Webbiquity
MAY 20, 2010
What exactly is “Web 3.0?&# Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? A Top 25 List of Social Media, Web 2.0 & Marketing ‘Best-Of-Lists!’ ’ by Futurelab. Need Content?
The Effective Marketer
OCTOBER 14, 2010
According to their post: “Last week in San Francisco, 211 business-to-business marketers spent two days sharing insights, case studies and advice on social media marketing, lead generation, Sales and Marketing alignment, and other hot-button issues on the West Coast swing of MarketingSherpa’s seventh annual B2B Marketing Summit.&#
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markempa
FEBRUARY 18, 2009
The topics of this year’s report touched on just about every aspect of marketing out there – from tradtional tactics to Web 2.0 There are some interesting “Case Studies” that will hit home for marketers investigating ways to integrate social media marketing into their 2009 plan. and mobile marketing.
Parse.ly
SEPTEMBER 24, 2019
The Content Library is a cool addition – we want to enable you to draw on all the helpful content we’ve produced from network-wide research and customer case studies, to best-practice guides and experiments from our Parse.ly I still have a fondness for that logo though now that it’s a decade old, it obviously has a dated “web 2.0
Industrial Marketing Today
OCTOBER 2, 2010
Let’s look at two case studies to see how industrial marketers are using email to reach and engage with industrial buyers. Case study #1: B2B lead generation through better segmenting and more focused email content Business challenge: FreightCenter wanted to change its customer mix of 70/30 (B2C/B2B) to a more B2B-centric mix.
Industrial Marketing Today
APRIL 22, 2010
I also found a fascinating video interview on Andrew’s blog that really drives home the point with a case study featuring Mr. Fred Whyte, President of STIHL Inc. You can buy the book from Amazon and visit his site at www.distributiontrap.com. The interview is split over four videos.
Industrial Marketing Today
JUNE 29, 2010
That’s a shame and here’s why — among the top ten in Interbrand’s Best Global Brands 2009 , IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. According to a study done by Professor John A. We are all used to seeing case studies and they are powerful marketing content.
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