Zoominfo

APRIL 26, 2018

In an ideal world, sales reps would spend all day sending emails, taking calls, and ultimately, doing what they do best—selling. There’s a lot more to sales than meets the eye. The best sales reps have developed an arsenal of productivity hacks to balance the administrative work with the actual sales process.

Statistics 197

Statistics Product Peer-to-peer Work Management 197

Zoominfo

AUGUST 27, 2018

There is no greater asset to your organization than your B2B database. From marketing, lead generation and customer relationships, to sales and even revenue, dirty data can have an insurmountable impact on all areas of your business. Here are 36 statistics about dirty data that highlight the importance of database maintenance.

Statistics 189

Statistics Zoominfo Marketing Qualified Leads B2B Sales 189

Zoominfo

JUNE 20, 2019

But, because live video is unpredictable and strays from traditional marketing methods, many B2B marketers speculate whether live streaming has a place within their corporate social media strategy. Today, we’ll let these live video statistics speak for themselves. General live streaming statistics. Keep reading!

Statistics 198

Statistics B2B Marketing B2B Zoominfo 198

Zoominfo

JULY 24, 2019

Millions of companies crowd the B2B universe, vying for the same share of business. There will always be prospects who need B2B products or services. What will change, however, is this: Marketers who fail to adapt to the changing B2B landscape will fall behind. The average cost of a B2B sales lead varies by industry.

Lead Generation 172

Lead Generation Statistics Sales Qualified Leads Allocation 172

Lake B2B

NOVEMBER 23, 2022

Consider the following statistics pertaining to B2B personalization: By 2030, more than 45% of global revenue will be generated from hyper-personalization and AI programs. The post How Personalization Transformed B2B Sales appeared first on Blog. Personalization has proven to be a highly profitable marketing strategy.

B2B Sales 105

B2B Sales Personalization B2B Forrester 105

KoMarketing Associates

JANUARY 14, 2021

Many B2B marketers concern themselves with developing content to drive leads, but new research shows that they may be able to reach their goals more easily by working in tandem with sales professionals. This is compared to 47% of high-performing B2B marketers who said the same. The Intersection of Sales and Marketing Teams.

B2B Sales 165

B2B Sales InsideView B2B Marketing Data Hygiene 165

Zoominfo

OCTOBER 14, 2018

With the rise of sales enablement technology and the variety of available communication methods, one might expect phone calls to become a thing of the past. Yet, cold calling is still a key component of B2B sales. The Problem with B2B Cold Calling. Less than 1% of cold calls lead to a sale ( source ).

Cold Calling 198

Cold Calling Statistics B2B Data Hygiene 198

Zoominfo

NOVEMBER 29, 2018

Today, we show you 26 B2B personalization statistics: Your prospects and customers want personalized content. In-house marketers who are personalizing their Web experiences and who are able to quantify the improvement see, on average, a 19% uplift in sales ( source ). The impact of personalized email campaigns.

Statistics 214

Statistics B2B Marketing Personalization Paid Search Agency 214

Only B2B

JUNE 18, 2021

Are you seeking for valuable email marketing statistics to get ahead in 2021? Businesses use sundry marketing techniques to reach a wider audience and make more sales. It is the best process to improve sales, revamp brand loyalty and distribute important or educational content or information. You are at the right place!

Statistics 127

Statistics Email Marketing Planning Stats 127

Zoominfo

AUGUST 9, 2018

The experts at ZoomInfo have scoured the internet to put together the following list of marketing productivity statistics. It’s our hope that you use these marketing productivity statistics to improve your campaigns. increase in sales productivity and a 12.2% increase in sales productivity and a 12.2% Let’s get into it!

Statistics 160

Statistics Marketing AI Product Marketing Automation Services 160

Sword and the Script | B2B

APRIL 30, 2024

Sometimes statistics shared on social media take on a life of their own – that’s a problem if we don’t understand the source and methodology; here’s the source on the “95:5 rule” Only 5% of B2B prospects that vendors are trying to reach are in the market for a product. I first heard that statistic from Jon Miller.

Statistics 89

Statistics Work Management B2B Marketing Marketing Management 89

SocialPilot

JANUARY 15, 2024

Common Video Marketing Statistics 1. Video Consumption Statistics 18. Social Media Video Statistics We have divided video marketing social media statistics into different categories. Let us start with general social media video statistics. Social Media Video Statistics for YouTube 35. Here we go!

Statistics 85

Statistics Video Marketing Work Management Paid Search Agency 85

Zoominfo

AUGUST 12, 2018

Artificial intelligence may seem like a new edition to the business world– but it’s already transformed the way we sell B2B products and services. We’ve compiled more than 65 mind-blowing artificial intelligence statistics. AI in Sales. B2B salespeople will lose their jobs to self-service e-commerce by 2020 ( source ).

Marketing AI 150

Marketing AI Statistics Enterprise Management Work Management 150

Inbox Insight

MARCH 7, 2023

When the demand generation engine is neglected, what happens to sales acceleration? Demand gen is paramount to driving sales pipeline velocity, remaining the most vital pillar of the sales acceleration formula. Read on to discover the role it plays in sales success. Simply put, it stalls. What does this formula look like?

Demand Generation Agencies 98

Demand Generation Agencies Demand Generation B2B Sales Top of Funnel 98

Oktopost

FEBRUARY 21, 2022

But B2B companies are now understanding another fact: employees can provide much more than their base job productivity. In this piece, we’ve compiled a list of compelling employee advocacy statistics that make the case for implementing your own employee advocacy program. Jump to a section: Top Employee Advocacy Statistics.

Statistics 75

Statistics Paid Content B2B Thought Leadership Peer-to-peer 75

Outgrow

JUNE 19, 2021

[Updated] 50+ Vital Chatbot Statistics for 2021. And, we are here with some vital chatbot statistics for you! chatbot rollercoaster, we present to you 50+ Chatbot Statistics for 2021 that will definitely give you all the insight you need to become a chatbot expert. According to chatbot statistics 2020, 41.3%

Statistics 119

Statistics Outgrow Paid Search Agency Marketing Management 119

Zoominfo

JULY 18, 2018

There’s no doubt about it—appointment setting is an important aspect of B2B sales and business growth. Yet, scheduling B2B sales appointments is no easy task. More Informed Buyers: B2B decision-makers often have in-depth knowledge of market and product options prior to speaking with a sales rep.

B2B Sales 180

B2B Sales B2B Zoominfo Marketing Prospects 180

KoMarketing Associates

JUNE 4, 2020

Data and analytics have made it easier for marketers to target customers and prospects, and new research shows that B2B organizations remain dedicated to utilizing this information at their fingertips. About 94% reported that their sales and marketing performance has improved as well.

B2B Sales 156

B2B Sales Paid Search Agency B2B Marketing Companies 156

Huptech Web

DECEMBER 14, 2023

Table Of Contents Introduction Why do Top Brands Consider Statistics to be an Important Aspect? Why do Top Brands Consider Statistics to be an Important Aspect? Statistics arе instrumеntal in understanding customers, addressing complaints, and optimizing business operations. of the clicks, versus 19.3%

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Zoominfo

MAY 6, 2018

Sales reps often refer to receptionists, assistants, and phone operators as gatekeepers—and for good reason. Essentially, gatekeepers hold the key to B2B sales success. If you can’t convince a gatekeeper you’re important, you can kiss that sale goodbye. If this is something you struggle with, have no fear. Keep reading!

B2B Sales 203

B2B Sales B2B Cold Calling Zoominfo 203

SalesIntel

FEBRUARY 19, 2024

So, what is the first thing that occurs to you when you start brainstorming about your B2B sales strategy? What are the latest challenges in B2B sales strategies ? The latest B2B sales challenges include: Difficulty in reaching decision makers and engaging with them effectively. Target Audience? Investment?

Sales Management 52

Sales Management B2B Sales Top of Funnel Marketing & Strategy 52

Zoominfo

MAY 19, 2017

Sales and marketing alignment should be one of your organization’s top priorities. Check out these 20 sales and marketing statistics: Sales and Marketing Alignment Statistics Organizations with tightly aligned sales and marketing functions enjoy 36% higher customer retention rates ( source ).

Statistics 130

Statistics Zoominfo Buyer Personas Work Management 130

Heinz Marketing

JUNE 24, 2023

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. Truth Bomb: Salespeople All Look Alike to B2B Buyers By Joanne Black You have a choice.

Marketing AI 98

Marketing AI Sales Cycle B2B Sales B2B Marketing 98

Heinz Marketing

MARCH 29, 2022

People are pestered with hundreds of emails entering their inbox daily, and that number skyrockets for business professionals in the B2B space. Videos allow leads to see products in action and listen to the sales team, which is more compelling than just reading about products. Account-Based Sales. Why Incorporate Video?

Sales Cycle 110

Sales Cycle B2B Sales Video Marketing B2B 110

Optinmonster

AUGUST 7, 2020

Are you up to date with the latest email marketing statistics? In this article, we’ll share the latest email marketing statistics that will help you take your email marketing campaigns to the next level in 2020. Email Marketing Statistics. Mobile Email Marketing Statistics. B2B Email Marketing Statistics.

Statistics 111

Statistics Email Marketing Planning Open Rate 111

Sword and the Script | B2B

JANUARY 23, 2024

The company says they polled some 900 respondents who had been part of the “buying process for a B2B purchase of greater than $10,000 in annual value within the last 24 months.” The study had a range of B2B statistics that ought to resonate with anyone who’s spent time in B2B marketing or sales.

B2B Thought Leadership 68

B2B Thought Leadership B2B Sales Studies Thought Leadership 68

ClearVoice

OCTOBER 14, 2022

To get you started, we’ve compiled the top content marketing statistics of 2022. The top goals in content marketing are to boost sales, increase brand awareness and build customer relationships ( eMarketer ). Blog Content Statistics. Podcast Content Statistics. Video Content Statistics. How do you compare?

Kentico 98

Kentico Statistics Paid Search Agency Content Marketing 98

Sprout Social

JANUARY 4, 2022

In this article, we’ll share the latest social media video statistics from the Sprout Social Index™, Edition XVII: Accelerate and other reputable sources to help you make sense of video’s value and feel confident incorporating it into your social media strategy. Social media video marketing statistics. Facebook video statistics.

Social Media 138

Social Media Statistics Video Marketing Social Marketing 138

Zoominfo

OCTOBER 23, 2019

Artificial intelligence may seem like a new edition to the business world– but it’s already transformed the way we sell B2B products and services. We’ve compiled more than 65 statistics about artificial intelligence. B2B salespeople will lose their jobs to self-service e-commerce by 2020 ( source ). Keep reading!

Marketing AI 100

Marketing AI Statistics Enterprise Management Work Management 100

Zoominfo

MARCH 27, 2018

For this reason, we put together a list of important customer engagement statistics to guide your customer engagement strategy. On average 29% of B2B customers are fully engaged ( source ). B2B companies retain fully engaged customers more than others by 27% ( source ). The Current State of Customer Engagement.

Statistics 196

Statistics Multi-Touch Attribution Multi-Channel Enterprise Management 196

Zoominfo

JULY 1, 2019

Today, we dig a little deeper to illustrate the current state of LGBTQ+ representation in advertising with this list of more than 50 shocking statistics. Statistically, the straight-gendered roles of current ads do not mirror the diverse society in which we live. That’s less than 1% ( source ).”. Let’s get into it!

Statistics 188

Statistics Advertisements Advertising Paid Search Agency 188

Zoominfo

MAY 8, 2019

True sales productivity boils down to two things: numbers and time. More specifically, how can you increase your numbers (calls, email, sales, deal size) during the time you spend working each day? If you’re ready to learn how high-quality sales data can make a huge impact on your success as a sales rep, keep reading!

B2B Sales 193

B2B Sales Contacts Process Paid Search Agency 193

KoMarketing Associates

DECEMBER 17, 2019

In this post, we’ve highlighted 7 tips and 13+ statistics from the content industry to guide your strategy in 2020. Your Complete B2B Content Strategy Checklist. 64% of marketers cite increasing leads/sales prospects as the top priority for their marketing strategy. Start With the Right Strategy. Source: Ascend2.

Statistics 157

Statistics Marketing Budget Marketing & Strategy Marketing Strategy 157

Only B2B

OCTOBER 26, 2023

In today’s rapidly evolving B2B marketing landscape, the key to unlocking success lies in the strategic harnessing of your B2B list. This blog serves as your comprehensive roadmap, equipping you with the knowledge and strategies required to master the intricate art of generating B2B leads from B2B list.

Sales Qualified Leads 62

Sales Qualified Leads B2B Sales Lead Ranking Top of Funnel 62

Outgrow

DECEMBER 17, 2020

37 Must-Know Marketing Trends & Statistics Post COVID. A lot has changed and here we are keeping a keen eye on the marketing trends and statistics post COVID. So, we did a fair bit of research and compiled this blog on Marketing Trends & Statistics Post COVID. Content Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

EveryoneSocial

SEPTEMBER 28, 2021

We compiled a list of 30+ word-of-mouth marketing statistics to help you better grasp the influence it can have on both your brand and revenue. 30+ Powerful Word-of-Mouth Statistics. Since there are plenty of statistics around word-of-mouth, we wanted to break this up into more digestible sections. on the 5 point scale.

Word of Mouth 98

Word of Mouth Statistics WOM Paid Search Agency 98

Sword and the Script | B2B

JULY 18, 2023

There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six months of 2023 Apart from this blog, I produce a separate monthly email newsletter that curates articles and blog posts across marketing communications. B2B content consumption signals buying intent.

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52