SalesIntel

DECEMBER 6, 2023

To skyrocket the numbers, sales reps make use of various sales tools available in the market. Some of them are free while others are paid – but all bring in enormous value to the sales process. Investing in a random sales tool is a waste of time, money and effort. What are Sales Tools?

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

Webbiquity

APRIL 18, 2023

If your B2B business has plateaued and you’re struggling with new ideas to generate leads and grow sales, here’s good news. There are established, effective eCommerce marketing tactics you can use to increase base revenue and upsell opportunities in a very short period of time. What are B2B eCommerce Marketing Tactics?

eCommerce 297

eCommerce Social Media Tactics B2B Marketing 297

Only B2B

MAY 15, 2024

Are you seeking to flood your B2B marketing and sales pipeline with plenty of leads? Of course, without filling the pipeline, pursuing potential sales becomes nearly impossible. Yet, the common pitfall is that companies often prioritize the end result – sales – without focusing on what happens after generating leads.

Top of Funnel 71

Top of Funnel Optimization Sales Qualified Leads Ideal Customer Profiles 71

Zoominfo

MAY 8, 2019

True sales productivity boils down to two things: numbers and time. More specifically, how can you increase your numbers (calls, email, sales, deal size) during the time you spend working each day? If you’re ready to learn how high-quality sales data can make a huge impact on your success as a sales rep, keep reading!

B2B Sales 193

B2B Sales Contacts Process Paid Search Agency 193

Martech

MARCH 1, 2024

Customer retention is becoming more of a priority for B2B marketers lately. As buying shifts online and marketing takes on some traditional sales roles, retaining existing customers is essential for driving growth and profits. But, at last, B2B marketers are beginning to grasp the importance of retention marketing for profit growth.

Tactics 125

Tactics Work Management B2B Marketing Marketing Management 125

Marketing Insider Group

AUGUST 18, 2020

The question of why Sales and Marketing need to be in sync is a no-brainer. Studies have shown that companies with “good” sales-marketing alignment achieve. That’s enough for any B2B company to run with and give it their all. That’s enough for any B2B company to run with and give it their all. Or so you think.).

Sales Management 289

Sales Management Lead Ranking B2B Sales Top of Funnel 289

Act-On

NOVEMBER 15, 2023

In a perfect world, sales and marketing would be tightly aligned , working toward the same goals and achieving the best possible results. But marketers and sales teams know this isn’t always easy. From this challenge, sales enablement was born. As a result, B2B companies are investing heavily in sales enablement tools.

Sales Cycle 228

Sales Cycle Practices Marketing Automation Services Buyer Personas 228

Zoominfo

JANUARY 20, 2021

Overflowing the sales funnel with leads doesn’t necessarily guarantee more paying customers in the end. Abundant lead conversion can happen when sales reps practice meaningful engagement with them throughout the sales funnel. What is Funnel Mapping? Sales Funnel vs. Sales Pipeline.

Top of Funnel 162

Top of Funnel Sales Cycle Marketing Funnels Cross-Selling 162

Binary Demand

MAY 6, 2024

[ps2id id=’introduction’ target=”/]The B2B SaaS sales process typically spans around six months on average, with nearly half of all cycles lasting seven months or more. Lead qualification is crucial for concentrating sales efforts on the most promising prospects each day.

B2B Sales 52

B2B Sales Lead Qualification Allocation Top of Funnel 52

Lead Forensics

MAY 14, 2024

But B2C firms aren’t the only ones who can use such tools and tactics to maximize their exposure and opportunities to land a sale. They can work just as effectively for B2B businesses. It is estimated to help B2B marketers increase their sales pipeline contribution by an average of 10%.

Marketing Automation Services 52

Marketing Automation Services Top of Funnel B2B Sales Marketing Automation 52

B2B Digital Marketer

APRIL 11, 2024

Moustafa is the President of Push Analytics, a digital consultancy firm engaged in B2B and B2C services. He brings a wealth of experience from the B2B enterprise sales space, having managed complex sales in the tens of millions of dollars. The impact of timely engagement on high-value B2B sales.

B2B Sales 52

B2B Sales B2B Marketing Enterprise Management B2B 52

Zoominfo

OCTOBER 21, 2021

Every business needs to fill its sales funnel with qualified leads, convert those leads into customers, and retain paying customers for the long term. What makes the difference between a high-performing sales funnel and one that isn’t ready for the needs of a modern B2B sales motion?

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

Marketing Insider Group

MARCH 27, 2023

For business-to-business (B2B) companies, in particular, the need to integrate lead generation efforts and guarantee client satisfaction is even more essential for retaining business clientele. This makes it essential for businesses to place greater effort toward establishing solid B2B client retention tactics and practices.

Tactics 243

Tactics Effectiveness B2B Marketing Management 243

Binary Demand

JUNE 27, 2023

[ps2id id=’overview’ target=”/]In the ever-evolving business landscape, generating high-quality leads is fundamental to any successful B2B venture. This is where effective B2B lead generation solutions come into play. ps2id id=’role-of-lgc’ target=”/]What is a B2B Lead Generation Company?

Lead Generation 115

Lead Generation Sales Qualified Leads B2B Sales Ideal Customer Profiles 115

Zoominfo

JUNE 12, 2019

We also introduced you to some of our favorite B2B marketing influencers —including the socially-savvy Ann Handley, Joe Chernov, and Joe Pullizi, just to name a few. However, the B2B marketing world isn’t the only industry boasting some big names in the social sphere. The B2B sales arena has a few social celebs of its own.

B2B Sales 188

B2B Sales B2B B2B Thought Leadership Zoominfo 188

Zoominfo

MAY 6, 2021

The pandemic changed the day-to-day processes of the B2B sales organization practically overnight when the world went 100% digital. A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020.

Customer Surveys 130

Customer Surveys Top of Funnel High Quality Lead Zoominfo 130

Zoominfo

FEBRUARY 17, 2021

It’s time to activate the triple touch sales tactic. What is the Triple Touch in Sales? The triple touch is a tactic that salespeople use to engage prospects. Here’s the thing, if you’re in sales, you know that getting B2B prospects’ attention is tough. Industry: Trends, best practices, thought leadership.

Tactics 237

Tactics Top of Funnel B2B Thought Leadership Thought Leadership 237

Martech

APRIL 7, 2023

Customer indecision is now a leading reason for missing B2B marketing and sales pipeline and revenue targets. For proper context, and crafting the right strategies and tactics, let’s frame the challenge and the opportunity based on why and how business professionals and their organizations buy.

B2B Sales 118

B2B Sales B2B Marketing Marketing Analytics Tools Top of Funnel 118

FunnelEnvy

JANUARY 8, 2024

Unsurprisingly, artificial intelligence is the big news for B2B SaaS marketing and sales in 2024. Yet while generative AI is transforming B2B SaaS marketing, the other big news is not about tech disruption but about people – specifically about the sales experience buyers want now.

Marketing AI 62

Marketing AI B2B Sales Top of Funnel Demand Generation Agencies 62

Seismic

MARCH 7, 2023

Today’s buyers interact with B2B sales reps in a completely different way than they did a few years ago. Instead, they require an expert partner who can deliver a personalized experience during every stage of the buying process. To meet these growing expectations and needs, B2B sellers have to wear more hats.

Training 52

Training B2B Sales B2B Budget Programs 52

Zoominfo

JULY 18, 2018

There’s no doubt about it—appointment setting is an important aspect of B2B sales and business growth. Yet, scheduling B2B sales appointments is no easy task. More Informed Buyers: B2B decision-makers often have in-depth knowledge of market and product options prior to speaking with a sales rep.

B2B Sales 180

B2B Sales B2B Zoominfo Marketing Prospects 180

Only B2B

MAY 4, 2022

Let’s speak about how to avoid the unintentional errors you make while scheduling B2B appointments. There are many different B2B appointment strategies to learn and keep up with, but knowing how not to drop the ball is just as important. Let’s talk about some of your mistakes. Don’t run away! No bueno.).

Top of Funnel 118

Top of Funnel B2B Sales Work Management Ideal Customer Profiles 118

The Point

JULY 1, 2019

For the last decade or more, it’s been an accepted principle – almost a key tenet – of B2B demand generation that business buyers don’t want to talk to a sales rep until the last possible moment. It’s why, for example, we marketers have assumed control for more and more of the lead funnel. Sales Alerts.

B2B Sales 124

B2B Sales Demand Generation Agencies Top of Funnel Lead Scoring 124

Inbox Insight

SEPTEMBER 20, 2022

Organizations with aligned Sales and Marketing teams generate more than 200% revenue growth from marketing tactics, experience 24% faster growth in revenue, and are over two-thirds (67%) more effective at closing deals ( MarTech Alliance ). With this in mind, what key tactics can be used to encourage B2B Sales and Marketing alignment?

B2B Sales 98

B2B Sales Marketing Qualified Leads B2B Marketing Lead Ranking 98

Zoominfo

JULY 25, 2023

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

JANUARY 20, 2021

Overflowing the sales funnel with leads doesn’t necessarily guarantee more paying customers in the end. Abundant lead conversion can happen when sales reps practice meaningful engagement with them throughout the sales funnel. What is Funnel Mapping? How Do You Plan a Sales Funnel?

Top of Funnel 130

Top of Funnel Sales Cycle Marketing Funnels Correlation 130

Lead Forensics

MAY 9, 2024

But what do we mean by “the best sales team”? If you’re pushing everything you’ve got in the right way and maintaining the highest standard, there’s no reason you can’t bring results that show your product, your organization and your sales team are a cut above the rest. Role-Play for Practical Skills – This is a given.

Class 52

Class B2B Sales Ad Building Work Management 52

Zoominfo

MAY 20, 2018

A win/loss analysis is the process of studying past business deals in order to generate valuable insights about your company’s selling practices. Reps attaining quota: 51% vs. 47%. Continue reading to learn how you can incorporate sales win/loss analysis into your business strategy. How was their sales pitch?

Analysis 223

Analysis B2B Sales Work Management Marketing Management 223

Zoominfo

APRIL 10, 2019

As a recruiter, it may seem unnatural to think of yourself as a sales rep; after all, you work with people, not products. In fact, research has shown recruiters with superior sales skills are consistently top performers in their field. Continue reading to learn the seven sales skills every recruiter must have.

B2B Sales 185

B2B Sales B2B Zoominfo Cold Calling 185

Zoominfo

FEBRUARY 17, 2021

Daily, sales reps (mostly SDRs) face the daunting task of turning cold calls into warm calls. Sales reps look to increase conversion rates by upping their cold call game. Along with actionable intelligence, guidelines for cold calls allow both sales managers and SDRs to tailor their sales processes.

Cold Calling 264

Cold Calling Guidelines Practices B2B Sales 264

Heinz Marketing

MAY 6, 2023

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. You Need to Nail These 3 Things by David Priemer Email prospecting is one of the simplest and most widely-used strategies for generating sales leads. Prospecting via Email?

B2B Sales 88

B2B Sales Marketing & Strategy B2B Marketing Prospects 88