Valasys

JUNE 22, 2020

.” Therefore, if you use content to build your brand voice not only you’ll have an upper hand in showcasing your products or services to your customers, as compared to your competitors , but you’ll also generate additional revenue by client retention, repeat purchases, and positive word-of-mouth marketing (WOMM).

WOMM 69

WOMM Ad Building Brand Identity Branding 69

Convince & Convert

JULY 2, 2014

Image via BigStockPhoto.com Yesterday I wrote a case study post on ReadyTalk and how they worked with Influitive to work with all of their happy customers to market their brand. In this case study, we learned that advocates are simply people who are happy with your brand.

Brand Identity 160

Brand Identity Branding WOMM WOM 160

Valasys

FEBRUARY 10, 2020

Understanding your customers well & delivering personalized experiences inspires customer loyalty & evangelizes others about your brands via positive Word-of-Mouth-Marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM). Why Customer Experience Management is Important.

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

Valasys

AUGUST 19, 2019

According to a study conducted by Marketo & Forbes, 93% of the B2B companies affirmed that content marketing generates more leads than traditional marketing strategies. . Assimilating Case Studies into the Content Strategies: . Content Marketing Supplements & Strengthens the Omnichannel Lead generation Strategies.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

JULY 29, 2019

Ipsos conducted a study on Global Business Influencers which revealed top decision-makers opening up about their willingness to embrace emotions, with 58% saying they either “strongly” or “somehow agree” that they “often rely on their gut feelings to make work decisions.”

Analytics 49

Analytics Marketing AI Work Management WOMM 49

Valasys

JANUARY 17, 2020

& content reflecting on positive word-of-mouth-marketing (WOMM). Publishing case studies help you emerge as Subject-Matter-Experts (SMEs) in your niche. Case studies can also be written specifically to reflect on brand advocacy & positive word-of-mouths of the existing customers. B2B customers value the testimonials. &

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Valasys

DECEMBER 18, 2019

The well-researched articles in the blog can be B2B marketers’ ultimate guide to optimizing their content strategy including the blog posts, blog posts, and original pieces of research, case studies & much more. The blogs published are amongst the best B2B marketing blogs for entrepreneurs.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Valasys

OCTOBER 31, 2019

According to a study by Gartner, only 20% of the information on B2B websites displays characteristics of buyer enablement – which means that marketers have a big opportunity for building B2B marketing campaigns. Steps to Building B2B Marketing Campaigns. Existing customers are also aid in online reputation building.

B2B Marketing 49

B2B Marketing Campaigns Ad Building Top of Funnel 49

Valasys

OCTOBER 14, 2019

Before the concept of online omnichannel reputation management picked up, companies used to rely exclusively upon offline word-of-mouth-marketing (WOMM). Encourage Customers to Leave Reviews : According to a study by E-tailing Group, 92% of the customers read internet reviews. Furthermore, a study by Cone Inc.

Marketing Management 58

Marketing Management Word of Mouth Brand Identity Branding 58

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

DECEMBER 23, 2019

They also inspire positive Word of Mouth Marketing (WOMM) by reflecting on the customer-centric approach of the marketers rather than a sales-driven perspective. According to a study by Accenture, 73% of the customers prefer doing business with brands that take their personal preferences into consideration.

Marketing AI 59

Marketing AI Enterprise Management B2B Marketing Work Management 59

Valasys

JULY 12, 2019

A new study from marketing research firm Gartner revealed that despite the proliferation of digitization, 77% of B2B buyers still are under an impression that making a purchase is time-consuming & even painful. This will open up more ideas and doors for creativity and new practices”. B2B buying has always been a tricky proposition.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

DECEMBER 16, 2019

In a study by Facebook, it became evident that the US Hispanics extend their language preferences to ads as well. WOMM) are effective stimulators of conversions & also assist in omnichannel reputation building & management. Advertising the local languages ensures that marketers get better results.

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Valasys

MAY 28, 2020

According to a study published on MarketingCharts.com , 68% of the respondents affirmed that with the help of event marketing they can generate top-of-the-funnel leads. According to a study by Salesforce , only 20% of the salespeople follow their leads generated from events. Squandering the trade show leads isn’t a wise idea.

Lead Generation 72

Lead Generation Event Marketing Generation Work Management 72

Hubspot

JULY 15, 2012

This week, MarketingProfs reported on a study conducted by Prosper Mobile Insights , which found that 7 out of 10 mobile phone and tablet users utilize only their mobile devices for at least one web-based activity. The Insidious Ethics of Bev: The Incredible Sampling Robot, From All Things WOMM. Check out the full story here.

WOMM 28

WOMM Search Marketing Twitter Features 28

Valasys

DECEMBER 20, 2019

Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.

Advertising Agencies 59

Advertising Agencies Enterprise Management Work Management Marketing Management 59

Valasys

FEBRUARY 17, 2020

B2B marketers can build an effective content distribution strategy using the following steps: 1) Study Your Target Audience: Content distribution is all about reaching out to your niche-specific audience with pieces of content that interests them. The ‘fit’ & intent-data. Omnichannel reputation management should be given special impetus.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52

Valasys

AUGUST 6, 2019

According to a study by influencermarketinghub.com, Google searches for influencer marketing grew by over 1500% percent over the past three years, starting the year 2019. Focus on Visual Content : According to a study by HubSpot, 80% of the marketers use visual assets in their social media marketing.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

SEPTEMBER 20, 2019

In fact, according to a study by HubSpot 55% of marketers stated that blog content creation is their top inbound marketing priority. Infographics created for showing vital statistics related to particular studies, for example, make it easier to digest a huge amount of information.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 16, 2019

Another research study by Gartner implies that 73% of the shoppers don’t entertain any direct contact by the salespeople from unknown organizations, rather prefer to contact the sales team themselves, once they are finished with extensive researches about the products or services that resonate with their pain points. .

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

OCTOBER 29, 2019

Customer Retention & Word-of-Mouth-Marketing (WOMM): According to a report by MediaPost, the existing customers of a brand are 70% more likely to spend than the normal customers will. Word-of-Mouth-Marketing (WOMM) is amongst creative B2B marketing ideas for small business success.

Small Business Marketing 49

Small Business Marketing Creativity WOMM B2B Marketing 49

Valasys

JULY 8, 2019

A study by 6 sense depicts that 50% of all the B2B buyers are likely to make a purchase decision if they connect emotionally with a brand. Also, several scientific studies have proven that humans are visual learners & 90% of the information transmitted to their brains is visual.

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56