johndoesmells.com. Tweet This!

Tips 100
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How to Approach Business Social Media Strategically

Webbiquity

It can lead to well-intentioned but poorly executed rogue company Facebook pages. Post on Google Buzz. Anyone can record an event with a Flip and upload it to YouTube. Anyone can get on Twitter and follow Ashton or Oprah. That simplicity, however, can make social media dangerous for business. Inadvertent but damaging revelations.

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Facebook Advertising for Dummies (Wiley)

Buzz Marketing for Technology

And according to a study by Neilsen on Facebook Ads there is much better awareness, ad recall and best of all purchase intent when your friend “likes&# or mentions a company to you via Facebook. Ads that include a social action are referred to as “Social Ads” or “Engagement Ads.” We hope you agree! Tweet This! Share this on Facebook.

Facebook 100
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Book Review: Maverick Marketing

Webbiquity

In the author’s analysis, a maverick marketing program “must include at least three of seven key components: marketing innovation, consumer engagement, buzz or public relations, new media usage, a viral aspect, promotion, or opt-in marketing. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Share this on Mixx.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. What’s the Point? The first step in that process of course is knowing why it is that you’re blogging.