Fri.Nov 24, 2023

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The Marketing Book Podcast: “The StorySelling Method” by Philipp Humm

The Forward Observer

The StorySelling Method: Master the Art of Storytelling to Build Trust, Stand Out, and Boost Sales by Philipp Humm About the Book Do you struggle to connect with your customers on a personal level? Do you want to stand out in a very competitive market? Or do you want to accelerate your sales career? The StorySelling Method will teach you how to tell powerful stories that actually work in sales.

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How To Create Engaging Content In 2024

CopyBlogger

Most content receives little to no engagement. In fact: Yet plenty of content creators consistently receive millions of views and. Continue Reading The post How To Create Engaging Content In 2024 appeared first on Copyblogger.

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How to Automate Lead Generation and Drive Revenue

Visitor Queue

61% of marketers find that lead generation is the biggest challenge that they face. Knowing this, it’s easy to why marketers are looking for new ways to generate leads, without taking their time away from other pressing tasks. That’s where automation comes in. While traditional forms of lead generation can be time-consuming, automating your lead […] The post How to Automate Lead Generation and Drive Revenue appeared first on Visitor Queue Blog | Identify Website Traffic.

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The Best Green Monday Emails in Our Inboxes (And What We Can Learn From Them)

Litmus

There are two kinds of people in the world: The ones who already have their holiday shopping checked off, cookies made, and tree lit the day after Halloween…and the ones who wait until the last possible second to get their holiday planning in order. (Hi, it’s me. I’m #2.) Like clockwork, the last few weeks before the Christmas holiday sees a major surge in e-commerce sales. eBay saw this play out back in 2007, with the final push of year-end shopping doing so well that the company coined the ter

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The Top 3 Tips for Writing Successful White Papers

In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.

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SEO Community Spotlight: London

Ahrefs

With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s search community was nascent but sizable from the early noughties.

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Seeing a SIP 603 “Decline” Error? Here’s What To Do

The Daily Egg

It’s a fairly common scenario—you attempt to make a phone or video call just as you’ve done a hundred times before. This. The post Seeing a SIP 603 “Decline” Error? Here’s What To Do appeared first on The Daily Egg.

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Financial Services: Improve Customer Satisfaction Scores With Acrolinx-Approved Content

Acrolinx

Learn how improving your financial services content with Acrolinx can improve your customer satisfaction scores. The post Financial Services: Improve Customer Satisfaction Scores With Acrolinx-Approved Content appeared first on Acrolinx.

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What Is SIP Calling and How Much Should You Pay?

The Daily Egg

SIP stands for Session Initiation Protocol, and it allows you to make phone calls over the internet instead of using traditional (PSTN). The post What Is SIP Calling and How Much Should You Pay? appeared first on The Daily Egg.

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Be a trendsetter with these advertising trends from fall 2023

illumin

The leaves aren’t the only thing that changes with the seasons, alongside cooler weather comes a new set of advertising trends. With autumn almost at a close, there are some industry insights worth investigating and analyzing to better strategize for the upcoming winter months. Advertising trends this fall are growing and evolving to include new technology, while keeping customer preferences and behaviors front and center.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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B2B Marketing Greatness: 10 Dares for 2024

Drew Neisser

We triple dog dare you to be more daring marketers in 2024. To be growth drivers. To stop playing it safe. In this fantastic Drew on Drew episode, the two Drews discuss how the B2B realm is overdue for a shakeup in 2024, with 10 daring marketing moves that will get you there. This is especially pertinent in today’s current climate, with a significant number of companies eliminating the CMO role altogether as the recession continues to put pressure on budgets.

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How To Segment Users for eCommerce In 2024? Leverage 7 Best Strategies Ever!

Huptech Web

Table Of Contents What is User Segmentation? What is a User Segment? Why User Segmentation Analysis Is Crucial? How is User Segmentation Analysis Conducted? 10 Benefits of Conducting User Segmentation for your Brand Some Common Types of User Segmentation Models 7 Proven User Segmentation Strategies for Immediate Results To Grow Your Brand—Leverage User Segmentation Knowing who your customеrs arе and what thеy likе is supеr important in businеss.

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Optimizing Marketing ROI with AI-Driven Content Syndication

Valasys

Introduction Content marketing has become an integral part of the digital landscape, enabling businesses to engage with their target audience and drive brand awareness. However, creating compelling content is just the first step. To maximize the return on investment (ROI) of your content marketing efforts, it is crucial to ensure that your content reaches the right audience through effective distribution channels.

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