Webbiquity

DECEMBER 16, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li” Evans has provided the definitive handbook for social media marketers. Post on Google Buzz. Despite it’s ambitious title, The Perfection of Marketing is a surprisingly accessible and fast-paced read.

Social Media 100

Social Media Social Marketing Emarketing Media 100

Convince & Convert

JULY 20, 2010

It’s Time to Put Content Strategy First, Shiny Objects Second Until recently, interactive marketing tactics and techniques, bells and whistles, and new online tools often outshone smart, targeted messaging. Pre-Strategy, Defining Content Demand So how do you figure out what content consumers want? Easy – you listen!

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

markempa

JUNE 14, 2005

Main | Research confirms that B2B Companies Continue to Struggle with Lead Generation and Follow-up » Word-of-mouth marketing gets BtoB people buzzing I just heard that I was quoted in BtoB Magazine on word-of-mouth marketing (WOM). Where do you think WOM fits into a traditional lead generation strategy ?

Word of Mouth 120

Word of Mouth BtoB Buzz WOM 120

Convince & Convert

SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer. That would be two strategies, not one. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

FEBRUARY 15, 2010

Unify Your Team The first step is for companies to devise a coordinated strategy that uses email and social communication synergistically. link] [link] Alecia Dantico RT @jaybaer: Social Media and Email – What's Your Integration Strategy?

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MAY 13, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Man: …… your awesome. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

MARCH 4, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search How to Match 10 Key Success Metrics to Your Blogging Strategy (..)

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

SEPTEMBER 14, 2010

Everybody loves to stir the pot, but coming up with a programmatic solution or strategy is much harder. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

MAY 4, 2010

What’s the ideal internal/external dynamic when you’re dealing with something transformative like a huge new software implementation, or social media strategy? But wouldn’t companies be better off if they didn’t need consultants? Well, if organizations didn’t need consultants, then I wouldn’t have a job. Im Jay Baer.

Social Media 116

Social Media Enterprise Management Media Webinar Metrics 116

Convince & Convert

AUGUST 19, 2010

Since April, 2010 Western River has collected more than 1,100 of these customer stories. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. said Brandon Lake, Vice President of Western River. Im Jay Baer.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Webbiquity

FEBRUARY 2, 2011

Content Marketing Strategy and Tactics. 11 steps toward a content strategy by Econsultancy. . 11 steps toward a content strategy by Econsultancy. 10 Steps to Optimize Your Content Marketing Strategy by TopRank Online Marketing Blog. Ramping Up For a Bigger Content Publishing Strategy by MediaPost Search Insider.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store? Im Jay Baer.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Hubspot

APRIL 1, 2020

In fact, the company started Google Wave in 2009, Google Buzz in 2010, and Google+ in 2011. Virtual and augmented reality have been the buzz topic on social media for years now. Google would have a successful social media platform. Google has been trying to get into the social media game for years.

Social Media 95

Social Media Social Marketing Planning Media 95

Marketing Insider Group

JUNE 24, 2010

Search : Consider the implications of Google Goggles and mobile search on your paid and organic search strategies. Create brand buzz : Look to develop apps that create buzz, support your brand message and build a community around your brand promise. by Michael Brenner, June 24, 2010 Related Posts: 10 Reasons Why Mobile is Hot!

Web 2.0 100

Web 2.0 Paid Search Agency Peer-to-peer Buzz 100

Convince & Convert

MARCH 25, 2010

RT @jaybaer: A Social Media Scoreboard That Works (check it out) [link] [link] Meltwater Buzz RT @jaybaer: A Social Media Scoreboard That Works [link] A Social Media Scoreboard That Works – [link] (via @jaybaer & @philsimon) #fb [link] Kim Brame RT @upwardaction: Great tool! Im Jay Baer.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

MLT Creative

SEPTEMBER 30, 2010

October 1, Social Ad Summit New York, NY: At this showcase of recent case studies from agencies and brands, you’ll learn firsthand how to implement a successful social ad strategy for your organization or client. October 17-20, BOLO 2010 Scottsdale, AZ: Digital marketing is a core competency of the “have” agencies.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Digital Asset Management 40

Convince & Convert

JULY 6, 2010

There are a few straightforward social media strategies that companies should implement to highlight their commitment to corporate social responsibility (CSR) to help build their social media shield and gain supporters. Don’t be Shy.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

JUNE 24, 2010

Your social media strategy should do this too. is Crucial to your Content Marketing Strategy 6 Lessons Learned From the Demise of MySpace Driving Sales with Relevancy and Utility [link] Innovate AZ 3 Ways Infomercials Can Inspire Your Social Media: I know, I know. That’s just a brochure in 140 characters. What do you say?

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

JULY 14, 2010

I now take the organization’s current strategic plan, CEO’s vision, mission statement and make those the metrics of a social media strategy. Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

MAY 5, 2010

“The women of JaneNation have to see value in their participation, and that requires that we have a different strategy than just trying to make a quick buck,&# says Lisa. How’s that for eating your own dog food? From a business standpoint, it’s brilliant. With JaneNation, St. Im Jay Baer.

Social Media 126

Social Media Advertising Agencies Paid Search Agency Media 126

Convince & Convert

MARCH 10, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

SEPTEMBER 20, 2010

But those differences are at the tactics layer, not the strategy layer. Creating and calibrating a social media strategy for any company should follow the same process. Things I Don’t Want to Hear Anymore in 2010 =-. Things I Don’t Want to Hear Anymore in 2010 =-. Are there differences between B2B and B2C in social media?

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

JUNE 3, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 157

Social Media Media PR Webinar Metrics 157

MLT Creative

JANUARY 12, 2011

Here are the top 10 most viewed and most linked blog posts of 2010: The Buck Stops Here OR How I Learned to Stop Thinking. Strategy director Patrick Maness reviews a business article and shares his thoughts about Twitter's future for B2B marketers. He also lists the nominees for the 2010 B2B Twitterer of the Year Awards.

B to B 40

B to B Advertising Agencies Paid Search Agency B2B 40

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. utilize whether they have an existing social media strategy or not. utilize whether they have an existing social media strategy or not. These front lines warriors are the people most in touch with the concerns and questions of your customers and prospects. Jay, I'm impressed!

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

JUNE 7, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. He was very passionate about happiness and creating a culture to support the vision. Im Jay Baer.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

markempa

JULY 16, 2007

to Generate and Follow Leads » Inquiry management and search marketing strategy BtoB Magazines Carol Krol interviewed Kevin Lee, executive chairman of Did-it Search Marketing on "Effective Search Strategies." Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Work Management Marketing Management Search Marketing 120

markempa

JUNE 28, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Online Lead Generation 120

Online Lead Generation Lead Generation Work Management Marketing Management 120

MLT Creative

JULY 28, 2011

I pre-ordered this book in fall 2010 and have since applied some of its advice with raving success. This book breaks down the steps and provides a navigable road map for attaining your content strategy goals. Ann Handley and C.C. Chapman, chief content officers for Marketing Profs, emphasize that “content is king” online.

Rules 40

Rules Buzz B2B Paid Search Agency 40

Convince & Convert

APRIL 28, 2010

This is the kind of stuff that business owners want to see — an actual plan — with real X's and O's on it that can drive strategy and has some kind of logic behind it. I think using the information in tandem would be great to add to social media strategies. What would you do? Good stuff. link] Russ Henneberry Wow.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

MARCH 3, 2010

If you are interested we formalised this approach as an overarching digital marketing strategy when we set up our agency in the UK. Although not an agency, I think as someone with a markteting practice, I agree it is very important to stay alert to the changing climate in communications and provide depth to our strategies.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

AUGUST 11, 2010

ryanzuk Applauding your move Jay … one great benefit of mingling the virtual and reality aspects of a communications career (social media strategy etc) is the flexibility you've built up and are now exercising. We'll look forward to seeing you guys at nearby Oliver Winery for Tunes on the Terrace this Fall. Im Jay Baer.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 134

Social Media Media Curation Webinar Metrics 134

Marketing Insider Group

DECEMBER 21, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011? The graphic is very interesting as well.

B2B Marketing 100

B2B Marketing Paid Search Agency Demand Generation Agencies Web 2.0 100

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox? Im Jay Baer.

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Marketing Insider Group

OCTOBER 26, 2010

But let’s face it, there are marketing plans thrown on PowerPoint templates, using the latest buzz words and amazing graphics. Related Posts: How To Focus On Your Marketing Plan Whatever Happened to Marketing Strategy? As a marketing professional, I am not proud of our reputation as SPAM-ers. . Finding The Time To Tweet or Blog?

Planning 100

Planning Paid Search Agency Customer Satisfaction Web 2.0 100