KoMarketing Associates
JUNE 29, 2016
eMarketing Association Network. Managed by the eMarketing Association, the worlds largest Internet marketing association and open to all interested in Internet Marketing. Managed by the eMarketing Association, the worlds largest Internet marketing association and open to all interested in Internet Marketing. Salesforce.com.
Zoominfo
MARCH 12, 2018
Must-haves include customer relationship management tools (CRM) and marketing automation platforms. Prioritize Mobile: Approximately 80% of programmatic ad spend was put towards mobile formats in 2017 according to an eMarketer report. It’s rare for any software to work in a vacuum these days. This number is expected to rise to 85.2%
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Zoominfo
OCTOBER 22, 2019
Must-haves include customer relationship management tools (CRM) and marketing automation platforms. Prioritize Mobile: Approximately 80% of programmatic ad spend was put towards mobile formats in 2017 according to an eMarketer report. Check for integrations It’s rare for any software to work in a vacuum these days.
markempa
JUNE 8, 2007
« 10 Lead Generation (Prospecting) Tips for Sales People | Main | The Physics of Trigger Events for Lead Generation » Podcast: The New Rules of Marketing & PR Interview with David Meerman Scott Before the Internet and social media tools, companies could only communicate through the filter of advertising or media ink placed by a PR firm.
markempa
JUNE 16, 2006
» PR Has New Rules for Reaching Buyers Directly In launching my book , I didnt want to rely on the same time-worn lead generation tactics as everyone else. You can now reach your potential customers directly with your PR. This is called PR 2.0. Has your PR firm told you about this yet? This is called PR 2.0.
markempa
OCTOBER 17, 2006
« Lead Generation for the Complex Sale | Main | Lead qualification and scoring for better leads » E-book: Why Naked CRM Doesnt Work Did you know your CRM might be naked? One of my most read blog posts in 2005 asked " Why dont sales people update the CRM and what can be done about it?
markempa
JUNE 16, 2005
« Research confirms that B2B Companies Continue to Struggle with Lead Generation and Follow-up | Main | Marketing to Small-Medium Businesses Via IT Consultants & Resellers » B2B Marketing and PR Internship Wanted: an exceptional college student to work with me on special projects. Journalism students will also be considered.
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