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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

According to that piece of research , marketers expected to cut their events budget and relocate the funds to other digital avenues like content, webinars, social media, and online events. Research from eMarketer released in August projected B2B ad spending to grow by 22.6% Virtual events and webinars (52%). this year as well.

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How B2B Brands Can Drive More Leads This Year

Webbiquity

No matter how big or small, B2B businesses can’t survive without new leads. And every business wants more revenue to grow and expand. Businesses are continuously seeking out new ways to generate more leads in a world of increasingly educated, tech-savvy, and digitally advanced consumers. Image Source: eMarketer.

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The Essential List of Content Marketing Statistics and Data

ClearVoice

eMarketer ). eMarketer ). More than 3 in 4 consumers use Google Maps when searching for nearby businesses. eMarketer ). More than 200 million Instagram users visit a business profile at least once per day. eMarketer ). Content marketing statistics for SEO. Jumpshot ). Moz ). ( serpIQ ). statcounter.com ).

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50+ Video Marketing Stats That’ll Change How You View Video Marketing

ClearVoice

Upwards of 86% of businesses utilize video as a marketing tool. The number of businesses utilizing video as a marketing tool has increased by 61% in the last five years. YouTube is the second-most popular social media channel for businesses to use to publish content. ( Buffer ). eMarketer ). eMarketer ).

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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity

But brands that connect with buyers on an emotional level see twice the impact of those still trying to sell based on business or functional value, and the most connected brands enjoyed 31% greater revenue growth last year. eMarketer ). Other top calls to action included contact forms (39%), webinars (37%), and free trials (35%).

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Social Media Marketing for Lead Generation

Porch Group Media

In 1999, the first blogging sites became popular and social media took off from there with sites like MySpace and LinkedIn gaining in popularity in the early 2000s. LinkedIn performs 277% better than Facebook and Twitter when it comes to generating visitor-to-lead conversions. 80% of social media B2B leads come from LinkedIn.

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How to Build the Highest Performing Ad Creative in 2023

Metadata

You have radio, print, YouTube, LinkedIn, Facebook, the small screens at the gas station. Solve a problem Every B2B buy stems from a problem; 93% of B2B buyers require a business case for all technology solutions. Sales leaders use Dooly to eliminate admin tasks and win more business. There’s a lot of noise.” will reach $248.72