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Drawn-Out Sales Cycles: What to Do When Selling Stalls


This often leads to larger buying committees, more avenues for approval, and elongated buying cycles. Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. We are in a measured buying environment.

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Recession Length vs. Sales Cycle Length – How to Message

Heinz Marketing

How long is your sales cycle on average? A question few consider is: “Does it take longer to buy and implement your product than the recession will last?”. As a marketer, you should be intimately familiar with your sales cycle. The average recession lasts about 10 months. The recovery is being priced in now.


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The Impact of Peer Engagement on The Customer Buying Journey

Vision Edge Marketing

Most business leaders and Marketing and Sales professionals today understand the impact that peer reviews and stories make on the customer bying journey, including the B2B purchase journey. This trend has certainly added more twists and turns to the buying process. Peer Influence and its Effects on the B2B Buying Process.

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Should Detractors be on your Buying Committees?

Heinz Marketing

But what about bringing those detractors in to your buying committee on an opportunity or project? But while it is understandable to fear negative input during your sales cycle, is there some value that can be added by incorporating those negative opinions in to your overall pitch? What is a Buying Committee?

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The B2B Sales Leader's Guide for Any Economic Environment

When economic headwinds pick up, sales leaders are the first to sound the alarm — and chart a new course. Longer sales cycles, larger buying committees, increased price pressure, and smaller teams can quickly combine to reduce your margin for error and increase the urgency to find a solution.

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The anatomy of the modern sales cycle


The entire anatomy of the sales cycle has shifted and continues to evolve. How has the sales cycle evolved? The transition to digital-first selling has changed the dynamics of the modern sales cycle. Now, the digital sales cycle is more targeted and insights-driven. Sales Manager, Seismic.

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What Is the Sales Cycle?


What is the sales cycle? The sales cycle includes all the activities that a company performs when selling products or services to prospects. It provides a framework for organizations and sales professionals to understand where prospects are in the process of becoming a customer. . Organizing the pipeline.

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Three Simple Ways To Increase ROI From Your Current Sales Process Immediately!

Speaker: Donald Kelly, Founder & Chief Sales Evangelist at The Sales Evangelist LLC

The average B2B sales cycle can take anywhere from 3 to 9 months to close, depending on the complexity of the product or service being sold. Now add the fact that we're facing a global pandemic and it could add an extra 2 - 3 months or more to a sales cycle. How in the world are you supposed to survive as a seller?

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

With real-time buyer insights, you can be first-in-line to provide solutions and lead better, hyper-personalized conversations, helping you prioritize sales outreach with companies that are ready to buy. Learn seven ways you can use real-time intent to: Better personalize sales and marketing outreach.

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New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

While intent data can be game-changing for gaining attention, its true superpower is driving purposeful engagement toward purchase while reducing sales cycles and costs. Set expectations appropriately based on the buying stage. Use intent data to improve program engagement.

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Essential Guide to Sales Engagement – Overcome the Challenges of Remote Selling

Sales teams are trying to prospect, connect, and manage an effective sales cycle, yet many companies are falling short of hitting their sales numbers. It further works to ensure that these efforts are part of an excellent buying experience that leaves the buyer feeling confident that you are the vendor for them.