Bluetext

APRIL 8, 2024

With the constant evolution of cyber threats, staying informed about the latest trends, technologies, and best practices is paramount. Thankfully, the cybersecurity community offers a plethora of events where professionals can gather to share knowledge, network, and explore innovative solutions.

Peer-to-peer 39

Peer-to-peer Brand Identity Branding Thought Leadership 39

Outreach

DECEMBER 19, 2017

We’re excited to announce some big news surrounding our customer community! We launched our customer community back in May of this year. The purpose of the community is for Outreach customers to freely exchange tips, tricks, thoughts, and feedback, as well as pose questions about the Outreach products and business.

Outreach 71

Outreach Communities Peer-to-peer Thought Leadership 71

Onalytica B2B

NOVEMBER 15, 2018

The concept of your employees being influencers may sound odd to some. When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Scoop.it

FEBRUARY 22, 2024

Whether you want to improve talent acquisition, boost retention, position your company as an employer of choice, or establish thought leadership – these practical strategies will help you make your mark in the digital world. But with so much competition and noise out there, it takes work to stand out.

Work Management 78

Work Management Marketing Management Content Marketing Peer-to-peer 78

Adobe Experience Cloud Blog

JULY 12, 2017

In a time when our customers hold the power, when they don’t want to be marketed to, and when they want to be engaged with in a personal and authentic way , if you have a customer community, you already have an incredibly powerful tool at your fingertips with which to engage customers. A community is one of the many places your customers are.

Communities 134

Communities Best Practices Peer-to-peer Marketo 134

Televerde

APRIL 24, 2024

On Thursday, May 23, The Boy Scouts of America Silicon Valley Monterey Bay Council is hosting their annual Community Leadership Breakfast. With my sons in Scouting and as a lifelong Scout myself, the Leadership Breakfast is always a top event for me. In my experience, it’s one of the most effective ways to learn a skill.

Peer-to-peer 105

Peer-to-peer Business Ethics Communities 105

Adobe Experience Cloud Blog

JUNE 11, 2021

Each year we shine a light on the amazing ways our customers use Adobe Experience Cloud solutions to better serve their customers, partners, and communities. Recognizing an individual who shares his or her expertise to help peers or colleagues succeed in digital transformation and customer experience management initiatives. The Closer.

Peer-to-peer 146

Peer-to-peer B2B Thought Leadership Digital Transformation Advertising Agencies 146

Pam Didner

JANUARY 5, 2020

One of the primary reasons people attend conferences is to meet like-minded people and industry peers. Therefore, attending marketing conferences can put you directly in front of established marketing thought leaders, cutting edge data, tools and techniques. Feb 24-26, 2020 | Scottsdale, AZ | Website. Engage Marketing Conference.

Conference 105

Conference Marketing AI Peer-to-peer B2B Marketing 105

Salesforce Marketing Cloud

OCTOBER 14, 2021

After 20 years in marketing, I thought I’d nearly done it all — SEO, social media website design, event planning, and more. I knew skilling up on the platform could help put me on the path to leadership with a holistic digital marketing skill set, so I started to actively pursue related career opportunities. EARN THE BADGE.

Peer-to-peer 92

Peer-to-peer Planning Thought Leadership Work Management 92

Adobe Experience Cloud Blog

JULY 17, 2018

Jokes aside, have you given much thought to how your customers can actually contribute to helping you grow your customer base? Peer-to-peer marketing is not only a viable channel you should be exploring, but it’s also one that has seen great success in both B2B and B2C marketing. Customers are the heart of your businesses.

Peer-to-peer 109

Peer-to-peer B2B Thought Leadership Thought Leadership Case Studies 109

ClickZ

JULY 7, 2022

When Penguin Teen first joined the social platform in October 2019, it built its social media on meeting their readers wherever they were and communicating with them. When you imagine the sort of companies who are successfully taking to TikTok, a publishing organization who have been around since the 1920s might not be too high up your list.

Paid Search Agency 135

Paid Search Agency Peer-to-peer Companies Social Media 135

Litmus

JUNE 15, 2022

Over the course of two days, you’ll get inspired by email thought leaders through live and on-demand sessions, take part in interactive roundtable discussions with speakers and the Litmus team, and more. Level up your email game, connect with fellow email geeks of all stripes, and learn from the best of the best email pros in our community.

Peer-to-peer 75

Peer-to-peer Thought Leadership Marketing Management Demand 75

Salesforce Marketing Cloud

OCTOBER 14, 2021

Learn the responsibilities, tools, and best practices of modern sales operations. The company’s sales leaders noticed that I had been involved in a cross-team project using Salesforce to find opportunities for revenue growth in the Asia-Pacific, and they thought I could do the same in the U.S. HIT THE TRAILS. “I A willingness to learn.

Peer-to-peer 95

Peer-to-peer Thought Leadership Work Management Communities 95

Onalytica B2B

AUGUST 23, 2017

Last week we published our white paper called The Definitive Practical Guide to Influencer Relationship Management. This guide is both definitive and practical (yes you guessed it- hence the name). First thing’s first- what does the white paper cover? Dare we call this the influencer marketing bible?

Peer-to-peer 192

Peer-to-peer Advertising Agencies Word of Mouth Work Management 192

Convince & Convert

FEBRUARY 5, 2018

The current buzzword for this practice is “employee advocacy,” or even “social selling.” They are authentic, and they are trusted by their peers. Credible research and data validate the proposition that mobilizing employees as media is a good thing: Peer recommendations drive business value.

Social Media 148

Social Media Social Marketing Marketing & Strategy Peer-to-peer 148

Marketing Insider Group

JULY 13, 2020

Perhaps one of the greatest gifts has been to work with some great firms and people from the analyst community. While in SAP Global Marketing we launched several thought leadership efforts, and one of the analyst partners I leveraged was IDC, and specifically their CMO Advisory Service.

CMO 200

CMO Marketing AI Paid Search Agency Work Management 200

Salesforce Marketing Cloud

OCTOBER 19, 2022

In my current role, my leadership opportunities continue to grow and my skill sets continue to expand. I started learning through Trailhead—Salesforce’s free online learning platform— and collaborated with others in the Trailblazer Community to help me skill up and grow my career. Trailblazing a new opportunity. 100 points.

Consulting 98

Consulting Peer-to-peer Work Management Cable 98

PathFactory

AUGUST 15, 2022

When practiced consistently, a solid customer marketing strategy can increase retention which in turn increases profits —because we all know it’s more cost efficient to retain an existing customer. The dark social happens when your customers are exchanging advice with their peers, or providing feedback on new solutions.

Marketing Budget 52

Marketing Budget Work Management Marketing Management Peer-to-peer 52

ClickZ

JANUARY 6, 2022

Sabrina: So that might involve thinking about a central team or multiple central teams depending on regional set up, hub and spoke models can work well in the right structural context, or perhaps it is simply the need for a peer-to-peer community – or of course, the business might require all three of those things.

Peer-to-peer 113

Peer-to-peer Ad Building Digital Transformation Paid Search Agency 113

Adobe Experience Cloud Blog

JULY 24, 2018

People are now seeking for best practices and success stories from their most trusted source, their peers. Creating a Community . I can’t preach enough about the benefits of building an inclusive community for your business. I can’t preach enough about the benefits of building an inclusive community for your business.

Peer-to-peer 107

Peer-to-peer Ad Building Word of Mouth Tips 107

Inbox Insight

SEPTEMBER 14, 2021

Their peers? According to our first party research conducted among our IFP IT community members, 37% of Heads of IT cite Malware as a key challenge compared to only 12% of Directors. Building strong engagement with a prospect is key. Building strong engagement with a prospect is key. Reading time: 4 minutes. Reading time: 4 minutes.

Peer-to-peer 52

Peer-to-peer B2B Thought Leadership B2B Thought Leadership 52

Adobe Experience Cloud Blog

JUNE 11, 2021

Each year we shine a light on the amazing ways our customers use Adobe Experience Cloud solutions to better serve their customers, partners, and communities. Recognizing an individual who shares his or her expertise to help peers or colleagues succeed in digital transformation and customer experience management initiatives. The Closer.

Peer-to-peer 95

Peer-to-peer B2B Thought Leadership Digital Transformation Advertising Agencies 95

Navigate the Channel

NOVEMBER 28, 2023

In today’s digital age, businesses are constantly seeking innovative ways to connect with their audience and establish a strong online presence. One effective method that has gained significant popularity over the years is blogging. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Sprout Social

FEBRUARY 27, 2023

We spoke to marketers across industries to see what their brands are planning and what they’d like to see from their peers this Women’s History Month. For some, it’s time to shake off the last bit of winter and welcome spring into their lives. For others, it’s all about the green top hats and Irish jigs of Saint Patrick’s Day.

Social Media 112

Social Media Media Work Management Paid Search Agency 112

Adobe Experience Cloud Blog

JANUARY 28, 2019

“I read Peter’s notes, all of them, and he knew that a peer-to-peer Internet was possible in the future, but he was also basing that on, what, old desktop computers. He never, ever foresaw the ubiquity or power of all of our modern-day smartphones. He was also dealing with a completely different Weissman limit. Problems to Solve.

Peer-to-peer 133

Peer-to-peer Network Marketing Internet Marketing Bandwidth 133

Oktopost

JUNE 19, 2020

The social executive community isn’t a complete wasteland; outside of the Fortune 500 bubble, 80% of CEO s around the world, are adopting a social presence. Despite the adage, “It’s not personal, it’s business,” effective business practices are personal. Absolutely. Keep in mind, CEOs that aren’t on social media are not unsocial.

Paid Search Agency 124

Paid Search Agency Companies B2B Thought Leadership Peer-to-peer 124

Outgrow

MAY 20, 2024

About our guest: Subho Mukherjee , Vice President and Global Head of Sustainability brings two decades of senior leadership experience in sustainability, strategy, technology, and innovation management. EPISODE 191: Marketer of the Month Podcast with Subho Mukherjee Hey there! Welcome to the Marketer Of The Month blog! The Rapid Fire Round!

Outgrow 52

Outgrow Work Management Marketing Management Advertising Agencies 52

Biznology

MARCH 18, 2022

“Finding an employer and role that are value-aligned can reveal opportunities that you might not have thought about or even noticed before. “Finding an employer and role that are value-aligned can reveal opportunities that you might not have thought about or even noticed before. As always, happy reading and listening!

Peer-to-peer 104

Peer-to-peer Thought Leadership Opinions Training 104

Heinz Marketing

JUNE 7, 2021

The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m You can even ask Alexa! Listen in and/or read along with the transcript below.

Forrester 123

Forrester Top of Funnel B2B Thought Leadership Lead Ranking 123

Marketing Insider Group

MARCH 19, 2013

Sandra is our honored guest in today’s Future of Marketing interview series where we have covered topics such as Creativity , Big Data , Customer Experience , Thought Leadership , Culture , Technology , and so much more. What best practices can you identify for dealing with that challenge? What is agile marketing?

Peer-to-peer 100

Peer-to-peer Work Management Marketing Management B2B Thought Leadership 100

Adobe Experience Cloud Blog

SEPTEMBER 12, 2018

The brands that inspire loyalty provide more than just great products—they become part of a customer’s identity, create inclusive communities , and build bonds with customers that are hard for competitors to replicate. Every company wants a band of loyal customers , but not all seemingly loyal customers actually are.

Peer-to-peer 109

Peer-to-peer Brand Identity Branding Loyalty 109

Conversica

JUNE 5, 2020

It took only 8 minutes, 46 seconds to rob George Floyd, his family and his community of a life that should be valued no differently than any other. At Conversica, we encourage our employees to openly voice their thoughts through an anonymous platform. I can’t stop hearing the words, “I can’t breathe.” IT’S TIME TO STOP. Talk Is Weak.

Peer-to-peer 90

Peer-to-peer Marketing Management Business Training 90

Hubspot

MARCH 22, 2023

Who Consultants Should Network With Networking Events Consultants Should Attend Best Practices for Networking in Consulting What makes networking different for consultants? Consulting, as a career, usually involves working with people to bring their ideas to life and guide them in the right direction. It also applies to freelance consultants.

Consulting 66

Consulting Tips Peer-to-peer Advertising Agencies 66

Adobe Experience Cloud Blog

NOVEMBER 11, 2009

In our newest B2B marketing thought leadership interview , Mark Fidelman is the EVP of Sales at MindTouch and author of " Open Source Best Practices 2009 " talks about open source success and using marketing automation to achieve it. What characteristics of the open source community are a good fit for marketing automation ?

Thought Leadership 48

Thought Leadership Practices Marketing Automation Services Lead Ranking 48

Content Marketing Institute

DECEMBER 10, 2018

You send connection requests to current and past colleagues, along with peers in your professional circles. peers, prospects, partners) and help you increase thought leadership in your industry. Let’s play word association: I’ll say a word, then you answer with the first word that comes to mind. The word is “LinkedIn.”.

Linkedin 101

Linkedin Peer-to-peer Branding Brand Identity 101

Heinz Marketing

FEBRUARY 14, 2022

In the middle of 2021, our leadership team did a deep dive on our business – not just setting growth goals and focus areas, but also revisiting our core values and defining a foundational purpose for the business as we enter a new period of growth. By Matt Heinz , President of Heinz Marketing. Fundamentals like shelter and food.

B2B Marketing 107

B2B Marketing Peer-to-peer B2B Communities 107

Adobe Experience Cloud Blog

MARCH 4, 2019

Believe it or not, the oldest of Generation Z ( those born between 1996 and 2010 , according to MDR) are starting to graduate from college. They’re making many of their own decisions and influencing their parents and society as a whole. For employers and marketers, this demographic can’t be ignored. Equality . Gun Control.

Peer-to-peer 131

Peer-to-peer Paid Search Agency Thought Leadership Demographics 131