The Effective Marketer

NOVEMBER 16, 2009

I recently attended the Business of Software conference where I participated in a Pecha Kucha competition. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Work Management 100

Work Management Marketing Automation Services Marketing Budget Creation Marketing Management 100

The Effective Marketer

JANUARY 11, 2010

You can follow any responses to this entry through the RSS 2.0 You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Good luck in your email marketing selection process!

Work Management 100

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The Effective Marketer

MAY 10, 2010

A recent article I read on Harvard Business Review, “ Aflac’s CEO Explains How He Fell For The Duck ” made me think about brand messaging and the use of mascots. You can follow any responses to this entry through the RSS 2.0 More recently even Twitter mascots have been showing up as a company’s public face. United States License.

Planning 100

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The Effective Marketer

MAY 3, 2011

Marketers also need to work on their justifications and their business cases to make senior management understand why a technology can help the company especially when Facebook, Twitter, and other channels are still a mystery for most corporate executives. You can follow any responses to this entry through the RSS 2.0

Work Management 100

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The Effective Marketer

JUNE 13, 2009

I am enrolled in a free course called Inbound Marketing University , created by HubSpot. It is a free week long online training program featuring some great speakers on topic such as blogging, SEO, viral marketing, email marketing, lead nurturing… all the tools online marketers need to know. Back to the free marketing stuff.

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

The Effective Marketer

SEPTEMBER 27, 2010

You can follow any responses to this entry through the RSS 2.0 One of our core objectives is to make our tool usable by people with different backgrounds, of course technical staff but designers or people more focused in the business side as well. You can leave a response , or trackback from your own site. United States License.

Planning 100

Planning Work Management Effectiveness Marketing Budget Creation 100

The Effective Marketer

JANUARY 6, 2009

Yes, we are all very busy in endless meetings and such but unless you spend time towards the activities you outlined in your plan you won’t be making any progress and you won’t be effective. You can follow any responses to this entry through the RSS 2.0 This bullet also reminds you that you need to dedicate time to your plan.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

MAY 9, 2011

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post. United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

JANUARY 17, 2009

The business cards that are presented to partners and potential customers are part of marketing branding, the message being delivered about what the company does is tailored and perfected by marketing, the collateral material that is distributed and that sales people use at trade shows and site visits is also marketing, of course.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

Hubspot

JULY 23, 2010

Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses. A good interactive video can help your blog go viral. You’ll be surprised that many people will still prefer this over RSS. Connect with HubSpot :

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Business Blogging Webinar Metrics RSS Ning 28

The Effective Marketer

JANUARY 5, 2009

In 2004 Drucker wrote an article for Harvard Business Review Magazine titled “What makes an effective executive”. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Enterprise Management 100

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The Effective Marketer

JUNE 23, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Because You Can’t Beat Free Marketing Training This is the second post finalizing the review of the Inbound Marketing University program from HubSpot. You can follow any responses to this entry through the RSS 2.0

Training 100

Training Planning Marketing Budget Creation Work Management 100

The Effective Marketer

MARCH 7, 2009

Chuck Palm, from Internet Podcasting Network , closed the day with “Social Media Mania – what should my business do about it?&#. You can follow any responses to this entry through the RSS 2.0 He reinforced some key messages we heard throughout the day and added some great stories about Twitter, blogs, and podcasting.

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The Effective Marketer

FEBRUARY 15, 2009

Although I admire Joel Spolsky and think he’s right on the mark 99% of times, I wouldn’t simply copy his business model or his ideas and try to use them in my own company. You can follow any responses to this entry through the RSS 2.0 My second reason for liking that post is that I agree with what Jason said.

Work Management 100

Work Management Marketing Budget Marketing Automation Services Marketing Management 100

The Effective Marketer

JANUARY 25, 2009

Drucker, of course, was right on target when included this principle in his article for effective managers (“ What Makes an Effective Executive ”, Harvard Business Review, June 2004) since one of the most important aspects one should be able to master in order to become effective is time management, and meetings are, as a general rule, a time drag.

Planning 100

Planning Work Management Effectiveness Marketing Management 100

The Effective Marketer

JANUARY 13, 2009

from “What makes an effective executive”, Harvard Business Review, June 2004) This entry was posted on Tuesday, January 13th, 2009 at 10:21 pm and is filed under Decision Making , Marketing Management , Marketing Planning. You can follow any responses to this entry through the RSS 2.0 Like Be the first to like this post.

Planning 100

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The Effective Marketer

APRIL 6, 2009

Well, if events are a big part of their marketing budget, then they need someone they can count on to manage that side of the business. You can follow any responses to this entry through the RSS 2.0 The question about trade shows above, for example. What is the risk the company faces? Like Be the first to like this post.

Planning 100

Planning Work Management Marketing Management Trade Show 100

Online Marketing Institute

DECEMBER 23, 2010

Edwards Deming’s quote is used on occasion at the HubSpot office. Viral Video Contest : Let your prospects and customers create content for you! For example, the iPad is in high demand right now and tech enthusiests will be compelled to take a stab at a viral video in the hopes of winning an iPad.

Youtube 40

Youtube B2B Marketing Video Marketing Content Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

Social Media Aids Customer Acquisition Many B2C and B2B companies are successfully using social media networks to acquire customers, according to the “State of Inbound Marketing Report&# from internet marketing firm Hubspot.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

MLT Creative

MAY 25, 2011

HubSpot’s Website Grader assesses key components that support getting found on search engines, such as: Content: blogs, indexed pages, readability. Conversion: RSS feed subscriptions, conversion forms. Conversion: RSS feed subscriptions, conversion forms. Optimization: metadata, headings, images, linking domains.

Lead Scoring 40

Lead Scoring Lead Ranking Marketing Websites Paid Search Agency 40

Hubspot

APRIL 21, 2011

Steve is the author of Get Seen: Online Video Secrets to Building your Business and is one of the web's first video bloggers and a mastermind when it comes to all things online video. Enter to win a Copy of Steve Garfields Book "Get Seen: Online Video Secrets to Building your Business". Subscribe to the show via RSS.

Video Marketing 28

Video Marketing Business Lock-In Youtube 28

The Effective Marketer

MARCH 9, 2010

What I Don’t Like: Too busy, too many things happening in this email that makes it very distracting. Design #5 Email Sender: MarketingProfs Email Title: How Businesses are Marketing with Facebook and Twitter What I Like: Really great color combination makes it easy in the eye. Like Be the first to like this post.

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

Hubspot

MAY 14, 2010

Being the brand" or "having the product" that a social graph is discussing virally will be paramount, as evidenced by Ford's effort to go viral with its Fiesta model. Track your brand and important business keywords in social media outlets to find out what people are saying about you and related services.

Google 28

Google Viral Marketing RSS Social Media 28

The Effective Marketer

JULY 21, 2009

They caution us saying it could be dangerous to our business if incorrectly used and it’s only helpful to build relationships and goodwill. Let’s put aside the fact that the press and the Internet in general are full of stories about how social media is transforming businesses and think in terms of marketing strategy. Please share!

Social Media 100

Social Media Planning Work Management Social Marketing 100

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

The Effective Marketer

FEBRUARY 12, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Outlook Productivity Tips How to use MS Outlook to become more productive Most people have MS outlook as their business email client, but very few really know how to take full advantage of all the options Outlook offers.

Planning 100

Planning Product Effectiveness Tips 100

Hubspot

OCTOBER 15, 2010

Podcasting first experienced growth in 2006, but since 2006, many of the early pioneers and businesses no longer exist. video, audio) that get downloaded from the internet, often via RSS feeds. How does your business use podcasting? How do you get started with YouTube, video podcasting, live streaming, or viral videos.

Urgency Marketing 28

Urgency Marketing RSS Viral Marketing Inbound Marketing 28

Hubspot

DECEMBER 30, 2011

” Blogs are usually maintained by an individual or a business with regular entries of commentary, descriptions of events, or other material such as graphics or video. The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

OCTOBER 16, 2013

Any business owner will tell you: Overnight success can happen -- it just takes 5 to 10 years of work first. Takeaway: It''s essential to pay attention to current events and where your business can fit in. In March 2013, Google announced plans to shut down its beloved RSS reader, Google Reader. Where would they go? 4) FireRock.

Brand Identity 28

Brand Identity Branding Top of Funnel Practices 28

Hubspot

SEPTEMBER 10, 2014

I add them to my RSS feed; I follow them on Twitter; I begin to trust them, even defend them as if they were a friend. Any and every business can develop relationships like this with their blog readers, and it all starts with amazing content. The Paparazzi Business. The Business of Fake Hollywood Money. 3) LearnVest.

Paid Search Agency 28

Paid Search Agency Companies Blogger Curation 28

Hubspot

JUNE 23, 2010

Compete - Compete is a web-based application that offers users and businesses web analytics and enables people to compare and contrast the statistics for different websites over time. The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JULY 29, 2018

Blogs are usually maintained by an individual or a business with regular entries of content on a specific topic, descriptions of events, or other resources such as graphics or video. Compete - Compete is a web-based application that offers users and businesses web analytics. filling out a form, following a social account, etc.).

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. 71% of business users now say Twitter is a useful tool, up from 59% a year ago. So what are the best ways to use Twitter for business?

Twitter 100

Twitter Stats Tools Tips 100

The Effective Marketer

AUGUST 11, 2010

Information Architect's Japan Web Trend Map 3 Harvard Business Review “Mapping the Social Internet&# : HBR Mapping the Social Internet Mapping Social Media and Internet Trends What I like about the maps above is that each one is a great representation of the data it is trying to communicate. Like Be the first to like this post.

Social Media 100

Social Media Work Management Media Marketing Budget Creation 100

Hubspot

DECEMBER 6, 2012

Using social media and content to market your business isn't a new concept, so just doing the bare minimum won't cut it. Here at Shareaholic, for instance, we use our Top Content report to identify our blog's sweet spots; HubSpot does something similar with their Blog Analytics. A strong relationship between virality and emotion.

Tips 28

Tips Content SERP Viral Marketing 28

The Effective Marketer

FEBRUARY 16, 2011

You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! You can leave a response , or trackback from your own site. Like Be the first to like this post. United States License.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Automation 100

Hubspot

MARCH 30, 2015

Without trusted content curators, how else are you going to stay on top of your industry’s latest trends AND make sure you don’t miss the latest viral video of a cat, in a shark costume , riding a Roomba ? But when days are busy, I can’t always keep up with my stream of 1,400+ accounts. That''s when Genuwine''s "Pony" happens.

Curation 28

Curation Enterprise Management Work Management Tools 28