Webbiquity

JULY 28, 2010

Despite its airy title, Social Media Marketing: An Hour a Day by Dave Evans is anything but a lightweight treatment of this topic. At roughly 340 pages of text plus another 42 pages of worksheets, this is a meaty book, but the end result of following Dave’s hour-a-day guide is a solidly justified, strategic social media marketing plan.

Social Media 100

Social Media Social Marketing Planning Media 100

Webbiquity

MAY 17, 2016

Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics). Those decisions will start with your company’s content strategy and collaboration between marketing, PR and sales. 4 Best Content Planning Tools. Pricing: free to $21 per month.

Planning 145

Planning Research Tools Best Practices 145

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process. Podcasts vs. YouTube.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. Have you read the Terms link provided by Facebook, Twitter or YouTube? If your team uses social media at work, particularly for clients, you’ve got to have a policy.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Convince & Convert

FEBRUARY 15, 2010

Social Media is Email Without the Database Because social communication feels more authentic and timely in most cases, email marketers must fully embrace testing, personalization and optimization to boost relevancy for recipients. Social network connectivity is becoming the post-modern email newsletter.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Outgrow

MAY 14, 2020

With its award-winning work portfolio, it specializes in advertising, digital marketing, innovation, media, data, and search. Furthermore, it also provides performance marketing, search marketing, and social media strategies. It specializes in advertising, marketing, PR, and social services. Success Stories. Success Stories.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Advertisements 52

Outgrow

MAY 5, 2020

Moreover, it offers social media, analytics, paid search, and integrated marketing. They offer services like digital marketing audits, social media marketing, and conversion rate optimization. It is renowned for its specialized services in advertising, media, reputation management, and public relations. Duncan Channon.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Social Agency Ad Agencies 52

Outgrow

APRIL 30, 2020

Moreover, Motion used traditional media but also used paid social and influencer marketing to advertise Gladiator’s services. Furthermore, to ensure that the show encourages kids, they ran the episodes on Youtube & Tik-Tok. In addition to advertising, they offer services like creatives, social media, branding, and more.

Advertising Agencies 52

Advertising Agencies Paid Social Agency Paid Search Agency Ad Agencies 52

Convince & Convert

FEBRUARY 10, 2010

But the problem with email and social media is that too many people are positioning it as an either/or scenario. Several blog posts have foolishly been written about social media “killing&# email. Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. Create a social media steering group (cross-functional) for your company. Place making social media (Foursquare, Gowalla, et al) will continue to gain traction over the next 18 months. Stelzner on Vimeo.

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. And that’s how I pick the right social media monitoring tool for the job.

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The YouTube channel is barely mentioned on Facebook. Yep, that’ll get fans in the seats.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Why ignore it?

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

APRIL 14, 2010

Why can’t your social media program do that? The best – and most effective – social media programs aren’t based on promotions and message distribution. But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. That’s understanding the difference between selling and helping.

Social Media 128

Social Media Media Paid Search Agency CAN-SPAM 128

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals.

Conference 115

Conference Organization Paid Search Agency PR 115

Convince & Convert

MAY 27, 2010

Swix Adds Facebook Tracking Speaking of Facebook, our friends at Swix , the incredibly nifty Canadian social media tracking and reporting service, have managed to wade through the ever-shifting tides and add Facebook fan page metrics. What have you seen in the social media world lately that’s excited you? (I’m Comment away!

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Industrial Marketing Today

MAY 18, 2010

Back in 2006, David Meerman Scott had a done comprehensive analysis over a nine-month period of the large number of meaningless phrases used in corporate marketing and PR materials. Let me end this post with a humorous video that I found on YouTube. The use of buzzwords or clichés in B2B marketing content is not a new trend.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Biznology

FEBRUARY 5, 2013

I just started as Director of Social Media at Unison Agency in Washington’s historic Georgetown. Social media is a trap. “Who would want to share my press release to social media?” One of my perks is getting to work with Executive Director of Strategy, Andrea Fabbri. He’s a strategist’s strategist.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Convince & Convert

MAY 11, 2010

During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer). Social media makes it possible. Put it on YouTube of course.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

APRIL 6, 2010

Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. On the left hand side, you’ll see a keywords chart that lists common terms associated with your name in social media. Nobody appreciates keyword spam on the social Web.

Paid Content 143

Paid Content Ad Building Brand Identity Branding 143

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

Social Media 137

Social Media Media Webinar Metrics Marketing & Strategy 137

Convince & Convert

JUNE 8, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Ready for the Opportunity Economy?

Social Media 128

Social Media Paid Content Media Paid Search Agency 128

Convince & Convert

AUGUST 3, 2010

Make it us… [link] [link] Wissensauslese RT @jaybaer: R.I.P. 3 Ways Facebook is Killing Your Website: The game used to be relatively simple.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Webbiquity

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? by MarketingProfs.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Scoop.it

MARCH 11, 2021

Your content hub isn’t a blog page, a YouTube channel, or a podcast. Native social media content. The ideal approach to content hubs combines your efforts for external audiences (think marketing and PR) with internal communications (such as employee engagement, company vision, internal company events). Infographics. Whitepapers.

Curation 66

Curation Advertising Agencies Press Content 66

RebelMouse

OCTOBER 23, 2018

It's invigorating because it's a signal that readers are willing to consume content outside of the platforms — a shift from the tug of war we've been seeing these past few years between brands, new media companies, and platforms that are all trying to claim the upper hand. YouTube is positioned to make $3.36 Diverging Data.

CMS Development 43

CMS Development Enterprise Management Emarketing Content 43

Convince & Convert

SEPTEMBER 23, 2010

link] [link] Natalie Farinacci New social media search engine: Kurrently Revolutionizes Real-Time Search with Twitter + Facebook Results [link] – by @jaybaer [link] George Canciani RT @jaybaer Monitoring Facebook is viable NOW, thanks to new real-time search via Kurrently. Take a second to check it out and then leave a comment, okay?

Social Media 164

Social Media Media Webinar Metrics Marketing & Strategy 164

Single Grain

APRIL 14, 2022

agencies also offer social media support, brand positioning and newsletter campaigns. For instance, how can an influencer agency develop a competent social media campaign without knowing the ins and outs of NFTs? Exposure through blockchain and technology PR. Influencer amplification through media. 5) MAVRCK.

Paid Social Agency 52

Paid Social Agency Advertising Agencies Paid Search Agency Ad Agencies 52

Online Marketing Institute

OCTOBER 31, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

AUGUST 3, 2010

Make it us… [link] [link] Wissensauslese RT @jaybaer: R.I.P. 3 Ways Facebook is Killing Your Website: The game used to be relatively simple.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

SEPTEMBER 2, 2010

As my co-author Amber Naslund put it once “with social media, my relationships aren’t bound by geography or circumstance.&# The ability to make or consume social media from an array of mobile devices increases the convenience factor (and the pressure on my wi-fi router) immensely. Family, friends, colleagues.

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

APRIL 7, 2010

Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host. Before these apps, I usually do the social media, traditional text messaging and, yes, even phone calls (GASP!).

Analysis 150

Analysis Social Media Work Management Mobile Marketing 150

Convince & Convert

APRIL 27, 2010

What a wonderful example to keep in mind (and which won't leave my mind) as we all journey down this social media path. Why can’t you find the Randys in your company, and let them train everyone else? Randy was entertaining for you and that flight, and you were entertaining for us! link] Angela Daniello Jay, Love it!

Social Media 131

Social Media Media Webinar Metrics Marketing & Strategy 131