Vidyard

APRIL 10, 2019

Outreach joins EveryoneSocial, Reply.io, 366 Degrees, ConnectLeader, and FunnelAmplified as the latest members of Vidyard’s partner Integration Directory to integrate the Vidyard GoVideo video selling app directly into their sales engagement workflows. integration to add maximum personalization to your sales drip campaigns.

Outreach 103

Outreach Video Marketing Co-Registration Personalization 103

Zoominfo

OCTOBER 28, 2020

“With COVID-19, B2B companies have a unique opportunity to innovate because customer needs are evolving so rapidly and moving in such unexpected directions,” management consulting firm McKinsey & Company wrote in July 2020. Offer expansion is one of four core quadrants of a go-to-market framework. Source: ZoomInfo.

Cross-Selling 178

Cross-Selling Zoominfo Product Enterprise Management 178

Webbiquity

DECEMBER 7, 2021

The problem isn’t new: how do we enable the people who need data to make decisions within their area of expertise—finance, operations, sales, marketing, supply chain, whatever—but who aren’t experts in data analytics, to use data effectively? They can’t reason over elements like events, cause and effect, or processes.”

Enterprise Management 260

Enterprise Management Startups Work Management Communities 260

ClearVoice

NOVEMBER 2, 2018

Consider this scenario: You are super stoked to attend an upcoming marketing conference. It happens… There are dozens of marketing conferences to choose from each year, but not all have the same caliber, audience or takeaways. Has your marketing team made plans yet? contentmarketing #marketing Click To Tweet.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

PureB2B

SEPTEMBER 1, 2020

Majority Investment in business intelligence firm expands innovative solutions offered by DSG; Company names Bill Harrigan as SVP of M&A and Corporate Development. Philippines-based Cobena was founded in 2016, and was recognized in 2019 by APAC Business Insights as one of the fastest growing business intelligence companies.

Top of Funnel 118

Top of Funnel Demand Enterprise Management VALS 118

Vidyard

NOVEMBER 15, 2018

New engagement tactics go beyond traditional, tired ‘Insert First Name’ strategies. With Vidyard’s latest product updates, marketing and sales reps can connect with more prospects using personalized video messages at scale.

Enterprise Management 56

Enterprise Management Video Marketing Trends Personalization 56

BenchmarkONE

SEPTEMBER 10, 2019

The combined company, Benchmark, will enable businesses to flourish with powerfully simple sales and marketing tools. By 2025 the CRM market is projected to reach nearly $82 billion and the email marketing market is expected to reach $22 billion ( Grand View Research ). . Read the original press release here.

Advertising Benchmark 88

Advertising Benchmark Enterprise Management Marketing Automation Services Work Management 88

Vidyard

APRIL 10, 2019

Outreach joins EveryoneSocial, Reply.io, 366 Degrees, ConnectLeader, and FunnelAmplified as the latest members of Vidyard’s partner Integration Directory to integrate the Vidyard GoVideo video selling app directly into their sales engagement workflows. integration to add maximum personalization to your sales drip campaigns.

Outreach 65

Outreach Video Marketing Co-Registration Personalization 65

Vidyard

SEPTEMBER 24, 2019

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. According to the 2019 Video in Business Benchmark Report , smaller companies are now accelerating video content creation.

Enterprise Management 65

Enterprise Management Marketing Automation Services Marketing Management Video Marketing 65

Varicent

SEPTEMBER 23, 2019

KITCHENER, ONTARIO — SEPTEMBER 23, 2019 FunnelCake, a leader in revenue operations, announced today that its app is now available on Salesforce AppExchange. It’s the full power of FunnelCake reporting with health flags, operational insights, and suggested next actions in context of where the sales team is already working.

Enterprise Management 40

Enterprise Management Peer-to-peer Salesforce.com Work Management 40

Nuvi

AUGUST 19, 2019

Dealerships that Manage their Reputations Increase Average Sales Volume by up to 10%. August 19, 2019 — Reputation.com , provider of the first and only complete cloud-based enterprise reputation and customer experience management platform, today released its 2019 Auto Reputation Report. REDWOOD CITY, Calif.

Enterprise Management 40

Enterprise Management Lead Scoring Lead Ranking Work Management 40

Brightedge

MAY 16, 2021

Reading one of the best marketing books listed below is likely to change and improve the way you market. While there are many classic marketing books that could make a best-books list, the recommended reading list below focuses only on marketing books published within the last 5 years.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Hubspot

OCTOBER 16, 2019

Between blog writing, drafting ad copy, and setting up an email workflow, it's hard to make time for brand awareness and media management. According to the Public Relations Society of America (PRSA), "Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics."

PR 99

PR Paid Search Agency Advertising Agencies Ad Agencies 99

Vidyard

NOVEMBER 7, 2019

For the sixth consecutive year, video investment is up and 94% of companies say videos are valuable in their daily marketing mix. The survey consists of 218 B2B sales and marketing leaders, all manager-level and above. Two-thirds of sales and marketing leaders plan to increase their investment in video.

Top of Funnel 65

Top of Funnel Video Marketing Lead Scoring Lead Ranking 65

Zoominfo

MAY 21, 2020

We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized BASHO email. Great sales emails typically reflect a deep understanding of who the prospect is and what they care about. And we’ve got examples. What Is A BASHO Email?

Outreach 113

Outreach Examples Ideal Customer Profiles Top of Funnel 113

Vidyard

NOVEMBER 7, 2019

KITCHENER, November 7, 2019 — For the third year, Vidyard , the leading video platform for business, has been recognized as a recipient of Canada’s Technology Fast 50™ for its rapid revenue growth, entrepreneurial spirit and continuous innovation.

Paid Search Agency 65

Paid Search Agency Companies Enterprise Management Lead Scoring 65

Vidyard

SEPTEMBER 24, 2019

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. According to the 2019 Video in Business Benchmark Report , smaller companies are now accelerating video content creation.

Enterprise Management 54

Enterprise Management Marketing Automation Services Marketing Management Video Marketing 54

Vidyard

JUNE 18, 2019

By analyzing first-party data from more than 324,000 videos published over a 12-month period, Vidyard uncovers vital insights on how businesses are using online video content to support their marketing, sales and customer experience programs. minutes long, 33% shorter than 2017’s 6.07

Advertising Benchmark 81

Advertising Benchmark Video Marketing Marketing Report Analytics 81

Vidyard

APRIL 10, 2019

Outreach joins EveryoneSocial, Reply.io, 366 Degrees, ConnectLeader, and FunnelAmplified as the latest members of Vidyard’s partner Integration Directory to integrate the Vidyard GoVideo video selling app directly into their sales engagement workflows. integration to add maximum personalization to your sales drip campaigns.

Outreach 50

Outreach Video Marketing Co-Registration Personalization 50

PureB2B

SEPTEMBER 1, 2020

Majority Investment in business intelligence firm expands innovative solutions offered by DSG; Company names Bill Harrigan as SVP of M&A and Corporate Development. Philippines-based Cobena was founded in 2016, and was recognized in 2019 by APAC Business Insights as one of the fastest growing business intelligence companies.

Top of Funnel 62

Top of Funnel Enterprise Management VALS Marketing Management 62

Vidyard

NOVEMBER 7, 2019

KITCHENER, November 7, 2019 — For the third year, Vidyard , the leading video platform for business, has been recognized as a recipient of Canada’s Technology Fast 50™ for its rapid revenue growth, entrepreneurial spirit and continuous innovation. press@vidyard.com. About the Deloitte Technology Fast 50™.

Paid Search Agency 68

Paid Search Agency Companies Enterprise Management Lead Scoring 68

Nuvi

NOVEMBER 26, 2019

Retailers who improved their Reputation Score the most saw 3X higher sales growth compared to low performers. November 26, 2019 — Reputation.com , provider of the first and only complete cloud-based enterprise reputation and customer experience management platform, today released its 2019 Retail Reputation Report.

Lead Scoring 40

Lead Scoring Lead Ranking Enterprise Management Marketing Management 40

Vidyard

JUNE 18, 2019

By analyzing first-party data from more than 324,000 videos published over a 12-month period, Vidyard uncovers vital insights on how businesses are using online video content to support their marketing, sales and customer experience programs. minutes long, 33% shorter than 2017’s 6.07

Advertising Benchmark 65

Advertising Benchmark Video Marketing Marketing Report Analytics 65

Hubspot

DECEMBER 12, 2019

Consulting is the process of providing expert advice, opinion, and/or strategies for a fee. Consultants are highly sought after because they can bring a unique and fresh perspective to a pressing business problem or challenge. For example, let’s say you were hired to assess a sales team’s performance. Management Consulting.

Consulting 80

Consulting Enterprise Management Work Management Marketing Management 80

Vidyard

NOVEMBER 7, 2019

For the sixth consecutive year, video investment is up and 94% of companies say videos are valuable in their daily marketing mix. The survey consists of 218 B2B sales and marketing leaders, all manager-level and above. Two-thirds of sales and marketing leaders plan to increase their investment in video.

Top of Funnel 55

Top of Funnel Video Marketing Lead Scoring Lead Ranking 55

Nuvi

JANUARY 23, 2019

Increase Qualified Lead Volume and Auto Sales. JANUARY 23, 2019 — Reputation.com , the first and only complete cloud-based enterprise reputation management platform, today announced Google Seller Ratings (GSR) for Auto to drive leads, engage car buyers, and yield more sales for auto dealerships.

Enterprise Management 40

Enterprise Management Google Marketing Management Click Rate 40

Nuvi

JUNE 12, 2019

Banks with Low Reputation Scores Can Benefit by Implementing Key Online Reputation Management Strategies and Monitoring Reputation Score. The average Reputation Score for all banks included in the analysis was just 341, compared to 515 for retail, 570 for automotive and 558 for property management. REDWOOD CITY, Calif.

Enterprise Management 40

Enterprise Management Work Management Response Rate Analysis 40

Conversica

SEPTEMBER 2, 2020

This growth equity round brings Conversica’s total amount of institutional capital raised to $89 million since the company first pioneered the market for true AI-powered IVAs to serve as virtual team members and autonomously engage contacts, prospects, customers or partners in human-like, two-way interactions at scale.

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

Vidyard

JUNE 18, 2019

By analyzing first-party data from more than 324,000 videos published over a 12-month period, Vidyard uncovers vital insights on how businesses are using online video content to support their marketing, sales and customer experience programs. minutes long, 33% shorter than 2017’s 6.07

Advertising Benchmark 51

Advertising Benchmark Video Marketing Marketing Report Analytics 51

Conversica

OCTOBER 28, 2019

October 28, 2019 — The Board of Directors for Conversica, Inc. , Most recently he served as the CEO of Janrain, a customer identity and access management SaaS company serving the enterprise global 2000, which was acquired by Akamai Technologies in January 2019. FOSTER CITY, Calif.

Enterprise Management 75

Enterprise Management Marketing Management Gartner Sales Qualified Leads 75

Terminus

OCTOBER 29, 2021

and am making a guest appearance on the Terminus blog as a practitioner, to share three account-based marketing campaigns that generated seven-figure pipeline, and were set up in six weeks or less: ?A A pilot campaign that generated six opportunities and two sales from 21 target accounts. Why Use Account-Based Marketing?

Ideal Customer Profiles 58

Ideal Customer Profiles Account Based Marketing ABM Campaigns 58

Vidyard

SEPTEMBER 18, 2019

Expanded partnership helps Marketo Engage customers personalize their marketing experiences and drive greater audience engagement through the power of video content and video analytics. This means working with one trusted advisor to build a holistic marketing solution that includes video.

Marketo 65

Marketo Lead Ranking Lead Scoring Analytics 65

Customer Experience Matrix

JUNE 17, 2019

None are world-changing: Salesforce described a planned extension of Customer 360 ; Abobe announced triggered journey campaigns that draw on its “real time CDP”, and Oracle described CDP services from systems integrators. But the fact that all three vendors are addressing the topic raises some interesting questions.

Enterprise Management 209

Enterprise Management Work Management Marketing Management Marketing Automation Services 209

Vidyard

SEPTEMBER 18, 2019

Expanded partnership helps Marketo Engage customers personalize their marketing experiences and drive greater audience engagement through the power of video content and video analytics. This means working with one trusted advisor to build a holistic marketing solution that includes video.

Marketo 50

Marketo Lead Ranking Lead Scoring Analytics 50

Directive Agency

FEBRUARY 18, 2019

Directive builds off nationwide and international successes and takes search marketing skills to Texas. 2019 – IRVINE, Calif. – Directive , the leading B2B and enterprise search marketing agency, announced the opening of their second headquarters in Austin, Texas. .

Paid Search Agency 71

Paid Search Agency Advertising Agencies Ad Agencies Search Marketing 71

Conversica

OCTOBER 27, 2019

October 28, 2019 — The Board of Directors for Conversica, Inc. , Most recently he served as the CEO of Janrain, a customer identity and access management SaaS company serving the enterprise global 2000, which was acquired by Akamai Technologies in January 2019. FOSTER CITY, Calif.

Enterprise Management 40

Enterprise Management Marketing Management Gartner Sales Qualified Leads 40

Heinz Marketing

AUGUST 5, 2019

By Matt Heinz, President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. The show is less than 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

Top of Funnel 62

Top of Funnel Paid Search Agency B2B Thought Leadership Advertising Agencies 62