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B2B Lead Generation Blog: Word-of-mouth marketing gets BtoB people buzzing

markempa

I wrote a post a while back you might want to check out, " Word of Mouth Marketing relies on reputation not branding. I wrote a post a while back you might want to check out, " Word of Mouth Marketing relies on reputation not branding." BtoBOnline Link: Word-of-mouth marketing gets people buzzing.

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B2B Lead Generation Blog: How to leverage word of mouth for more leads

markempa

« Velocity of Lead Follow-Up Is Critical To Winning the Complex Sale | Main | B2B Lead Generation Blog Nominated for MarketingSherpas 2005 Readers Choice Blog Awards » How to leverage word of mouth for more leads I liked this post by Joe Cullinane, author of 21st Century Selling , over at his WOMP blog. Be visable.

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B2B Lead Generation Blog: Word of Mouth Marketing relies on reputation not branding

markempa

« New PDF Tracking Gives Us Pause | Main | Podcast: Landing Pages for Lead Generation » Word of Mouth Marketing relies on reputation not branding The premise of my post is that B2B marketing and B2C marketing are different. Word of mouth is all about our reputation. Word of mouth is all about our reputation.

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Influencer Marketing: What is it and Why Should You be Doing it?

Onalytica B2B

Word-of-mouth, social influence, PR and Public Affairs are highly relevant to the way we should be approaching influencer marketing. As Konstanze Alex at Dell says, influencer marketing should be embedded in your ‘business as usual’ “People do not buy goods & services. Why should you be doing it?

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4 Social Media Methods for Generating Word of Mouth

Hubspot

Want to use social media to generate word of mouth? billion coupons in 2009, a 27% increase from the year before). Make a waiting list for people who want to use your service, like Rent the Runway. This post was written by Dave Balter , founder and CEO of BzzAgent , and author of two books on word of mouth marketing.

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Quotable Moments from Two ABM Podcasts with Jon Miller (CMO and CPO, Demandbase)

Engagio

In many ways, it feels like what happened with marketing automation back in 2009 where there started to be a handful of players with complete solutions. You need Marketing and Sales and Service to all be working together to have a coordinated account experience. And the market started to recognize: You need this.

CPO 71
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Dreamforce 2009: Engaging Effectively with Social Networks using Salesforce.com

Adobe Experience Cloud Blog

At this Dreamforce 2009 session led by Fernando Obregon Almazan, salesforce.com; Lorena Vales, salesforce.com; and Jonathan Hersh, salesforce.com, marketers learned about how and why companies should participate in social networking to generate brand awareness and create a viral effect when clients or prospects recommend their products.