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How Everybody Wins with HubSpot's Funding « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking How Everybody Wins with HubSpot’s Funding As everyone in the marketing industry surely knows by now, HubSpot raised $32 million in additional funding. Everyone Wins But it also means something else.

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How to Fight the Infobesity Monster with Quality, Shareable Content

KoMarketing Associates

With 2014 practically in the rear-view mirror, I thought I’d take a look back at some of the more shocking content statistics from this past year. Consider the following: 93% of B2B marketers use content marketing ( Content Marketing Institute ). 60% of marketers create at least one piece of content each week ( eMarketer ).

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

These sites are also places where your followers will promote your content and where someone else might find your content and link to it. Every month, HubSpot generates a few leads that turn into clients as a result of this activity. This makes it easy for our readers to share our content on these sites.

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How To Build A Successful Pre-Launch Marketing Campaign

Optinmonster

Publish Relevant Content to Generate Buzz If the product or feature that you are launching is the hero of your business, publishing supporting content is the hype man it needs. This requires you to develop a content marketing strategy for your new business. You don’t have to make your content all about the launch.

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29 of the Best Social Media Marketing Blogs of 2018

Hubspot

We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. Social Media Explorer, founded by Jason Falls, is constantly pumping out great posts on social media's impact on marketing and public relations. Social media is no exception. 29 of the Best Social Media Blogs.

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PR 2015: Top 100 Influencers & Brands

Onalytica B2B

Public relations is not what it used to be. Add to this the increase in content marketing and you have to the noisy, digital world we live in today. Our vision is to evolve media relations into influencer relations professionals by managing relationships with hundreds of key influencers rather than just journalists.

PR 100
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Launch Your B2B Product Quickly: Five Proven Strategies to Scale Faster

Navigate the Channel

Launching a new product—even a well-researched B2B product—has grown more complex in large part because the responsibilities attributed public relations have evolved and technology has advanced. (We Gone are the days when a well-written news release, one article in a trade publication and few social posts did the deal.