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Does your organization need a digital asset management platform?

Martech

Customers’ expectations are rising and marketers are working to meet those expectations with personalized content at a growing number of touchpoints — from social, to website to mobile app to drive-through menu to virtual reality experience. What digital asset management capabilities does our organization need?

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This week’s AI-powered martech releases

Martech

Half of human marketers say their fellow humans do better with a creative brief than our artificial intelligence rivals. And now, this week’s roundup of AI-powered martech products, services and additions. Good news fellow flesh-and-blood-based life forms! Way to go, humanity.

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AI and marketing technology: This week’s releases

Martech

While Artificial intelligence (AI) has been a part of marketing technology for some time, ChatGPT’s launch made the topic white-hot. As a result, more and more AI-powered solutions are being announced every day. Sprinklr : Sprinklr AI+ for its customer experience management platform. Are you getting the most from your stack?

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Things you do not know about Ad Exchange

Valasys

An ad exchange serves as a crucial intermediary in the world of digital advertising, connecting advertisers with publishers through a dynamic marketplace known as real-time bidding (RTB). This platform facilitates the buying and selling of ad space across various online channels like websites, mobile sites, and apps.

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Top eCommerce Strategies for 2023

TrustRadius Marketing

With almost $900 billion in US sales , eCommerce enables businesses to market their products online. The goal is to optimize performance for your brands and products within the very competitive eCommerce market. An effective eCommerce marketing strategy can help you boost revenue and expand your market share.

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Top 10 Customer Experience (CX) Software Platforms For 2020!

Martech Advisor

“Customer experience software platform is defined as a technology solution that helps businesses manage, measure and improve on the experience customers have with a company.” What Is Customer Experience (CX) Software Platform? Key Considerations For Choosing A CX Software Platform. Table Of Contents.

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Tips For Picking the Best DXP 2022

TrustRadius Marketing

Delivering a great customer experience today also means managing your online presence. Digital experience software allows you control over each new customer’s first time. We talk about some important tips to help you pick the best digital experience platform for your customer-centric team.