2010, Analytics, Newsletter and RSS

7 Content Marketing Tasks to Automate Right Now

Content Marketing Institute

DECEMBER 7, 2018

From a simple “Thank you for signing up for our newsletter” to “You have items in your shopping cart,” emails offer you an opportunity to keep your customers informed and engaged. HANDPICKED RELATED CONTENT: How to Write Email Newsletters People Want to Open and Act On. You also need to set up your RSS feed. Cost: Free.

Automation

Automation Marketing Automation Services Work Management Marketing Analytics Tools

Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

JANUARY 11, 2010

With so many options out there, having some kind of analytical basis to back your final choice can help get approval for the new system. The Vendor Selection Matrix I created an Excel file to consolidate all info from the vendors we selected so that we could do an analytical evaluation. You get the point.

Work Management

Work Management Marketing Management Marketing Automation Services Marketing Budget

because you can't beat free marketing training

The Effective Marketer

JUNE 23, 2009

Class: Analyzing Inbound Marketing (AZ401) Professor: Marshall Sponder, Monster.com , Web Analytics Association for Social Media In this class Marshall takes you through a tour of web analytics and how to track and measure your efforts related to social media, web, and more. You can follow any responses to this entry through the RSS 2.0

Training

Training Planning Marketing Budget Creation Work Management

Webinars

Scan to Success: How to Leverage QR Codes for Offline and Online Marketing Power

MORE WEBINARS

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers?

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

AUGUST 3, 2010

To add a new twist to a thorny problem, I read a very interesting quote from Avinash Kaushik, the man who literally wrote the book on Web Analytics 2.0 , he said, “Engagement is not a metric, it’s an excuse.” The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement.

B2B

B2B Marketing Analytics Tools Web 2.0 Buying Cycle

How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. This is especially misplaced with group written blogs, where the broad content focus and inconsistent tonality makes RSS subscription less likely.

Webinar Metrics

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger

High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

OCTOBER 2, 2010

Develop your email marketing strategy first Before you begin developing customized content and using sophisticated analytics, the first order of business is to develop a sound and sustainable email marketing strategy. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. Resources

Email Marketing

Email Marketing Planning Web 2.0 BtoB

How Relevant Marketing Content Helps B2B Branding

Industrial Marketing Today

JUNE 29, 2010

In the Needs Awareness and Research stages (the first two stages of the industrial buying cycle ), buyers use a broad array of sources, including social media, webinars, e-newsletters, Google, Bing, Yahoo and vertical search engines like thomasnet.com and globalsepc.com. Analytics is the new marketing creative! All Rights Reserved.

Relevance

Relevance B2B Marketing Web 2.0 Branding

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. First, never blow off a post.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

Content Creation Made Easy

Industrial Marketing Today

AUGUST 24, 2009

REVISE Our brains have two parts – the left side is analytical and the right side is visual and tends to see the whole picture. Once you have your first draft completed, allow the left side of your brain to take over and start being critical and analytical as you go over your copy. Copyright © 2010 Tiecas, Inc. Resources

Web 2.0

Web 2.0 Copywriting Content Buying Cycle

B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

Industrial Marketing Today

JUNE 12, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question by Achinta Mitra on June 12, 2010 in Industrial Marketing Strategies , Sales Strategies , Website Design & Development Do you show prices on your B2B website? All Rights Reserved.

Sales Management

Sales Management Pricing Price Marketing Websites

The 6 essential rules of a website redesign – Ignore them at your.

Industrial Marketing Today

JANUARY 26, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The 6 essential rules of a website redesign – Ignore them at your peril by Achinta Mitra on January 26, 2010 in Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development Is you current website an asset or a liability? All Rights Reserved.

Rules

Rules Marketing Websites Web 2.0 Buying Cycle

B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

DECEMBER 23, 2010

| Log in now ClickZ Interactive Marketing Events Search Engine Watch Search Marketing Conferences Subscribe to Newsletter Subscribe to RSS Feeds Free Webcasts Members Area Forums Advertise You are here: SEW Home › Experts › Social Media Marketing › B2B Social Media Marketing -- Does It Work? Newsletter problems?

Work Management

Work Management Social Media Social Marketing B2B Marketing

Why Host a Blog on Your Corporate Website?

Online Marketing Institute

JANUARY 4, 2011

Mark Jackson | August 18, 2010 | 0 comments ); //]]> Share Tweet My company has recommended blogging to many of our search engine optimization clients. › Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? His columns can be found in the Search Engine Watch archive. Subscribe today!

Paid Content

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership

Finding The Right Calls-To-Action For Your B2B Website

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business Finding The Right Calls-To-Action For Your B2B Website Nov 17, 2010 at 12:23pm ET by Shellie Foriska Marketers continue to search for ways to convert more website visitors into actual leads. Using the power of website analytics can help make that search a little easier.

Paid Content

Paid Content Marketing Websites Paid Search Agency Webcast

How to measure 5 popular social media channels

Online Marketing Institute

MAY 26, 2010

Social Media

Social Media Advertising Channels Media Blogger

5 Ways to Give Your B2B Marketing Strategy a Makeover

Adobe Experience Cloud Blog

MAY 30, 2010

1 marketing initiative for 2010. On the converse, a poll could be conducted on Twitter and encourage followers to subscribe to an e-newsletter to obtain results. Website and email analytics give a clear view into whether or not you are providing the information or solutions that customers need. Hear your customers.

B2B Marketing

B2B Marketing Marketing & Strategy Marketing Strategy Marketing Management

5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

APRIL 4, 2011

A study conducted in 2010 would position blogging as such, and even a " blog post " written in The New York Times highlighted the point. As a result, from 2008 to 2010, blogging actually rose 3 percent as an Internet activity among all adults. Newsletter problems? Before jumping on that bandwagon, consider two points.

SEO

SEO SEM Effectiveness Enterprise Management

90 Tips to Make Your Blog Rock

Online Marketing Institute

JANUARY 4, 2011

Implement “subscribe” buttons via RSS and Email 23. Subscribe to SmartBrief newsletters, RSS feeds, and Google alerts in order to find ideas for new content (that’s how I found this blog!) Offer a premium paid newsletter for a low cost of $1.99. Reply Emmelyn Wang 2010 December 2 at 7:47 am Fantastic post.

Paid Content

Paid Content Tips Webinar Metrics Ideal Customer Profiles

6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business 6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC Jun 8, 2010 at 9:05am ET by Andy Komack For anyone involved in marketing their B2B companies via paid search, it’s painfully obvious that the cost of clicks can be prohibitively high. Comments are closed.

Paid Content

Paid Content PPC Cost Per Click Paid Search Agency

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Socialmention.com is basically a social search engine, if the business name is unique it can be a good option. Hope that helps!

Social Media

Social Media Media Paid Content Work Management

Top Social Media Measurement and Tracking Tools

Online Marketing Institute

JULY 31, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. 2010 Eddie and Ozzie Awards Call for Entries OPEN! While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. FOLIO: Alerts & Newsletters. MediaPRO Community. SEARCH FOLIO: Search. Careers Home. Search Jobs.

Social Media

Social Media Enterprise Management Marketing Management CMS Development

Checklist: How to Start a Business Blog

Hubspot

JULY 23, 2010

Offers for call-to-actions can include: newsletter sign-up, eBook download or webinar registration. You’ll be surprised that many people will still prefer this over RSS. RSS – This is a standard feature for blogs. Analytics – Look at page views, links, comments and where content was shared.

Business Blogging

Business Blogging Webinar Metrics RSS Ning

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics.

Social Media

Social Media Media Paid Content Webinar Metrics

4 Steps to B2B SEO Accountability

Online Marketing Institute

DECEMBER 23, 2010

Real-Time Activity Stream 4 Steps to B2B SEO Accountability Ryan DeShazer | May 4, 2010 | 0 Comments Tweet Though measurement and analytics tools have evolved to a new level of robustness and utility, many (if not most) B2B SEO initiatives are still judged by one primary KPI : rankings. Wed prefer now to focus on PPC."

SEO

SEO SEM Paid Search Agency B2B

Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

OCTOBER 26, 2009

The above two web analytics are not mere statistics for your webmaster. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Copyright © 2010 Tiecas, Inc. All Rights Reserved. of Tiecas, Inc.

Traffic

Traffic Lead Scoring Lead Ranking Top of Funnel

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Build a website. Make it useful and at least moderately pleasing to the eye.

Social Media

Social Media Facebook Paid Content Marketing Websites

RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

AUGUST 3, 2010

Also, Facebook’s enhancements to its Insights analytics product aim to give companies information about their visitors that far exceeds the data available from Google Analytics (another reason Google is freaking out). Build a website. Make it useful and at least moderately pleasing to the eye.

Facebook

Facebook Marketing Websites Paid Content Social Media

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 23, 2010

Concepts under consideration include a variety of different search results (not just by time, but possibly by relevancy or impact), analytics, RSS feeds, widgets and more. What neither of them seems to have is an RSS feed for results, which would be the Holy Grail of Facebook open-graph API monitoring. It's weird on RSS.

Social Media

Social Media Media Webinar Metrics Marketing & Strategy

The 39 Social Media Tools I’ll Use Today

Online Marketing Institute

OCTOBER 31, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics.

Social Media

Social Media Paid Content Tools Media

Why B2B Blogs Aren’t Achieving SEO Success

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business Why B2B Blogs Aren’t Achieving SEO Success May 26, 2010 at 9:22am ET by Galen DeYoung Earlier this month, I led the Hot Seat Lab on Better Blogging for Business at MarketingProfs’ B2B Forum in Boston. Check out all the benefits ! Comments are closed.

SEO

SEO Webcast B2B De-duplication

Is Your Industrial Website Still Just a Business Card?

Industrial Marketing Today

AUGUST 24, 2010

by Achinta Mitra on August 24, 2010 in B2B Lead Generation , Industrial Websites , Website Design & Development Unless you’ve been on a very long sabbatical from industrial and manufacturing marketing, you very well know that your website should be the hub of your online marketing.

Marketing Websites

Marketing Websites Marketing Budget Buying Cycle Web 2.0

B2B Marketing Zone

7 Content Marketing Tasks to Automate Right Now

Choosing an Email Marketing Software « The Effective Marketer

Webinars

Trending Sources

because you can't beat free marketing training

Webinars

Convince and Convert Blog: Social Media Strategy and Social Media.

Industrial and B2B Customer Engagement Simplified

How to Match 10 Key Success Metrics to Your Blogging Strategy.

High-Performance Email Marketing for Attracting and Engaging.

How Relevant Marketing Content Helps B2B Branding

Convince and Convert Blog: Social Media Strategy and Social Media.

Content Creation Made Easy

B2B Websites: To Publish Prices, Or Not To Publish…That Is The.

The 6 essential rules of a website redesign – Ignore them at your.

B2B Social Media Marketing -- Does It Work?

Why Host a Blog on Your Corporate Website?

Finding The Right Calls-To-Action For Your B2B Website

How to measure 5 popular social media channels

5 Ways to Give Your B2B Marketing Strategy a Makeover

5 Steps for Crafting an Effective B2B SEO Blogging Strategy

90 Tips to Make Your Blog Rock

6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC

Convince and Convert Blog: Social Media Strategy and Social Media.

Top Social Media Measurement and Tracking Tools

Checklist: How to Start a Business Blog

Convince and Convert Blog: Social Media Strategy and Social Media.

4 Steps to B2B SEO Accountability

Driving Traffic to Your Homepage All the Time May Be a Big Mistake

3 Ways Facebook is Killing Your Website | Social Media Marketing.

RIP 3 Ways Facebook is Killing Your Website

Convince and Convert Blog: Social Media Strategy and Social Media.

The 39 Social Media Tools I’ll Use Today

Why B2B Blogs Aren’t Achieving SEO Success

Is Your Industrial Website Still Just a Business Card?

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