markempa

JUNE 23, 2005

Here are just a few of the Marketing Tips in the article: Give them "meaty" marketing messages Teleprospecting works - if its done well Invite consultants to demos at trade shows Webinars are key for consultants and VARs Heres a few points that arent in the article: Resellers and IT consultants are unique - treat them that way.

Advertising Mediums 120

Advertising Mediums Consulting Lead Generation B2B Marketing 120

markempa

JULY 5, 2007

In his article, " How the Declaration of Independence Could Have Been Declared Out Loud ", Oriancant notes the following about Jeffersons writing, " he [Jefferson] put careful consideration into eliminating any indication of individual opinion in fear that the people would ultimately balk at going independent from England.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

Customer Experience Matrix

SEPTEMBER 3, 2009

Many are contradictory, but it's clear that marketers need to invest in social media, which might eventually replace search as the primary way that customers find them. I’m sitting on a panel next week that will discuss long-term marketing trends. Where are marketers moving their budgets? for TV and 10.2% for the Internet.

Spending 120

Spending Media Mobile Advertising Forrester 120

MLT Creative

DECEMBER 9, 2010

Why not ask B2B marketing experts I trust to answer my question via tweet? ” I’ll be asking some thought-provoking questions, and you’re welcome to add some of your own, as well as to share answers and opinions, or simply follow the stream. I believe great leaders also take time to follow.

Enterprise Management 40

Enterprise Management B2B Advertising Agencies Marketing Automation Services 40

Ambal's Amusings

SEPTEMBER 10, 2009

In ClickInsights Expert Interview Series we feature "top-notch" industry experts and thought leaders and get their insights, opinions and predictions. ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). All case studies are not created equally. Jonathan Kranz's Tip.

Case Studies 100

Case Studies Case Study Studies Work Management 100

Single Grain

JULY 6, 2023

Public relations Sales promotion Social media marketing Online marketing Advertising Personal selling Conduct a SWOT Analysis What Are the Main Components of a Promotional Plan? This might include advertising, direct marketing, sales promotion, public relations or digital marketing, among others.

Promotion 52

Promotion Planning Examples SWOT 52

Convince & Convert

APRIL 28, 2010

Labeled “Mass Influencers&# this army of 29 million opinionated chatterboxes may very well be the key to your social media success. First blush, I'd want to differentiate between marketing to this influencers and communicating with them. At the same time, word of mouth marketing IS important, and effective. population.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Convince & Convert

JUNE 24, 2010

So in my opinion it is more the live experience which will help to sell and share. Just good ol' direct marketing principles, describe my problem like you know me and get me to trust you. Maybe sampling and demos on location will fit better. Yep I see the connection with Social Media. Thanks for the great video.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

SnapApp

AUGUST 31, 2017

FINAL RESULTS (PLUS EXPERT OPINION). The final report will be released next week at Content Marketing World in Cleveland, Ohio and discussed in greater detail in the upcoming webinar titled “ How Generational Differences Impact B2B Buying Committees “. . Millennials dislike it when marketing is product-heavy, inauthentic, or lazy.

Sales Management 112

Sales Management Paid Content Buy Top of Funnel 112

Convince & Convert

JULY 14, 2010

Earlier today I commented on a somewhat counter opinion to yours that you might find interesting. " /by Mike Cassidy [link] [link] Scott Carson RT @smallbiztwit: Social Media is the Servant of Strategy Not the Master [link] [link] Mark Moreno Mike, I am not a jump on the bandwagon guy who comments just to add Twitter followers.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Ambal's Amusings

OCTOBER 8, 2009

In ClickInsights Expert Interview Series we feature "top-notch" industry experts and thought leaders and get their insights, opinions and predictions. Marketing teams and sales teams are different within a company. However, at times there are differences in how marketing and sales use the customer's story.

Case Studies 100

Case Studies Case Study Activities Studies 100

Convince & Convert

AUGUST 31, 2010

Now They’re Just Sound Bites « Direct Marketing Observations [.] link] if you have an opinion. You simply can’t get that from any other channel. Keep up the good stuff. Loved this post. Chris [link] Conversations? you get a chance go read Jay Baer’s post titled, Is social conversation a myth?

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Aberdeen

MARCH 28, 2017

The author, Samuel Scott , states his opinion right in the title, “Apples are not oranges – and ‘content marketing’ means nothing.” ” In the end, both “marketing communications” and “content marketing” are merely the creation and transmission of marketing collateral over channels to an audience.

Content Marketing 40

Content Marketing Planning Work Management Content 40

Convince & Convert

SEPTEMBER 20, 2010

But he also made the point that counter to popular opinion, change doesn’t occur gradually, it occurs with sudden, breathtaking swiftness. Because of the time it takes to dive into social media, lots of people are diving in with both feet and will, in my opinion, eventually burn out. And that’s the problem. Great article!

Social Media 159

Social Media Media Webinar Metrics Marketing & Strategy 159