Animalz blog

FEBRUARY 25, 2024

It’s the belief that customers will find your great product without a distribution strategy. Content marketers fall for this same trap all the time. A distribution-first strategy starts with the “they will come” part. ” is the content marketing equivalent. Sometimes they do. Shifting eyeballs.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

Contently

MAY 23, 2018

In today’s digital media landscape, content distribution is often the step brands overlook the most. But when the story is complete, brands don’t always treat distribution with the same sense of urgency. We were just doing organic distribution before. Cardinal Health already had great content. Fixing the Funnel. “We

Distribution 158

Distribution Top of Funnel Paid Social Agency Lead Ranking 158

Valasys

OCTOBER 4, 2023

Distribution is the key process in any business. While ChatGPT and other AI models have been scrutinized for being used in content creation, exploring smart content distribution with AI could bring fruitful results. Importance of Content Distribution Content distribution is the process of sharing your content with your target audience.

Marketing AI 52

Marketing AI Distribution Top of Funnel Marketing & Strategy 52

SEMrush

AUGUST 1, 2021

Where does your competitors’ traffic come from? Are they affected by the main marketing trends? In Semrush’s Traffic Analytics you’ll find estimates of competitors’ traffic channels, geographic distribution, visitor behavior and more. How successful are they in engaging the target audience?

Traffic 116

Traffic Marketing Websites Distribution Analytics 116

Content Marketing Institute

MARCH 23, 2021

You’re confident the content is valuable, so why aren’t you seeing the traffic and conversions? You need a more proactive content distribution strategy. Continue reading → The post Reach a Wider Audience, Step Up Your Content Distribution Strategy appeared first on Content Marketing Institute.

Distribution 110

Distribution Marketing & Strategy Content Traffic 110

Only B2B

DECEMBER 8, 2020

When we invest all our time and efforts creating an incredible in-depth piece of content that’s engaging and loved by our customers, prospects, and clients – why not receive Google’s love too and improve qualified organic traffic of our website? 1 Content Distribution. 1 Content Distribution. Content Marketing.

Traffic 127

Traffic Lead Scoring Lead Ranking SEO 127

Marketing Insider Group

JANUARY 4, 2021

When it comes to developing growth marketing strategies, you don’t have every resource at your disposal. The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. Growth marketing strategies are not cookie cutter. SEO is fundamental for any marketing growth hack.

Growth Marketing 358

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 358

Adobe Experience Cloud Blog

MAY 29, 2019

That’s why we’re going to focus on another essential part of your campaign: distribution. But a lot of marketers don’t think about distribution until the very end. And though it’s often overlooked, distribution is a critical component of your strategy—it’s how people are going to see your message.

Demand Generation 134

Demand Generation Paid Content Distribution Demand 134

Marketing Insider Group

APRIL 11, 2023

Before you succumb to the hype and hire a social media intern or go all out with paid search ads, you need to consider digital marketing services. Hiring in-house help is an expensive way to boost your social media presence, and paid search ads only generate about 5% of traffic. Why Spend Your Budget on Digital Marketing Services?

Marketing Automation Services 318

Marketing Automation Services Marketing Budget Paid Search Agency Service 318

BenchmarkONE

FEBRUARY 3, 2022

Oftentimes, content creation is such a complex process that marketers breathe a sigh of relief when they press publish, thinking the job is done. In this article, we’ll show you how to distribute your content so that it gets in front of as many people as possible. Why Distributing Your Content is Essential for Success.

Distribution 75

Distribution Top of Funnel Effectiveness Content 75

Marketing Insider Group

NOVEMBER 24, 2020

Content marketers shouldn’t fear Google Analytics. To help you navigate Google Analytics for content marketing , we’ve put together this handy guide you’ll want to bookmark. Content marketers should embrace data to improve the performance of content. Google Analytics for Content Marketing: Where to Start. Quick Takeaways.

Marketing Analytics Tools 363

Marketing Analytics Tools Analytics Google Content Marketing 363

Marketing Insider Group

JUNE 8, 2021

Is anybody successful with content marketing? Content marketing with a thoughtful strategy and plan doesn’t usually provide the ROI (return on investment) expected. For anybody to be successful with content marketing, you must define success. There are certain must-haves for success in content marketing. Set SMART Goals.

Content Marketing 287

Content Marketing Lead Scoring Lead Ranking Planning 287

MKT1

SEPTEMBER 28, 2022

I usually start newsletters saying something like “here’s the marketing problem you are facing and here’s a great solution” This is not one of those newsletters. I don’t have the silver bullet for content distribution (someone on twitter might tell you they do, but it’s likely not the case).

Distribution 52

Distribution Top of Funnel Work Management Content 52

Brandpoint

APRIL 13, 2023

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. Marketers have been preaching its rising value for years, and the statistics overwhelmingly affirm the medium. 91% of businesses use video as a marketing tool – an all-time high since 2016.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Marketing Insider Group

NOVEMBER 23, 2023

What does a good content marketing strategy look like? Why is content marketing king? In fact, it is an inquisitive nature and a desire to know more and try out new things that has allowed content marketing to evolve into the dynamic, multi-dimensional, ever-shifting medium that it is today. When did content marketing start?

Content Marketing 218

Content Marketing Work Management Paid Search Agency Marketing Management 218

Marketing Insider Group

AUGUST 26, 2020

As data analytics grow in sophistication, measuring the results of your marketing efforts becomes even more critical to your company’s success. So why, then, do 44% of all B2B companies not even bother to measure their content marketing ROI? After all, what’s the ultimate goal of content marketing? So, show them the money.

ROI 363

ROI Top of Funnel Paid Search Agency Content Marketing 363

Outgrow

APRIL 11, 2022

How to Leverage Content Distribution Platforms the Best way? Are you still looking for the right content distribution platforms for the seamless distribution of your content? . Let us begin by talking about the common dilemma that every marketer faces today. on how to find niche content distribution opportunities.

Distribution 52

Distribution Outgrow Best Practices Content 52

Marketing Insider Group

JUNE 1, 2021

Content marketing has the potential to do great things for your brand. However, like any marketing initiative, you need to understand how it’s impacting your organization and the ROI (return on investment) it’s delivering. Quantifying content marketing is a standard part of determining its performance. And is it working?

Marketing Analytics Tools 339

Marketing Analytics Tools Content Marketing Work Management Marketing Management 339

Optinmonster

JANUARY 29, 2024

Do you want to know the key content marketing metrics to measure your content marketing ROI (return on investment)? To effectively measure the success of your content marketing campaigns, it’s crucial to understand the relevant content marketing metrics.

Paid Content 108

Paid Content ROI Content Marketing Marketing Analytics Tools 108

Hubspot

JUNE 13, 2019

You need to distribute it effectively to get your story picked up by national newspapers, magazines, or blogs. In this guide to press release distribution, we’ll cover the following to help you put together a plan of action that results in coverage: What is press release distribution? Why is press release distribution important?

Press 101

Press Distribution PR Public Relations 101

Digital B2B Marketing

OCTOBER 15, 2013

Forrester recently released a report pointing out the failure of most content marketers to plan for adequate content distribution. Marketers are slaving over content today, but almost no one sees that content. For most B2B marketers, it isn’t nearly enough. And they’re right. Social Advertising.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

Contently

MAY 2, 2023

Every content marketer has heard the saying: “Content is king!” ” In fact, all great marketing leaders know that producing great campaigns starts with compelling content. Content marketers are asked to serve nearly every department in the business. The problem? So how do they do it?

Enterprise Management 178

Enterprise Management Marketing & Strategy Work Management Marketing Strategy 178

Marketing Insider Group

MARCH 13, 2023

In spirit of 2023’s Oscar Awards, we’re naming 10 small businesses that we believe deserve recognition for the best content marketing. Every great business owner knows that committing to the best content marketing practices can take your profits to the next level. But what exactly are the best content marketing practices?

Marketing Budget 223

Marketing Budget Work Management Marketing Management Marketing Budget Creation 223

Marketing Insider Group

MARCH 16, 2021

While many marketing tactics can generate quantifiable business results, some do it better than others. When it comes to driving value, content marketing beats advertising (almost) every time. They can coexist and support each other, but there’s no better ROI for your efforts than what you’ll experience with content marketing.

Advertising Agencies 330

Advertising Agencies Advertisements Advertising Paid Search Agency 330

DivvyHQ

MARCH 5, 2020

One of the most essential ingredients in your content marketing toolbox is an effective method to distribute your content, post-creation. If you publish it, they will come. This is certainly not the case these days. Need some pointers? Read on.

Distribution 106

Distribution Content Content Marketing Effectiveness 106

Marketing Insider Group

NOVEMBER 17, 2020

Content marketing is a contact sport. Such is the life of a content marketer, where you must balance content marketing strategy vs. execution. You can’t “win” at content marketing without a solid strategy. A fruitful content marketing return for your organization requires both strategy and execution. Image: CMI.

Marketing & Strategy 361

Marketing & Strategy Marketing Strategy Webinar Metrics Content Marketing 361

Content Standard

APRIL 26, 2019

Social media marketing tactics have been a rollercoaster in recent years as people shift between which platforms are the most engaging, user-friendly, and trustworthy, and new apps are developed every day. It’s difficult for social media marketers to keep up with all of these shifts. We really have no choice.”

Distribution 111

Distribution Social Media Paid Content Advertising Channels 111

Webbiquity

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Social Media 311

Social Media Stats Marketing Report Paid Search Agency 311

Marketing Insider Group

FEBRUARY 27, 2023

Let’s face it – at some point, every business can benefit from enrolling team members in a marketing workshop. Whether your content strategy could use a refresh or your marketing strategy needs an overhaul, structured advice from outside experts can turn your current marketing efforts into a money-making master plan.

Lead Ranking 247

Lead Ranking Planning B2B Thought Leadership Lead Scoring 247

Bluetext

MARCH 31, 2023

While they’ve always been necessary, the frequency with which companies distribute press releases varies depending on company preferences and what critical stakeholders deem “newsworthy”. Can a More Robust Press Release Strategy Drive Website Traffic? However, this is an antiquated approach that needs to be re-examined.

Press 45

Press Traffic Marketing Websites Public Relations 45

Marketing Insider Group

OCTOBER 5, 2020

Content marketing is leading the way for effective marketers. Many businesses hire content marketing agencies to help develop and distribute their messaging. However, there are some potential content marketing agency problems you want to consider. Content marketing agencies offer numerous benefits.

Marketing Agencies 2 356

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 356

Top Rank Marketing

OCTOBER 30, 2023

With any B2B marketing strategy, it’s easy to get lost in the jargon. Here’s a glossary of the top SEO terms tailored specifically for B2B marketers: Bounce Rate: The percentage of visitors who navigate away from your website after viewing only one page. This is definitely true of search engine optimization.

Search Marketing 137

Search Marketing SEO Mobile Advertising Long Tail Marketing 137

Marketing Insider Group

JULY 29, 2020

What Does Content Marketing ROI Include? Awareness content is essential to building a business, especially one that relies on online traffic for sales. Traffic alone does not pay the bills, though. Traffic alone does not pay the bills, though. Calculating Content Marketing ROI. Percentage of Qualified Leads Closed.

Top of Funnel 344

Top of Funnel ROI Lead Scoring Lead Ranking 344

Brandpoint

MARCH 14, 2024

Branded content marketing, where public relations and marketing strategies meet, is a great way to create captivating brand stories and engage your audience. In our latest PR survey , 200 PR professionals shared how they promote and distribute branded content to elevate their brand visibility and engagement.

Brand Identity 62

Brand Identity Branding PR Distribution 62

Top Rank Marketing

JANUARY 31, 2024

B2B marketers who wish to optimize their social media spend should first invest in understanding the intrinsic link between these platforms and their users. The state of B2B social media marketing 2023 saw a 20% increase in social media marketing investment by B2B marketers. Personalization : Customization is key.

Social Media 121

Social Media B2B Marketing Social Marketing B2B Thought Leadership 121

Scoop.it

FEBRUARY 2, 2022

” When we talk about content marketing, this thought experiment makes a lot of sense. topic on your own domain to enrich your SEO and grow your own website traffic with curated content. allows you to provide a great reading experience for your employees, customers, and anyone else you’re distributing your content to.

Distribution 52

Distribution Curation Content Newsletter 52

Hubspot

JUNE 30, 2021

Well, the answer might lie in a practice known as lead distribution. Here, we'll explore the concept a bit further, review its fundamentals and best practices, take a look at some prominent lead distribution strategies, and see some of the best software solutions to support it. Lead distribution plays on those trends.

Distribution 72

Distribution Lead Ranking Enterprise Management Sales Qualified Leads 72