Martech

MAY 13, 2024

Building and nurturing an active user community can be a game-changer for B2B SaaS companies looking to drive sustainable growth. Implementing a user community strategy offers myriad benefits, supported by industry data and real-world examples from companies like Gainsight, HubSpot and Rocketlane.

Communities 98

Communities Paid Search Agency Peer-to-peer Work Management 98

Go Beyond SEO

FEBRUARY 29, 2024

Welcome to our guide on expert local SEO services for accountants ! When potential clients are looking for accounting services in their area, they turn to search engines like Google. By optimizing your online presence for local search, you can position yourself as the go-to accountant in your community.

Marketing Management 78

Marketing Management SEO Service Ideal Customer Profiles 78

Salesforce Marketing Cloud

MARCH 19, 2024

You understand the pivotal role technology plays in shaping the future of customer service. And you love building community with others who know what it’s like to walk in your shoes. If you’re looking for new ways to connect with your peers, the Salesforce Serviceblazer Community is a great place to start. The answer is yes!

Communities 135

Communities Peer-to-peer Work Management Thought Leadership 135

Salesforce Marketing Cloud

SEPTEMBER 28, 2023

Recognizing your agents’ contributions during National Customer Service Week (celebrated annually the first full week of October) is an opportunity to say thank you and continue to foster a positive, high-performing work environment. Here are six Customer Service Week ideas to show your appreciation all year round.

Work Management 136

Work Management Service Customer Satisfaction Ad Exchange 136

KoMarketing Associates

JANUARY 19, 2022

Choosing the right stack of MarTech solutions can be a difficult task for B2B marketers, especially for those working in cybersecurity, who may have a more complicated sales cycle, changing regulations, and other obstacles. Lauren Patrick, VP of Marketing at Curricula. Conversational marketing platforms, such as Qualified.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

Convince & Convert

MAY 28, 2024

This, at its core, can easily translate to how and why we use social media the way we do, and why it’s the closest touchpoint to our audience in our marketing efforts. The way brands engage with their community is what makes them stand out and become memorable, and can even spark headlines across traditional media (more on that later).

Social Media 133

Social Media Communities Ad Building Media 133

Salesforce Marketing Cloud

NOVEMBER 2, 2023

Our research shows that 61% of customers would prefer to use self-service to resolve simple issues. That’s why an employee self-service system is a great way to empower your people while keeping costs low. How does employee self-service work? Find out today What is employee self-service?

Work Management 59

Work Management Marketing Management Service Knowledge Base 59

Salesforce Marketing Cloud

APRIL 25, 2024

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. Our research found that 88% of customers say good customer service makes them more likely to purchase again.

Work Management 52

Work Management Service Customer Satisfaction Lead Scoring 52

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . A tight labor market causes other delays, shortages, or increased prices. . Ensure Your Community Management Team Has The Right Software.

Work Management 180

Work Management Marketing Management Communities Social Media 180

Zoominfo

APRIL 3, 2024

After a whirlwind of planning, recruiting, and testing, we’re happy to say that today marks the full public launch of Modern GTM , a space dedicated to modernizing go-to-market for all. We’ve been fortunate to learn from many great technology companies that have built strong communities around great products.

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Communities Peer-to-peer 130

Salesforce Marketing Cloud

FEBRUARY 22, 2024

Working in field service is both rewarding and challenging. While you may find your current work to be fulfilling, it’s worth taking time to consider how you’ll prepare for growth throughout your field service career. The good news is that field service is a dynamic industry, which means new opportunities will continuously arise.

Work Management 52

Work Management Service Practices Tips 52

Martech

JUNE 3, 2024

As companies prioritize “efficient growth,” vertical software has gained prominence due to its lower customer acquisition costs, higher expansion sales and stronger gross retention than its horizontal counterparts. Salesforce, Atlassian and HubSpot are examples of horizontal software companies.

Verticals 116

Verticals Ideal Customer Profiles Marketing Management Paid Search Agency 116

Litmus

APRIL 13, 2021

While there are clear market share leaders in the email service provider (ESP) and marketing automation platform (MAP) industry, brands still have a long list to choose from. Respondents to Litmus’ 2020 State of Email survey mentioned more than 230 ESPs when asked which platforms they use to send marketing emails.

Marketing Automation Services 104

Marketing Automation Services Enterprise Management Work Management Marketing Management 104

Influitive

MAY 15, 2019

You may have heard of customer advocacy and see it as a function belonging solely to Marketing, when in fact, its results can be used to bolster other departments like Customer Success, Sales and Product Development. A well-managed customer advocate community can be your go-to source when you need anything from referrals, to references, to.

Communities 160

Communities Enterprise Management Marketing Management Service 160

TrustRadius Marketing

JANUARY 24, 2023

Customer Engagement Software can help you improve your customer interactions and support performance. In this guide, we go over some important pricing aspects for customer engagement software. We’ll also explore software with free features and Top Rated products on TrustRadius that can help you improve business outcomes.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Pricing 84

Oktopost

JUNE 11, 2024

Social media managers do it all – literally. Sheldon Bruck went Behind the Post to reveal how he stays productive while juggling multiple responsibilities as a Social Media and Community Manager. So how can we manage these diverse responsibilities efficiently and effectively?

Social Media 102

Social Media Work Management Marketing Management Product 102

Webbiquity

AUGUST 18, 2020

As virtual meetings have become the norm, innovative software developers are pushing the technology forward in some amazing ways. Leading edges platforms generally have significant installed customer bases and market presence as indicated by at least 25 user reviews across one or more software rating sites. Total reviews: 339.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Salesforce Marketing Cloud

AUGUST 16, 2023

Attention service and field service pros: are you ready for an epic experience? At Dreamforce 2023 , we’ll help you take your field and customer service strategy to the next level — with AI, customer data, and a unified customer relationship management (CRM) platform. Trust us: you don’t want to miss them.

Peer-to-peer 98

Peer-to-peer Service FAQ Broadcasting 98

TrustRadius Marketing

OCTOBER 27, 2022

The tools we cover are: Adobe Experience Manager Braze Iterable Salesforce Salesforce Experience Cloud Salesforce Service Cloud SAP Service Cloud. In our post on Customer Engagement Software for Small Businesses , we went over the main benefits you can expect from these platforms. Personalize Your Communications .

Enterprise Management 96

Enterprise Management Digital Asset Management Marketing Budget Marketing Automation Services 96

Salesforce Marketing Cloud

MAY 8, 2024

Here’s a customer service statistic that will stop you in your tracks: 80% of customers say the experience a company provides is as important as its products and services. The same study reveals that 88% of customers say good customer service makes them more likely to purchase again. Oh, yes they are.

Work Management 52

Work Management Statistics Service Companies 52

Martech

JULY 16, 2021

Good morning, Marketers, and what do marketing ops professionals do when they get together? Must-haves included information on lead scoring and lead management and a data dictionary. Real Story on MarTech: Big vendor stability? . Software vendors are no different, and who wants to get stuck with an unsupported product?

Marketing Automation Services 123

Marketing Automation Services Marketing Management Vendors Lead Ranking 123

Sword and the Script | B2B

AUGUST 15, 2023

B2B buyers say they want quality content that demonstrates you understand their industry, and their company and helps them to build a business case to buy your tech product One of the reasons content marketing is so important to B2B companies is the fact that the last person a buyer speaks to is a salesperson.

Marketing Management 83

Marketing Management Vendors Studies Top of Funnel 83

TrustRadius Marketing

OCTOBER 19, 2022

Accounting companies of all sizes need a robust system that can manage their finances. With accounting software , you can alleviate the time and effort of accountants or analysts. The excruciating part is locating and purchasing the perfect software for your business and team. What is Accounting Software?

Enterprise Management 95

Enterprise Management Work Management Marketing Management Budget Programs 95

Brandpoint

JUNE 18, 2020

As the business world continues to work its way through the effects of the coronavirus, savvy financial services providers are switching up their marketing strategies to reflect new priorities. As such, proactive marketing plans that reassure customers and help them carry on with financial management are highly recommended.

Work Management 118

Work Management Marketing Management Service Planning 118

TrustRadius Marketing

FEBRUARY 11, 2022

Cloud management platforms (CMP) are the ultimate reins to cloud computing chaos. Software companies, developers, tech startups will appreciate the heightened control and insight they can get with cloud management solutions. Cloud Management Platform and Cloud Management Software.

Enterprise Management 52

Enterprise Management Budget Programs Pricing Price 52

Salesforce Marketing Cloud

APRIL 6, 2022

Skill building is critical for career advancement – and it’s important to know which skills to prioritize, based on your chosen customer service career path. This is critical, as 55% of service professionals say they need better training to do their jobs well, according to Salesforce’s State of Service report.

Work Management 96

Work Management Course Service Peer-to-peer 96

Webbiquity

MAY 30, 2024

That makes effectively managing the elements of the business environment that can be controlled absolutely essential. Marketing efforts for growing your startup company using existing social network platforms are within those controllable factors, and as such should be maximized. Affiliate sales support independent publishing.

Startups 169

Startups Linkedin Enterprise Management Work Management 169

DAGMAR Marketing

JULY 24, 2023

More Industries Can Use LSAs In March 2023, Google announced the launch of 5 additional categories to the Local Service Ads offerings, allowing over 70 different industries to utilize LSAs to grow their business. For more information on setting up your new Local Service Ads account, read our LSA Guide. How Do I Get Started with LSAs?

Work Management 52

Work Management Marketing Management Service Ads 52

Stevens & Tate

APRIL 18, 2024

In the ever-evolving landscape of senior living, employing robust marketing strategies is vital for standing out in a crowded marketplace. Automation is transforming how marketing for senior living facilities is executed, making it crucial for operators to understand and integrate these technologies.

Marketing Automation Services 52

Marketing Automation Services Communities Marketing Automation Automation 52

TrustRadius Marketing

JANUARY 24, 2023

Customer Engagement Software can help you improve your customer interactions and support performance. In this guide, we go over some important pricing aspects for customer engagement software. We’ll also explore software with free features and Top Rated products on TrustRadius that can help you improve business outcomes.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52

TrustRadius Marketing

JANUARY 24, 2023

Customer Engagement Software can help you improve your customer interactions and support performance. In this guide, we go over some important pricing aspects for customer engagement software. We’ll also explore software with free features and Top Rated products on TrustRadius that can help you improve business outcomes.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52

Thinkers360

MAY 19, 2024

Help us grow the Thinkers360 community by participating and sharing your own content and experience today! We specialize in B2B strategic marketing, B2B analyst and influencer relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

Marketing AI 145

Marketing AI Lead Ranking Lead Scoring Enterprise Management 145

Martech

SEPTEMBER 9, 2022

Two kinds of disconnection — personal and technological — two solutions — building community and building a natively connected marketing, sales and service platform. “Software is necessary but not sufficient,” explained Bodnar. ” Read next: Why community could be the next big thing in marketing.

Marketing Automation Services 95

Marketing Automation Services Communities Hubspot Enterprise Management 95

chiefmartech

JUNE 22, 2020

The large size of the marketing technology landscape stirs many emotions in the marketing community. Over the past two decades, I have almost never heard a complaint about the number of choices marketers have with agencies and consultants. Collectively, there are more than 70,000 of them in just those three markets.

Work Management 104

Work Management Marketing Management Advertising Agencies Paid Search Agency 104

Sprout Social

AUGUST 16, 2023

Coupled with the unpredictable nature of social media and the looming economic downturn , many weary financial services executives see social media as a threat. Listening enables financial institutions to perform swift situation analysis and crisis management, which are crucial for successful crisis responses.

Work Management 73

Work Management Marketing Management Social Media Service 73

Salesforce Marketing Cloud

SEPTEMBER 21, 2021

Customer service agents go through a lot. So let’s celebrate the individuals behind the scenes: our customer service teams.”. National Customer Service Week 2021 is an opportunity to hear what’s top of mind for service leaders today as they support their service teams. Join the Service Insider Community.

Work Management 98

Work Management Service Training Loyalty 98

Martech

JUNE 12, 2024

Many marketing teams neglect the opportunity to engage and upsell customers using proven, data-driven prospecting techniques. Customer marketing and prospecting are not the same. Your sales and account management teams may already be using some of your prospecting content in relationship building.

Lead Scoring 87

Lead Scoring Lead Ranking Paid Search Agency Work Management 87