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Best Drip Email Software

SendX

So it’s great that you are looking for software to run your drip emails. But with 450+ email marketing software available these days, which one do you choose & what criteria do you use to evaluate these? You can use tags and scoring to track user behavior and optimize further communication flow. Building Drips: Customer.io

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Tags vs. metadata in DAM: What’s the difference?

Martech

Metadata and tags are two essential yet commonly confused elements in digital asset management (DAM). In the context of DAM, metadata is the link that connects objects, and tags are user-defined elements that mark objects for user findability. Tagging is for users. Are tags metadata?

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Top 10 customer service software tools

Sprout Social

Customer service software is integral to any company’s tech stack today. That’s where service software and automation via AI can do a ton of heavy lifting. That’s where service software and automation via AI can do a ton of heavy lifting. Below we dig into why customer service software matters and tips for choosing a tool.

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Tech Talk with InfoTrust’s Tag Inspector: Tag monitoring for unparalleled data quality

ClickZ

As a result, many organizations are overburdened with the tags that are now loading on their site. There is a need to build governance processes to streamline these tags, their data collection, and monitoring efforts. Tag Inspector’s pricing model is built on the number of pages and hits, not the number of domains. billion tags.

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Benefits of Google Tag Manager

SmartBug Media

Unless you’ve been literally sucked into an episode of Mad Men, you’re currently sitting in the year 2020 and have probably heard of Google Tag Manager (GTM) and understand that it’s related to advertising. What Is Google Tag Manager (GTM)? That’s one type of tag. Is Google Tag Manager Hard to Use? So Darn Easy to Use.

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Measuring Marketing Software ROI

Lead Forensics

In this blog post, we’ll demystify the process, offering a roadmap to not just calculate, but to optimize the ROI of your marketing software, ensuring every dollar you invest works as hard as you do. Section 1: Understanding Marketing Software ROI What is Marketing Software ROI?

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How Conversation Intelligence Software Helps Close Deals Faster

Zoominfo

Conversation intelligence software has quickly progressed from “nice to have” to an essential piece of the sales tech stack. If you’re just starting out with conversation intelligence, or trying to figure out what all the fuss is about, we’ve collected four ways that conversation intelligence software can speed up the velocity of your deals.

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