FunnelEnvy

JANUARY 22, 2024

In response to ChatGPT’s meteoric adoption rate, Google has significantly updated its algorithm and content guidelines in 2022 and 2023. Google has been scrambling to adjust to the tidal wave of AI content that is just beginning to build. For content production, human supervision of AI content is vital.

Generation 62

Generation High Quality Lead Guidelines Top of Funnel 62

Top Rank Marketing

AUGUST 25, 2023

Also be sure to check out our own Elevate B2B Marketing LinkedIn newsletter which recently premiered. Marketing Dive Video Continues To Drive Programmatic Spending Growth By 2025 video advertising spending is expected to hit $96.06 MediaPost How Might AI Affect Marketing and Communications Jobs?

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Newsletter Spending Linkedin B2B Marketing 95

Hinge Marketing

MARCH 1, 2023

With the arrival of AI tools like ChatGPT and its competitors, generic content will be increasingly less impressionable—and professional services marketers are going to be challenged more than ever to differentiate their firm’s brand as a service provider and employer. Want it to completely rewrite an older blog post?

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Service Thought Leadership Differentiation High Quality Lead 124

Tiecas

NOVEMBER 10, 2023

In this blog post, I will discuss the most effective SEO strategies for manufacturers and industrial companies for the next year and beyond. I will provide actionable insights to help you elevate your online presence and beat the competition by using proven SEO strategies based on my experience and industrial marketing expertise.

SEO 52

SEO Effectiveness Paid Search Agency Companies 52

ClearVoice

JULY 28, 2023

It seems like artificial intelligence has completely transformed the content marketing world overnight. Across industries, some companies have rushed head-on into using AI — sometimes with disastrous results. In this post, we will explore the common mistakes marketers make when using AI.

Marketing AI 95

Marketing AI Planning Work Management Ethics 95

B2BMarketing.net

MAY 17, 2024

After using Amazon’s Alexa for several years, and finding its responses somewhat lacking and very boilerplate, I began to see the concept of a Jarvis-like AI from Iron Man as a tangible reality; the sad nerd that I am. Consider this a go-to guide to AI. How does AI actually work ? How does AI actually work ?

Internet Marketing 52

Internet Marketing Training First-Mover Advantage Copyright 52

Salesforce Marketing Cloud

JANUARY 5, 2024

What will generative AI mean to small companies in 2024? Will employers address the AI skills gap with any real urgency? What’s the one thing that could doom AI initiatives? We asked artificial intelligence (AI) leaders from Salesforce and beyond to tell us what they see in store for generative AI in 2024.

Marketing AI 64

Marketing AI Enterprise Management Urgency Marketing Lead Ranking 64

Unbounce

APRIL 6, 2023

Great marketers eat, sleep, and breathe KPIs—so it’s only natural that they’re always lookin’ for ways to optimize their campaigns and gain better results. These days, lots of them are adopting AI marketing tools that help them make data-backed decisions, streamline and automate their processes, and create higher-performing content.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Conversion Tools 52

ClearVoice

SEPTEMBER 25, 2023

Recently, one of our ClearVoice customers came to us and said: “We want to create 20,000 pieces before Thanksgiving using AI, but they have to be of the highest quality. We’ll also explore how to best use AI to enhance specific content types and finish with a step-by-step guide for employing AI in your content strategy.

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Marketing AI Paid Search Agency Lead Ranking Content 59

illumin

NOVEMBER 13, 2023

On October 30 2023, President Joe Biden issued an Executive Order to help regulate the development and use of artificial intelligence (AI) in the United States of America. The order highlights AI as promising, but not without its risks and aims to mitigate and manage those risks for both citizens and the government.

Marketing AI 71

Marketing AI Order Paid Search Agency Advertising Agencies 71

Single Grain

MAY 1, 2023

B2B businesses must emphasize social media marketing in their strategies. In this post, we’ll go over some key trends in B2B social media marketing and predictions for the future. But these companies must do more than post on social media; they must remain relevant, modern and knowledgable.

Social Media 52

Social Media Trends Marketing AI Media 52

Sage Marketing

JULY 5, 2023

The rise and significance of generative AI platforms Generative AI technology has experienced a remarkable rise in recent years, revolutionizing various industries and pushing the boundaries of what machines can achieve. The significance of generative AI lies in its potential to transform numerous sectors. Time to be inspired!

Marketing AI 52

Marketing AI Startups Generation Marketing Management 52

Content Standard

AUGUST 9, 2023

Generative AI is all the buzz, but what is it, and how can marketers harness its potential to create and scale relevant, personalized, and data-driven content experiences? But generative AI isn’t a magic button you can press to put your content strategy on autopilot. How can marketers leverage generative AI?

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Marketing AI Lead Ranking Generation Brand Identity 89

Single Grain

AUGUST 3, 2023

While we can expect to see past years’ trends continuing in 2024, the new year will also bring more technological innovations, market changes and privacy concerns. In this post, we’ll take a look at the top 13 display advertising trends that are commanding attention and that you might want to include in your marketing strategy.

Display 52

Display Advertisements Advertising Trends 52

Contently

DECEMBER 28, 2022

Content marketing projects thrive or languish based on the creative brief. AI Fluency Is Becoming a Key Content Skill. Technology has laid the foundation for modern marketing, and generative AI is reinforcing the walls. Marketing teams are generating text, creating images, and producing video at a rapid pace.

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Practices Generation Best Practices Content 199