article thumbnail

Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

Most companies have learned that B2B marketing budgets are much more important than they thought – and that their existing marketing strategies, well, kind of sucked. Look, we all knew B2B marketing had plenty of problems long before COVID-19: Generic, bland, and forgettable content.

article thumbnail

15 Key Statistics Designed to Guide Successful B2B Content Marketing Programs

KoMarketing Associates

Between budgeting for your content marketing program , executing your strategy, and then measuring the impact of your content, there’s a lot to consider. Content Marketing Budgeting Statistics. What’s Working in Content Marketing 2021. 2021 B2B Marketing Mix Report.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 50 Best Startup Tools For 2021

Marketing Insider Group

Whether you’re thinking about launching a business in 2021 or working on growing one, you probably recognize and understand the importance and value of tools. In this post, we’re listing the 50 best startup tools and resources you should consider using in 2021. Marketing Tools for Startups. Customer Support Tools for Startups.

Startups 363
article thumbnail

And the Oscar Goes to… Our 2023 Content Marketing Awards

Marketing Insider Group

10 Small Businesses With The Best Content Marketing Without further ado, here’s 10 examples of small businesses that deserve content marketing awards. After realizing their content marketing strategy lacked regularity and data-based research, Oberer partnered with Marketing Insider Group to develop a plan that promised results.

article thumbnail

2021 SEO Career Path: SEO As A Career Option

Conductor

Want 2021 latest SEO salary and jobs data? Check out the 2021 US Marketing Salary Guide. In 2021, the need for digital marketing experts and experienced online marketing professionals is exploding. What are the specific SEO career opportunities? Top Career Paths in Digital Marketing.

SEO 80
article thumbnail

SEO Hacking: The Top 31 White Hat SEO Hacks for 2021

seo.co

What is “White Hat” SEO? SEO is a duality – there’s good SEO and bad SEO. Bad SEO is considered “black hat” while good SEO is considered “white hat.” What’s wrong with “Black Hat” SEO? And that’s exactly what you need for a successful SEO campaign. Impeccable quality content creation.

SEO 111
article thumbnail

Why So Many Businesses Are Shifting to Content Marketing

Marketing Insider Group

In 2020, 70% of marketers were already actively investing in content marketing ( HubSpot ). 79% of B2B content marketers say their organization has a content marketing strategy ( Content Marketing Institute). Years ago, experts projected that content marketing would be worth over $400 billion by 2021.